Responsibilities

• Lead the Commission’s external communications strategy, including media, social and public campaigns
• Act as a trusted advisor to the CEO and Executive Committee, shaping narrative and public positioning
• Serve as a senior spokesperson, building strong relationships with national and regional media
• Develop and deliver integrated communications programmes aligned to organisational priorities
• Partner with senior leaders and cross-functional teams to embed communications into planning and delivery
• Oversee public affairs and stakeholder engagement strategies
• Lead, inspire and develop a high-performing communications and public affairs team
• Champion data-driven communications, using insight, digital tools and innovation to maximise impact
• Manage budgets, external agencies and resources to deliver value for money

Requirements

• Excellent interpersonal and influencing skills as a trusted adviser with diverse stakeholders internally and externally, including at Board, C-suite and ministerial (or equivalent) level. You have experience advising and influencing at the most senior levels with political acumen and emotional intelligence
• Demonstrable experience of audience-led, insight-driven campaigns. You understand segmentation, targeting and positioning. You have proven success developing multi-channel campaigns and creative content strategies with clear evaluation metrics and measurable impact, including large-scale behaviour-change or trust-building campaigns
• Strong media handling experience, including acting as a spokesperson
• Proven ability to lead high-performing teams with a focus on building inclusive, future-focused cultures

Nice to have

• Experience working in complex, regulated or public sector environments
• Strong understanding of data-led communications and evaluation methodologies
• Experience working with national, regional and trade media
• Knowledge of the gambling sector or similar regulatory landscape

Benefits

• Civil Service Pension, with 28.97% employer contribution. Click for more information
• 26 days’ holiday, rising to 29 days after two years’ service (pro rata)
• Holiday purchase scheme (option to buy up to five extra days annual leave)
• Flexible working & family friendly policies
• Ergonomic, fully accessible office, very close to Birmingham New Street Station
• Open, collaborative and people-focused culture