Responsibilities

• Manage and oversee social media platforms to ensure consistent brand messaging and engagement.
• Develop and execute marketing campaigns aligned with company objectives, including product launches and promotional events.
• Conduct market research to identify trends, customer needs, and competitive positioning.
• Analyse campaign performance metrics to optimise marketing strategies effectively.
• Coordinate with internal teams to manage product branding and ensure cohesive visual identity using Adobe Creative Suite tools.
• Build and maintain relationships with media outlets, partners, and stakeholders through public relations activities.
• Support B2B marketing initiatives by creating targeted content and outreach strategies.
• Organise market analysis reports to inform strategic decision-making processes.
• Manage your website and improve SEO/GEO so you're found for local searches.
• Produce professional photography and video from installations.

Requirements

• Proven experience in social media management, product management, branding, and marketing roles.
• Strong analysis skills with the ability to interpret data and generate actionable insights.
• Experience conducting market research and applying findings to optimise campaigns.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Excellent communication skills with the ability to craft compelling content for diverse audiences.
• Knowledge of public relations practices and B2B marketing strategies.
• Organised with the ability to manage multiple projects simultaneously under tight deadlines.
• A recognised qualification in Marketing, Business Administration or a related field is preferred but not essential.