CRM - CRM Executive

Dunstable, Luton, UK (Hybrid)

£38K/yrMid LevelFull time

Posted 8 days ago

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Job Summary

Own end-to-end CRM campaigns from concept to deployment, ensuring on-time delivery and high QA standards.

  • Design efficient customer journeys on Braze, Bloomreach, Hightouch, Tealium
  • Analyze data and segmentation to optimise performance and drive insights

Job Description

Responsibilities

  • Brief, build and manage CRM campaigns from concept to deployment, ensuring on-time delivery.
  • Execute thorough QA processes to deliver accurate, error-free campaigns and distribution.
  • Strong CRM platform user, designing efficient journeys and personalised communications (e.g. Braze, Bloomreach, Hightouch, Tealium).
  • Understand customer data structures and apply segmentation to target relevant audiences effectively.
  • Build campaign reports and analyse performance to generate actionable insights and optimise future activity.

Requirements

  • Brief, build and manage CRM campaigns from concept to deployment, ensuring on-time delivery.
  • Execute thorough QA processes to deliver accurate, error-free campaigns and distribution.
  • Strong CRM platform user, designing efficient journeys and personalised communications (e.g. Braze, Bloomreach, Hightouch, Tealium).
  • Understand customer data structures and apply segmentation to target relevant audiences effectively.
  • Build campaign reports and analyse performance to generate actionable insights and optimise future activity.
Whitbread logo

Whitbread

3.4 Glassdoor

Whitbread PLC is the owner of the UK’s favourite hotel chain, Premier Inn, as well as restaurant brands, Beefeater, Brewers Fayre, Table Table, Bar + Block and Cookhouse and Pub.Whitbread employs more than 35,000 people in more than 1,200 Premier Inn hotels and restaurants across the UK and Germany, serving over five million customers every month. At Whitbread we are committed to being a force for good in the communities in which we operate. Our Sustainability programme, ‘Force for Good’ is focused on enabling people to live and work well and is built around three pillars of Opportunity, Community and Responsibility.Whitbread PLC is listed on the London Stock Exchange and is a constituent of the FTSE 100. It is also a member of the FTSE4Good Index.

Houghton Regis, England, GBR
14K employees
54% recommend to a friend
46% CEO approval

Traffic Signals

Monthly Visitors
103.5K
Traffic Source Mix
Search
40%
Direct
21.2%
Referral
14.2%
Social
20%
Paid
3.2%

Headcount Trend

Current headcount: ~14.1K

Marketing Team

Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$188.9M
Last Raise
$188.9M
Post IPO Equity, 6 months ago

Funding History

  • Dec 2025
    Post IPO Equity
  • Oct 2022
    Post IPO Equity • $188.9M

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