Creative Strategist at Platform Media | London, UK

Platform Media

Creative Strategist

London, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 4 weeks ago

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Job Summary

Own end-to-end branded content ideation and delivery, balancing client briefs with creative leadership across campaigns, shoots, and partnerships.

Creative Leadership: Oversee end-to-end projects from ideation to delivery, including shoots and talent coordination.
Commercial Growth: Identify new opportunities with strategy and pitch to internal and external stakeholders.
Industry Knowledge: Translate cultural trends into proposals and share insights across the business.

Job Description

Responsibilities:\n

Creative Ideation and Development
Working alongside the wider Commercial Creative team, you will lead on the ideation & development of branded content ideas for potential clients, either proactively or through RFPs
Where applicable, apply design experience and knowledge across brief responses to bring creative concepts and strategies to life
Developing strategies and creatives for all manner of different sectors, platforms and audiences depending on the brief
Commercial Growth
Work closely with Head of Strategy & Planning to identify new opportunities for growth
Ability to present and pitch proposals to both internal and external stakeholders and clients
Industry Knowledge & Thought Leadership
Tap into existing knowledge of cultural, editorial, social and media trends to support and create proposals that fulfil briefs by authentically connecting them to the right audiences
Use your own knowledge to share insights & trends internally, upskilling the wider business
Creative Leadership and Oversight
Where applicable, work closely with producers & talent, to ensure outputs for brand campaigns are delivered according to clients’ expectations and in line with campaign objectives
Being a source of expertise in creative partnerships – for the wider business and our clients
Working alongside the production team, act as creative oversight for a project post-sign off, being the creative lead on the project end to end, from ideation through to delivery
Attend shoots where necessary, primarily in the UK but with possible overseas travel

\nRequirements:\n

Proven experience within a creative team at a publisher, media or creative agency
Experience working in branded content
A proven track-record of responding to client briefs and creating creative content campaigns
Strong storytelling skills
Strong communication and excellent deck-building, design, presenting, and copywriting skills
A creative, open, collaborative and curious approach - this is an ever-changing fast-paced company and we value people who listen and collaborate with an open mind
Understand the world of digital and use social channels as part of everyday life, keeping on top of content trends e.g. YouTube, Instagram, TikTok, X
The ability to focus on the detail while also keeping the big picture in mind
Creative Leadership: Experience leading creative projects end to end, with the confidence to provide oversight and direction from ideation through to delivery.
Strategic Mind: Skilled in translating client briefs into compelling creative strategies, with a strong track record of responding to RFPs and pitches.
Cultural Awareness: Deeply plugged into cultural, editorial, social and media trends, with the ability to apply this knowledge to briefs and share insights across the business.
Communication & Presentation: Confident and articulate, with exceptional deck-building and presenting skills for both internal and client-facing audiences.
Storytelling: Strong storytelling abilities with excellent copywriting skills and an instinct for what makes content resonate with an audience.
Collaboration: A highly collaborative and open approach, able to work effectively across commercial, creative and production teams as well as with external clients and talent.

\nNice_to_have:\n

Creative Leadership: Experience leading creative projects end to end, with the confidence to provide oversight and direction from ideation through to delivery.
Strategic Mind: Skilled in translating client briefs into compelling creative strategies, with a strong track record of responding to RFPs and pitches.
Cultural Awareness: Deeply plugged into cultural, editorial, social and media trends, with the ability to apply this knowledge to briefs and share insights across the business.
Communication & Presentation: Confident and articulate, with exceptional deck-building and presenting skills for both internal and client-facing audiences.
Storytelling: Strong storytelling abilities with excellent copywriting skills and an instinct for what makes content resonate with an audience.
Collaboration: A highly collaborative and open approach, able to work effectively across commercial, creative and production teams as well as with external clients and talent.

\nBenefits:\n