Marketing and Brand Manager (MedTech)

Salisbury, Wiltshire, UK (On-site)

£25K/yr – £35K/yrMid LevelFull time

Posted 2 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and optimize the UK marketing engine for a medical tech brand: plan campaigns, coordinate multi-channel programs, and measure impact while growing the digital presence and content storytelling across websites, email, social, and events.

Campaign ownership: plan, calendar, and cross-channel execution aligned to commercial goals.
Digital presence: website, SEO, CRM, and content that builds audience and lead generation.
Measurement and optimization: dashboards, analytics, and data-driven recommendations.

Job Description

Responsibilities

Develop and manage campaign plans and marketing calendars
Coordinate multi-channel marketing campaigns
Deliver campaigns aligned with commercial objectives
Monitor campaign performance and optimise activity
Identify new marketing opportunities that support business growth
Create engaging, meaningful content that tells the OML story (Website content, Email campaigns, Social media, Blogs, Case studies, Customer success stories, Clinical communications, Product literature, Brochures, Presentations, Video and photography content)
Help strengthen OML's digital presence through Website management, SEO optimisation, Email marketing, CRM campaigns, Digital advertising, Marketing automation, Lead generation, Website performance improvements, User engagement analysis
Take ownership of social channels (planning engaging content, growing audience engagement, increasing brand awareness, monitoring analytics)
Support the ongoing development of the OML website (Content updates, Product pages, Landing pages, News articles, User journey improvements, Website optimisation, Performance monitoring)
Help measure what matters by producing marketing reports and dashboards, monitoring campaign performance, website analytics, social media insights, email performance, market analysis, making data-driven recommendations

Odstock Medical Ltd

Odstock Medical Ltd (OML) is the leading provider of Functional Electrical Stimulation (FES) medical equipment and treatment services across the UK and internationally. OML was formed in 2006 to further FES R&D and clinical service and is a subsidiary company of Salisbury NHS Foundation Trust located in Salisbury, United Kingdom.FES is a technique that uses electrical current to stimulate nerves and move paralysed muscles. There are many applications for FES with the most common use being the correction of drop foot.Drop foot is a muscular weakness or paralysis which makes it difficult to lift the foot whilst walking. Toes may catch the ground, making it hard to walk and may lead to falls.An FES device can help to:- Make walking safer and faster- Increase confidence- Increase walking efficiency- Decrease fatigue If you have drop foot from one of the following conditions you may benefit from FES:- Stroke (CVA)- Multiple Sclerosis (MS)- Cerebral Palsy (CP)- Spinal Cord Injury (T12 or above) (SCI)- Familial or Hereditary Spastic Paralysis (FSP, HSP)- Parkinson's Disease- Head injury, and other neurological conditions that affect the brain and spinal cord FES treatment has been available in the UK since 1995, is NICE approved and available in many major rehab centres for upper and lower limb treatments.FES evidence shows:- Reduction in falls- Increased walking speed & reduced effort - Improved quality of life- Cost effectiveness

Founded in 2006

Salisbury, England, GBR

18 employees (1 in marketing)

odstockmedical.com