Digital Content Executive

Bristol, UK (On-site)

Salary Not AvailableEntry LevelFull time

Posted 2 months ago

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Job Summary

Own the content lifecycle for a CMS powered site, driving SEO, accessibility and conversion while collaborating with marketing and agencies to refresh assets and push continuous UX improvements.

  • Content publishing and governance: ensure accuracy, brand consistency and timely updates.
  • SEO and UX optimization: improve search visibility, usability, and conversion metrics.
  • Cross-channel content strategy: repurpose assets across app, email, and social channels with ongoing testing.

Job Description

Responsibilities

  • Manage and publish website content through our CMS, ensuring accuracy and brand consistency.
  • Create and update engaging digital content including copy, imagery, video and SEO metadata.
  • Optimise content for SEO, accessibility, usability and conversion performance.
  • Collaborate with Marketing teams and external agencies to deliver new content and enhancements.
  • Support website testing and continuous improvements to user experience and performance.
  • Monitor content performance and identify opportunities for optimisation and innovation.
  • Help repurpose content across digital channels including app, email and social media.
  • Stay up to date with digital content trends, SEO developments and CMS functionality.
Unite Group plc logo

Unite Group plc

2.9 Glassdoor

Unite Students is the UK’s largest owner, manager and developer of purpose-built student accommodation (PBSA). With more than 150 properties in 22 leading university towns and cities, Unite Students is home to around 68,000 students, living predominantly in en-suite study bedrooms with rents covering bills, insurance, and 24-hour security. Properties offer affordable, high-quality, secure accommodation close to campuses and local amenities. Driven by a common purpose: to provide a 'Home for Success' to live, work and invest, Unite Students is committed to raising standards in the student accommodation sector supported by over 60 university partners. Founded in Bristol in 1991, Unite Group plc is an award-winning Real Estate Investment Trust (REIT), listed on the London Stock Exchange. The company pursues a sustainable growth strategy, maintaining the strongest brand and highest-quality portfolio through continued investment in its best-in-class operating platform, highly selective development activity, asset management initiatives and portfolio recycling. In addition to its wholly owned properties, Unite Students is also invested in and operates one specialist fund, the Unite UK Student Accommodation Fund (USAF) and one joint venture, (LSAV), with GIC. Through the Unite Foundation, its charitable trust, Unite Students provide rent-free accommodation and scholarships to care experienced and estranged students. Learn more about Unite Group plc at: www.unitegroup.com

Founded in 1991
Bristol, England, GBR
1.5K employees (26 in marketing)
47% recommend to a friend
50% CEO approval

Traffic Signals

Monthly Visitors
276.1K
Monthly Google Ads Budget
$7
Traffic Source Mix
Search
53.3%
Direct
37.9%
Referral
6.8%
Social
1.3%
Paid
0.7%

Headcount Trend

Current headcount: ~1.5K

Marketing Team

Marketing Team Size
26 (2% of company)

Funding

Total Funding
$967.2M
Last Raise
$580.4M
Post IPO Equity, 2 years ago

Funding History

  • Jul 2024
    Post IPO Equity • $580.4M
  • Jul 2023
    Post IPO Equity • $386.8M