CRM, Digital Marketing and Data Manager at The OR Society | UK | £30K/yr – £38K/yr

The OR Society

CRM, Digital Marketing and Data Manager

UK (On-site)

£30K/yr – £38K/yrMid LevelFull time

Posted 4 weeks ago

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Job Summary

Own CRM and data strategy for member growth, with clear ownership of audience segmentation, marketing automation, and data-driven campaigns across CRM, paid digital, and project delivery.

Own CRM governance and data quality, segmentation, and automation to lift engagement.
Lead digital campaigns and paid social including LinkedIn to drive acquisition and retention.
Manage cross-functional CRM and digital projects from planning to delivery with data-driven decisions.

Job Description

Responsibilities include owning CRM and data management, digital marketing, and project delivery to support membership growth, retention and engagement.

CRM and Data Management: Manage and optimise the CRM including user support, data quality and system development.
Audience & Automation: Develop audience segmentation and marketing automation to boost engagement and conversion.
Data Governance: Maintain data integrity and ensure GDPR compliance and data governance requirements.
Insights & Reporting: Develop dashboards, reports and performance metrics to support decision-making.
Behavioural Analytics: Analyse member behaviour and engagement trends to identify opportunities for improvement.
Digital Campaign Planning: Plan, deliver and evaluate digital marketing campaigns that support membership acquisition, retention and engagement.
Paid Media & Campaigns: Manage paid social media campaigns, including LinkedIn advertising.
Performance Monitoring: Monitor website, email and campaign performance, providing insight and recommendations.
Personalised Journeys: Support the development of personalised member journeys and targeted communications.
Project Delivery: Manage CRM and digital projects from planning through to implementation, ensuring on-time delivery.

The OR Society

4.3 Glassdoor

Operational research (OR) is the science of better decision-making.OR practitioners are people trained and experienced in finding effective approaches to real-world problems by using maths and science. Our vision is of a world improved by rigorous analysis and better, evidence-based decision-making. The OR Society promotes the understanding and use of operational research in all areas of life, including industry, business, government, health and education. The society is a registered charity which offers OR learning, encourages students to engage with STEM subjects, and facilitates pro bono consultancy services. We offer a range of services to our members, including world-class training and accreditation, career support whatever your stage, latest news and research in our journals and magazines, diverse events and conferences and much more.

Founded in 1948

Birmingham, England, GBR

56 employees (7 in marketing)

www.TheORSociety.com

100% recommend to a friend