CRO Analyst

Birmingham, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 1 month ago

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Job Summary

data-driven CRO work that turns experiments, analytics, and funnel insights into clear business priorities and digital journeys that actually move metrics.

  • Own the evaluation cycle for experiments and translate data into actionable recommendations that shape priorities.
  • Partner with cross-functional teams to align on roadmaps and impact across digital journeys.
  • Define and monitor the metrics that matter for conversions and user experience improvements.

Job Description

Responsibilities

  • We are looking for a Digital Experimentation (CRO) Analyst to join the VMO2 Experimentation (CRO) teams within the Digital division. You will be working in a fast-paced, ever evolving, fun and friendly cross-functional squad environment. Teams are responsible for optimising and improving the VMO2 digital experience by solving customer problems while achieving business goals, through quick cycles of data-led experiments and innovation, maintaining excellent customer experience.
  • This role is hands-on, data-driven and impact-focused. You will be responsible for providing evaluations based on experiments while turning web analytics, funnel analysis and customer insights into clear recommendations that shape business priorities and improve outcomes across the Digital journeys.

Requirements

  • Proven experience working in a Martech/Adtech or data-driven marketing environment.
  • Knowledge or experience of Google Cloud Platform products such as BigQuery, database SQL or experience with similar cloud solutions would be desirable.
  • Have a practical knowledge and passion for stats and data models and visualisation Tableau and data warehouse
  • Hands-on experience using digital analytics and optimisation platforms, ideally Optimizely or a comparable enterprise tool.
  • Proficient in using data visualisation tools such as Looker or Tableau.
  • Thrives in fast‑paced, delivery-focused environments and makes clear, decisive prioritisation calls to overcome challenges.
  • Data processing for customer segmentation: SQL is highly desirable, Javascript including Node.js or Python would be an advantage.

Preferred

  • Data processing for customer segmentation: SQL is highly desirable, Javascript including Node.js or Python would be an advantage.
  • Enjoys task-focused delivery, a fast pace of work, overcoming challenges by careful and swift prioritisation calls.

Benefits

  • Working at Virgin Media O2, you get a bumper reward package bursting with benefits, and loads of extras you can add if you’d like to.
  • These are designed to support both you and your loved ones, making sure that you’re covered no matter what life throws your way.
Virgin Media O2 logo

Virgin Media O2

We’re Virgin Media O2 and we’re here to upgrade the UK. Virgin Media O2 combines the UK’s largest and most reliable mobile network with a broadband network offering the fastest widely-available broadband speeds. We’re a customer-first organisation that brings a range of connectivity services together in one place with a clear mission: to upgrade the UK. We are the corporate brand of the 50:50 joint venture between Liberty Global and Telefónica SA, and are one of the UK’s largest businesses.

Founded in 2021
London, England, GBR
8.3K employees (406 in marketing)

Traffic Signals

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5.8M
Traffic Source Mix
Search
23.6%
Direct
47.9%
Referral
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Social
1.3%
Paid
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Headcount Trend

Current headcount: ~8.3K

Marketing Team

Marketing Team Size
206 (2% of company)

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