Creative Strategist (United Kingdom)

UK (Remote)

$100K/yr – $280K/yrSenior Level5+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the end-to-end creative testing and storytelling loop for paid social campaigns by turning data, research, and creative insights into scalable video concepts for TikTok and Meta that drive client revenue.

  • Creative Strategy: translate data, research, and competitive insight into testable video concepts.
  • Test & Learn: analyze creative tests in Meta, TikTok, and Atria to iterate quickly.
  • Workflow Ownership: manage the feedback loop with Post-Production and the Strategy Lead and plan weekly account strategy.

Job Description

  • Utilizing data, research, and creative insights to formulate effective creative strategy
  • Analyzing data in platforms like Atria, Meta Ads Manager and TikTok Ads Manager
  • Performing consumer, product, and competitor research using basic tools/resources
  • Collaborating with Post-Production, Production, and your Creative Strategy Lead to produce videos
  • Writing scripts and copy for video, static image ads, email campaigns
  • Ensuring visuals match creative strategy outlined for the ad
  • Giving feedback that aligns to the creative strategy of the ad
  • Executing on feedback given by your Creative Strategy Lead
  • Analyzing the results of creative tests and utilizing this analysis to iterate
  • With oversight from your Creative Strategy Lead, responsible for weekly strategic account planning

Advantage HQ

BM Digital is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary tech, including:•A creator marketplace managing over 80,000 influencer partnerships monthly•An AI-powered platform to streamline discovery, outreach, and whitelisting•Proven playbooks in influencer marketing, paid media, performance creative, and CROWe’re trusted by 100+ high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 90+ growth operators, analysts, and creatives manages over $200M in annual media spend and drives meaningful bottom-line impact for our partners.

93 employees (45 in marketing)

Traffic Signals

Monthly Visitors
5.2K
Traffic Source Mix
Search
25.2%
Direct
64.8%
Referral
4.7%
Social
4.5%
Paid
0.8%

Headcount Trend

Current headcount: ~95

Marketing Team

Marketing Team Size
39 (42% of company)
Median Career Experience
13 years
Median Tenure
3 years
Marketing Roles Posted (Last 30 Days)
15