Director of Marketing and Communications at GDST (The Girls' Day School Trust) | Newcastle upon Tyne, UK

GDST (The Girls' Day School Trust)

Director of Marketing and Communications

Newcastle upon Tyne, UK (On-site)

Salary Not AvailableDirector/ExecutiveFull time

Posted 1 month ago

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Job Summary

Own integrated marketing, admissions, and philanthropy with data-driven decision making to drive recruitment, retention and a high-quality family journey.

Marketing & Recruitment Integration: Lead the cross-functional approach across marketing, admissions and philanthropy to attract and retain families.
Data-Driven Experience: Turn data, systems and insights into decisions that shape prospective family journeys.
Team and Strategy Leadership: Guide a multidisciplinary team and contribute to the school’s strategic direction.

Job Description

Responsibilities

Provide strategic leadership for all aspects of marketing, communications, admissions alumnae relations and philanthropy
Lead and develop a fully integrated approach to pupil recruitment and retention
Oversee the effective use of data, systems and insight to inform decision-making
Ensure a high-quality, consistent and engaging customer experience for prospective families

Requirements

Developing and delivering effective marketing or communications strategies
Using data and insight to inform decisions
Working collaboratively and influencing a range of stakeholders
Leading or developing others, whether through line management or project leadership

Benefits

Competitive salary and comprehensive benefits package
Membership of the GDST Flexible Pension Plan
Access to extensive professional development opportunities across the GDST network
Training grants to support further qualifications
Discounted school fees at GDST schools
Free lunches and refreshments during term time
Free on-site parking and access to the fitness suite
Retail discounts via the Pluxee App
Access to financial advice through the HR My Money App
Interest-free loans for travel or personal equipment

GDST (The Girls' Day School Trust)

A family of 25 girls’ schools, including 23 independent schools and two academies, across England and Wales.We have over 4,000 staff, over 19,000 students between the ages of three and 18, and an alumnae network of over 100,000 - the largest of its kind in the UK. As a charity that owns and runs a network of girls' schools in England and Wales, it reinvests all its income in its schools. Founded in 1872, the GDST has a long history of pioneering innovation in the education of girls, and is the largest single educator of girls in the UK (and the UK’s largest educational charity).GDST schools and academies:● The Belvedere Academy, Liverpool● Birkenhead High School Academy● Blackheath High School● Brighton Girls● Bromley High School● Croydon High School● Howell’s School, Llandaff, Cardiff● Kensington Prep School● Newcastle High School for Girls● Northampton High School● Northwood College for Girls● Norwich High School for Girls● Notting Hill & Ealing High School● Nottingham Girls’ High School● Oxford High School● Portsmouth High School● Putney High School● Redmaids' High School, Bristol● Royal High School, Bath● Sheffield Girls'● Shrewsbury High School● South Hampstead High School● Streatham & Clapham High School● Sutton High School● Sydenham High School● Wimbledon High School

London, England, GBR

536 employees (11 in marketing)

www.gdst.net