Responsibilities

• As a Digital Marketing Associate for Display & Paid Social at Sainsbury's, you will be responsible for executing high-impact, data-led paid social and display campaigns that drive sales, enhance brand affinity, and propel our channels forward.
• You will lead the day-to-day delivery of campaigns from briefing to activation to reporting, collaborating closely with our media agency to ensure campaigns are optimised and measured effectively.
• Using platforms like Smartly, you will build, test, and optimise creative variations while exploring automation and AI features to enhance campaign performance.
• Additionally, you will track performance metrics, use data-driven insights to make informed decisions, collaborate with various teams to develop high-quality digital creative, manage campaign budgets efficiently, and support the Display & Social Media Lead in delivering a pipeline of media projects, all while maintaining a fast-paced and results-driven approach.

Requirements

• Proven experience delivering paid social and display campaigns end-to-end, from briefing through to activation and reporting.
• Experience in performance marketing, using data and insights to optimise campaigns and drive measurable results.
• Hands-on experience with campaign management platforms (e.g. Smartly or similar), including building, testing and optimising creative.
• Demonstrable experience analyse performance metrics and translate data into clear, actionable improvements.
• Experience working in retail or a fast‑paced consumer brand environment.
• Experience managing budgets and working with media agencies.