Responsibilities

• Manage the overall delivery of Legacy prospect recruitment and stewardship campaigns across all marketing channels including, but not limited to, direct mail, paid social and digital, broadcast (DRTV and radio), print and telemarketing.
• Work with Legacy Campaign Executive/s to write briefs for creative, data, response handling and supporter care
• Seek innovative new ways to promote the product, enhance supporter experience and acquire new supporters.
• Manage suppliers to ensure quality work is delivered compliantly within the defined schedule and at a competitive cost.

Requirements

• Demonstrable experience in a direct marketing environment, delivering a variety of projects across a variety of channels simultaneously.
• Proven experience of working with external suppliers.
• Proven understanding of direct marketing principles and techniques, and of briefing and interpreting analysis.
• Excellent interpersonal and communication skills.
• Proven creative and analytical skills.

Benefits

• We wouldn’t be able to change the lives of people with sight loss without our people. That’s why it’s important for us to provide a variety of benefits that reward our colleagues in a way that suits them and recognises the hard work and contribution that they make.
• 26 days annual leave. After three years of continuous employment, this increases to 28 days plus bank holidays.
• Real Living Wage Employer
• Flex pot - equal to a proportion of your annual salary to use on our wide variety of flexible benefits
• The option to buy and sell annual leave
• Discounts and cash-back scheme
• Excellent pension scheme (We will match your pension contributions plus 2% up to a maximum of 9% employer contribution)
• And lots more!