Responsibilities

• Write the ads for a $50M ARR AI-education business running multiple active funnels, with more launching
• Produce finished ad copy that ships from provided angles, hooks, and strategic direction
• Create Facebook and Instagram video ad scripts (hooks, body, CTA); Static ad copy (headline, body, CTA); UGC-style scripts for on-camera talent; Short-form ad variants and angle iterations; Landing page and funnel copy support as needed
• Ship five ad scripts by end of day when given a brief
• Collaborate with the creative strategy team to ensure copy executes the intended angle cleanly
• Review output against the funnel it feeds to ensure copy is consistent
• Follow direct-response cadence: brief → write → ship → test → iterate
• Maintain volume and speed to support 100+ ads per week
• Operate with a direct line to operators and offers with minimal bureaucracy

Requirements

• 3+ years writing performance ads — Facebook and Instagram specifically, not emails, blogs, or organic content
• A portfolio of real ads you personally wrote that actually ran in a paid account
• You understand hooks, mechanisms, objections, proof, and buyer psychology at a deep level
• Experience in info-product, coaching, online education, agency-services, or ecommerce
• You write fast. Multiple complete ad scripts in a single work session
• Highly fluent in English — native or near-native level
• You can take an angle brief and execute it without needing the concept explained three times
• You have written UGC-style scripts, talking-head scripts, B-roll voiceover scripts, and static ad copy
• You have worked on high-ticket offers ($1K+) where the ad has to do serious persuasion work
• You use AI to produce faster but your final copy has your commercial instinct on it, not GPT’s
• You have swipe files, inspiration sources, and a real research process

Preferred

• Swipe files, inspiration sources, and a real research process
• Portfolio shows hooks that would actually stop a scroll — not headlines that open a brochure
• Experience with UGC-style scripts, talking-head scripts, B-roll voiceover scripts, and static ad copy

Benefits

• $120,000–$180,000 total comp (base + performance bonus, geography-adjusted)
• 100% remote
• High-volume testing environment with real spend behind your work
• Direct access to operators, offers, performance feedback, and customer data