Digital Marketing Specialist (SEO & Content) at Abstrakt | B Corp | Nottingham, UK

Abstrakt | B Corp

Digital Marketing Specialist (SEO & Content)

Nottingham, UK (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 1 month ago

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Job Summary

Own end-to-end SEO for growth by translating insights from research, audits, and keyword intent into technically solid sites and compelling content that drives qualified leads.

Channel ownership: end-to-end SEO strategy spanning technical, on-page, content, and migrations.
Audience & data: translate engagement signals into content and site changes with GA4/Search Console insights.
AI-ready: apply AI search concepts to improve citations and growth opportunities while keeping data clean.

Job Description

Responsibilities

2-3 years' experience with meaningful exposure to SEO and digital marketing
A solid understanding of SEO fundamentals - technical, on-page, and content strategy
Proven ability to build and own channel strategies end-to-end, focused on outcomes that matter: leads, not just traffic or rank
Comfortable conducting keyword research, intent mapping, and content planning
Familiar with creating intent-led URL structures and 301 migrations
Familiar with writing H1s, meta titles and meta descriptions
Able to conduct SEO audits for new and existing clients across technical and on-page SEO issues, content quality, and find missed opportunities
Understand how to re-optimise website content to recover lost ground and recommendations for new content to drive organic growth against emerging keywords and prompts
Curious about AI search and how to effectively use SEO practices to support AI engine citation / mentions to drive organic growth
A strong understanding of what data tells us about audiences, engagement, and how they’re interacting with a website

Requirements

2-3 years' experience with meaningful exposure to SEO and digital marketing
A solid understanding of SEO fundamentals - technical, on-page, and content strategy
Proven ability to build and own channel strategies end-to-end, focused on outcomes that matter: leads, not just traffic or rank
Comfortable conducting keyword research, intent mapping, and content planning
Familiar with creating intent-led URL structures and 301 migrations
Familiar with writing H1s, meta titles and meta descriptions
Able to conduct SEO audits for new and existing clients across technical and on-page SEO issues, content quality, and find missed opportunities
Understand how to re-optimise website content to recover lost ground and recommendations for new content to drive organic growth against emerging keywords and prompts
Curious about AI search and how to effectively use SEO practices to support AI engine citation / mentions to drive organic growth
A strong understanding of what data tells us about audiences, engagement, and how they’re interacting with a website

Preferred

Agency experience is a plus, but not essential
Interested in/knowledge of UX and how SEO and UX work together
Experience with link building and backlinks
Experience with Data Studio (Looker Studio) dashboards
Experience with creating SEO strategies for Shopify
Experience with paid search
A confident copy/content writer

Abstrakt | B Corp

We’re a B Corp Certified web design agency based in Nottingham, specialising in crafting websites with purpose. We take a brand-centric approach to design and development, to elevate brands online with digital experiences that look great and work hard. No nonsense, just results.We work with businesses to create performant websites and take into consideration the goals and objectives of their company, whether that’s to be more sustainable online, improve their user experience or improve traffic. We’re here to support you.Make your mark online.

Founded in 2006

Nottingham, England, GBR

10 employees (5 in marketing)

weareabstrakt.com