Director of Marketing & Communications

London, UK (On-site)

Salary Not AvailableDirector/ExecutiveFull time

Posted 2 months ago

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Job Summary

Own and drive the strategy and brand stewardship for the school's marketing and admissions, leading the team, coordinating with the head, and delivering a cohesive multi-channel plan that elevates profile and enrollment across senior/junior schools.

  • Lead marketing and communications strategy across media, digital platforms, and advertising.
  • Manage and align the marketing/admissions team with leadership to protect brand and market position.
  • Partner with feeder schools and parents to strengthen awareness and first-choice appeal.

Job Description

Responsibilities

  • The role will be based at our Senior School but will also support the Junior School.
  • The successful candidate will be effective at managing and organising the activities of the marketing and admissions team members, and will work with the head to ensure that the profile of the school remains strong, continuing to build the reputation and profile of Sydenham & Dulwich Girls, to help ensure that it remains a first choice for parents and girls in the area.
  • The Director of Marketing & Communications will play an integral part in developing and driving an innovative and effective marketing strategy using media and digital platforms, as well as advertising and liaising with feeder schools and parents.
  • The successful candidate will be the guardian of the school brand and a champion of marketing and communications, ensuring consistency through an astute awareness of brand development and positioning.
  • This is a full-time senior leadership position and therefore requires flexibility for events and meetings as necessary.

Benefits

  • - Competitive salaries and pay progression
  • - Access to extensive professional development opportunities
  • - Training grants for qualifications
  • - Generous pension schemes
  • - Free school lunches
  • - Financial guidance and support
  • - Retail and lifestyle discounts
  • - A discount of up to 50% on fees for children at GDST schools
GDST (The Girls' Day School Trust) logo

GDST (The Girls' Day School Trust)

A family of 25 girls’ schools, including 23 independent schools and two academies, across England and Wales.We have over 4,000 staff, over 19,000 students between the ages of three and 18, and an alumnae network of over 100,000 - the largest of its kind in the UK. As a charity that owns and runs a network of girls' schools in England and Wales, it reinvests all its income in its schools. Founded in 1872, the GDST has a long history of pioneering innovation in the education of girls, and is the largest single educator of girls in the UK (and the UK’s largest educational charity).GDST schools and academies:● The Belvedere Academy, Liverpool● Birkenhead High School Academy● Blackheath High School● Brighton Girls● Bromley High School● Croydon High School● Howell’s School, Llandaff, Cardiff● Kensington Prep School● Newcastle High School for Girls● Northampton High School● Northwood College for Girls● Norwich High School for Girls● Notting Hill & Ealing High School● Nottingham Girls’ High School● Oxford High School● Portsmouth High School● Putney High School● Redmaids' High School, Bristol● Royal High School, Bath● Sheffield Girls'● Shrewsbury High School● South Hampstead High School● Streatham & Clapham High School● Sutton High School● Sydenham High School● Wimbledon High School

London, England, GBR
536 employees (11 in marketing)

Traffic Signals

Monthly Visitors
140.9K
Monthly Google Ads Budget
$16
Traffic Source Mix
Search
63.4%
Direct
20.8%
Referral
10.6%
Social
1.8%
Paid
0.8%

Headcount Trend

Current headcount: ~538

Marketing Team

Marketing Team Size
11 (2% of company)
Marketing Roles Posted (Last 30 Days)
7

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