Responsibilities

• Execution of CRM campaigns across email, with scope for expansion into new channels as our capabilities grow.
• Collaborating with internal stakeholders to develop the email campaign calendar, ensuring commercial objectives are supported.
• Supporting the development and optimisation of the customer lifecycle, from onboarding to retention.
• Developing increasingly personalised CRM experiences through customer segmentation, behavioural data and automation to drive lifetime value.
• Driving experimentation roadmap through A/B testing, analysis and ideation for continued improvement.
• Championing adoption of AI and automation into CRM workflows to improve efficiency and output quality.
• Monitoring CRM channel performance, deliverability and data quality, proactively identifying risks and opportunities.
• Maintaining GDPR compliance acros CRM activity.

Requirements

• 2+ years in a CRM or email marketing role.
• Solid understanding of customer lifecycle marketing, including onboarding, engagement, retention and reactivation strategies.
• Hands-on experience building campaigns, segments and automated journeys within leading CRM platforms (e.g. Bloomreach, Klaviyo, Braze, Ometria, Salesforce Marketing Cloud).
• Proven ability to drive engagement through A/B testing or data-led campaign and segmentation optimisation.
• Strong analytical skills, comfortable interpreting data and turning it into clear recommendations. Proficiency with Excel is beneficial.
• Experience using AI tools to enhance workflows and output quality.
• Confident communicator, comfortable presenting campaign results and recommendations to stakeholders in cross-functional teams.
• Curiosity and genuine passion for improving customer experience.

Benefits

• Generous discount scheme across our full range of music and home entertainment products.
• Employee Assistance Programme, offering 24/7 caring & compassionate support across a wide range of areas.
• Access to 30 qualified Mental Health First Aiders across the business, demonstrating our commitment to prioritising mental health & wellbeing support as a ‘Mindful Employer’.
• Free car parking and electric charging points.
• Our modern office space features an onsite café and bar where we hold regular social events.
• A relaxed dress code.
• Onsite gym and physio with subsidised sessions.
• employee referral scheme
• employer pension scheme
• corporate eyecare vouchers