Digital PR & Outreach Manager at AXA | Royal Tunbridge Wells, East Sussex, UK

AXA

Digital PR & Outreach Manager

Royal Tunbridge Wells, East Sussex, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 3 weeks ago

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Job Summary

Own the digital PR program with agency leadership, data driven outreach and SEO aligned campaigns that drive high quality backlinks and brand mentions.

Manage day to day relationship with the digital PR agency and provide briefs, feedback, and strategic direction.
Lead outreach planning, execution, and performance, collaborating with SEO, content and brand teammates.
Track campaign effectiveness and optimize based on performance data and industry trends.

Job Description

Responsibilities

Manage day to day relationship with our digital PR agency, providing clear briefs, feedback and strategic direction.
Oversee outreach campaign planning, execution and performance.
Collaborate with internal teams and agency partners to develop and launch digital PR campaigns that generate high-quality backlinks and brand mentions.
Work closely with SEO, content and brand colleagues to ensure campaigns are data driven, on message and aligned with business priorities.
Own content creation to support and deliver against SEO ambitions.
Track and report on campaign effectiveness using key SEO and PR metrics. Regularly review and optimise outreach strategies based on performance insights and industry trends.

AXA

3.9 Glassdoor

As one of the largest global insurers, our purpose is to act for human progress by protecting what matters.Protection has always been at the core of our business, helping individuals, businesses and societies to thrive. And AXA has always been a leader, an innovator, an entrepreneurial company, fostering progress in all its dimensions. Our purpose also links back to the Group's roots. From the outset, AXA has been committed to acting as a force for collective good. From solidarity-based actions with AXA Hearts In Action to work on prevention issues with the AXA Research Fund and the fight against climate change, AXA has always been attentive to its social environment and embraced its responsibility as an insurer: responsibility for taking action upstream in order to better understand risks, with one goal in mind: to ensure better protection. Discover more: https://www.axa.com/en/about-us/our-purposeTo know more about AXA's Privacy Policy - https://www-axa-com.cdn.axa-contento-118412.eu/www-axa-com/1cd44dfb-3b7a-4cf7-933b-06024cf7f25b_axa_privacypolicy_internetusers_va.pdf

Founded in 1985

Paris, Île-de-France, FRA

142K employees

www.axa.com

80% recommend to a friend

87% CEO approval