Responsibilities - Develop and implement annual marketing plans aligned with company growth objectives. - Support brand positioning and market differentiation within the CRO and life sciences sector. - Create and execute lead generation campaigns targeting pharmaceutical, biotech, and medical device companies. - Support sales and business development teams with marketing collateral, presentations, and campaign assets. - Manage marketing-qualified lead (MQL) generation and nurture campaigns through CRM and marketing automation platforms. - Manage digital campaigns including LinkedIn advertising, webinars, and content syndication - Oversee website content, SEO/SEM strategy, email marketing, and social media activity. - Develop high-quality marketing content including: Case studies, White papers, Brochures, Thought leadership articles, Conference materials, Website and email content - Manage participation in industry conferences, trade shows, and networking events. - Coordinate event logistics, promotional materials, and post-event follow-up campaigns. Benefits - Group Private Medical Insurance - Group General Life Assurance - Group Critical Illness and Group Income Protection - Salary sacrifice pension - Enhanced maternity & paternity pay - Educational assistance allowance - Paid volunteering day Requirements - 5+ years of B2B marketing experience, preferably within: - Clinical Research - CRO - Pharmaceutical - Biotechnology - Healthcare services - Bachelor’s degree in Marketing, Life Sciences, Communications, Business, or related field. - Strong understanding of clinical trial processes and the life sciences industry. - Experience with CRM and marketing automation platforms (e.g., HubSpot, Salesforce, Marketo). - Proven experience managing digital marketing campaigns and lead generation programs. - Excellent written and verbal communication skills. - Ability to remain in a statutory position for extended periods as part of normal day-to-day activities, with reasonable adjustments considered where appropriate. Preferred - Strategic thinking - B2B marketing expertise - Digital marketing & SEO - Content marketing - Scientific communication - Project management - Stakeholder management - Data analysis & reporting - Event management - CRM & marketing automation proficiency