Marketing Account Director

UK (Hybrid)

£60K/yr – £70K/yrSenior Level5+ years expFull time

Posted 8 days ago

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Job Summary

Own the growth strategy for a portfolio of SaaS brands, leading a dedicated team across strategy, execution, and client relationship management to drive multi-channel campaigns from research and planning to optimization.

Job Description

Responsibilities

  • You will be the strategic brain behind each account and you’ll work hands-on with your own dedicated team to bring it to life.
  • You'll own the strategy:
  • - Diagnose each client's growth blockers and build a comprehensive marketing strategy to solve them
  • - Run market research and competitor analysis to find the angles others miss
  • - Define ideal customer profiles, targeting, and audience segmentation
  • - Set the content pillars that anchor each client's voice and authority
  • - Build creative campaigns to generate results aligned to client KPIs
  • You'll drive the execution:
  • - Map ad strategies across Google, LinkedIn, and Meta Ads with the support of dedicated paid media specialists
  • - Write ad copy and creative briefs that turn into high-converting campaigns

Requirements

  • Experience working for a SaaS/Tech client or agency
  • At least 5 years of experience in B2B marketing
  • Experience managing senior stakeholders' roles. You'll build trust with clients and guide their decisions, not just take their briefs
  • Experience managing LinkedIn ad campaigns
  • Proven experience managing successful content marketing campaigns
  • A mind that's equal parts creative and strategic
  • Excellent communication and project management skills, with the ability to juggle multiple accounts confidently
  • Experience reporting on the success of marketing campaigns, using data to tell a compelling narrative

Benefits

  • Flexibility: hybrid work from our WeWork office (2 days a week) if you're in or near London, or fully remote within the UK with occasional trips to see the team.
  • Generous Leave: 25 days plus bank holidays
  • Bonuses: Quarterly bonuses based on client success
  • Real career growth: we're on a mission to scale, and we promote from within
  • The right kit: a new MacBook to work on
  • A culture people enjoy being part of: quarterly staff parties, a monthly team quiz with cash prizes, and free tea, coffee, and beer at the office
Rocket SaaS logo

Rocket SaaS

SaaS marketing strategy and execution team for B2B brands with limited in-house resources. Are you struggling to generate SaaS leads? Partner with a team of proven SaaS marketing experts. A full suite of SaaS marketing services to propel your brand awareness & generate leads, all on a rolling monthly plan. - Demand Gen marketing strategy- Content creation- Google PPC, LinkedIn Ads and Meta Ads- SEO and AI-Search- High-converting landing pages and CRO

Founded in 2021
London, England, GBR
57 employees (27 in marketing)

Recent Ads

Traffic Signals

Monthly Visitors
14.5K
Monthly Google Ads Budget
$469
Traffic Source Mix
Search
39.2%
Direct
30.5%
Referral
24%
Social
4.9%
Paid
1.3%

Headcount Trend

Current headcount: ~57

Marketing Team

Marketing Team Size
23 (40% of company)
Marketing Roles Posted (Last 30 Days)
1