Responsibilities

• Develop and implement ROI-focused SEO strategies across multiple brand websites.
• Conduct keyword research, competitor analysis, and search opportunity mapping.
• Optimise website structure, product pages, and content for search engines.
• Monitor technical SEO issues such as crawl errors, broken links, and page performance.
• Create and manage link-building and authority development strategies.
• Manage and optimise PPC campaigns, including search engine advertising and paid social.
• Use paid advertising to drive targeted traffic and support online sales growth.
• Monitor campaign performance and optimise for ROI.
• Analyse website performance and user behaviour to identify opportunities to improve conversions.
• Optimise product pages, landing pages, and the checkout journey to increase sales.

Requirements

• 4+ years’ experience in e-commerce, SEO or digital marketing.
• Proven experience launching and scaling new websites from the ground up.
• Experience managing multiple websites or brands simultaneously.
• Strong knowledge of technical SEO, site architecture, and website performance optimisation.
• Stay current with SEO trends and developments, especially those involving AI, search behaviour changes and Google algorithm updates.
• Hands-on experience with CMS platforms such as WordPress, Shopify, or similar.
• Proficiency in Google Analytics, Google Search Console, and SEO tools.
• Experience with website maintenance, troubleshooting, and ongoing optimisation.
• Strong analytical and problem-solving skills with a focus on ROI and measurable results.

Benefits

• Competitive salary based on experience
• Opportunity to manage and scale multiple digital brands
• Role will be primarily office based for the first few months, with the option for remote working (number of days at home dependant on projects) after passing probationary period.
• Performance incentives linked to growth and ROI
• Company pension
• On-site parking