Digital Account Director

London, UK (On-site)

Salary Not AvailableSenior Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own high-value digital ad portfolios and drive growth by pairing premium product opportunities with disciplined field and BDM collaboration.

  • Own high value accounts and push growth through premium product programs and new digital opportunities.
  • Coordinate with Field Sales and BDMs to generate referrals and build strategic partnerships.
  • Standardize onboarding and best practices to sustain a high performing sales culture.

Job Description

Managing an elite portfolio of customers and delivering growth through premium and bespoke products.

  • Managing an elite portfolio of customers, with annualised spend ranging from £8000 - £70,000
  • Delivering growth sales primarily from our premium & bespoke products by developing advertising programs that meet clients’ needs and the Yell agency minimum spend thresholds
  • Working with your Field Sales Manager and team of BDMs to drive high quality referral opportunities while supporting in the training and development of the BDMs within your territory
  • Nurturing relationships with key stakeholders within the business including your Digital Marketing Manager, product and commercial managers, L&D, marketing and finance, and facilitating training and onboarding for new and existing team members
  • Best Practice Implementation: Drive the adoption of best practices within the team to cultivate a high-performance sales culture

Requirements

  • A minimum of 3 years’ experience in managing high value digital advertising accounts
  • Ability to demonstrate a highly successful track record of digital sales performance during their career to date from both a base of customer and high value acquisition
  • A strategic thinker with a high understanding of digital marketing campaigns and technology
  • Resilient and disciplined with tenacity and willing to ask for testimonials to support their client dedicated ethos
  • Ability to demonstrate a highly effective personal development plan to continuously adapt to the digital market and keep in touch with what our competitors are doing
  • An excellent communicator with the ability to explain complex digital information clearly and concisely
  • Emotionally Intelligent, demonstrating respectful, professional and collaborative approaches to team members and supporting functions
  • Task orientated, everyday willing to go the extra mile for their client and flexible to adapt to changing priorities
  • Eligibility to work in the UK and willingness to travel as required

Benefits

  • Yell Gold Award annual incentive
  • At least 31 days holiday (inc. public holidays), building to 34 over 5 years
  • Savings at over 900 outlets inc. supermarkets, fashion, electronics, and travel
  • Access to mind, money and movement wellbeing resources and gym discounts
  • Savings on eyecare and free eye tests
  • Company-wide and local recognition schemes
  • 24/7 Employee Assistance Programme support
  • Pension scheme for colleagues aged 22 to State Pension Age
  • Life insurance for all
Yell Ltd logo

Yell Ltd

3.0 Glassdoor

Since 1966, we’ve been helping UK businesses grow – from printed ads in the Yellow Pages to powerful, AI-driven digital marketing that delivers real results. As the UK’s No.1 for managed digital advertising for local businesses*, we make it easy for you to get found, trusted and chosen online. We bring all your marketing together – from your website and SEO to business profiles, ads, reviews and analytics – and manage it all for you. Everything works in sync to attract more customers and help your business grow with confidence. With Yell, everything’s managed under one roof – one trusted partner, one simple dashboard and one predictable monthly payment. What makes us different is simple: Yell offers the UK’s only guaranteed way to protect your marketing investment. With our Lead Guarantee, you’ll get enough leads to cover your total spend (at minimum) – or we’ll refund the difference. It’s marketing that’s risk-free, stress-free and proven to perform. Today, over 50,000 UK businesses trust Yell to manage their digital marketing – combining real expertise, AI technology and six decades of local insight to keep them ahead of the competition. *among direct competitors that target local businesses regardless of industry (MBrain, 2023)

Founded in 1966
Reading, England, GBR
1.4K employees (504 in marketing)
100% recommend to a friend

Traffic Signals

Monthly Visitors
15.9M
Monthly Google Ads Budget
$24K
Traffic Source Mix
Search
4.5%
Direct
40.8%
Referral
21%
Social
23.3%
Paid
2.5%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
338 (24% of company)
Marketing Roles Posted (Last 30 Days)
3

Funding

Last Raise
Seed, 12 years ago

Funding History

  • Jan 2014
    Seed

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