Head of Brand & Community at Besque | UK

Besque

Head of Brand & Community

UK (On-site)

Salary Not AvailableSenior LevelFull time

Posted 7 weeks ago

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Job Summary

Own brand and community leadership to shape voice, visuals, and narrative while building a loyal, advocacy-driven audience across digital spaces and live events.

Brand Stewardship: Define and guard brand voice, visuals, and positioning across all touchpoints.
Community Growth: Build a owned community and enable word of mouth through digital spaces and activations.
Experience & Partnerships: Plan IRL brand experiences and partnerships to extend reach and cultural relevance.

Job Description

Responsibilities

Define and steward the Besque brand, voice, visual identity, positioning, and narrative
Build our community from the ground up across owned digital spaces and in-person activations
Develop a community strategy that deepens customer loyalty and drives word of mouth
Conceive and execute IRL brand experiences and events that bring the Besque world to life
Work closely with the paid social and content teams to ensure brand consistency across all touchpoints
Identify and develop partnerships, ambassador relationships, and cultural collaborations that extend our reach
Establish the metrics that matter for brand and community health and report against them
Act as the internal guardian of the brand. ensuring every customer interaction reflects who we are