Copywriter (direct response experience required)

London, UK (Remote)

Salary Not AvailableMid LevelFull time

Posted 13 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the end-to-end creative pipeline for direct-response campaigns, from concept to performance-driven iteration, collaborating with media buyers and editors to scale winning concepts.

  • Define daily hooks and campaign ideas
  • Write high-converting ad copy and scripts
  • Analyze performance and iterate on winning concepts

Job Description

Responsibilities

  • Create daily hooks, angles, concepts, and campaign ideas
  • Write high-converting ad copy and video scripts
  • Develop clear, performance-focused creative briefs
  • Analyze creative performance and iterate on winning concepts
  • Research competitors, trends, offers, and creative opportunities
  • Collaborate with media buyers, creators, and editors to scale winning campaigns

Requirements

  • Proven experience writing copy that drives sales for DTC brands or apps
  • Strong direct-response marketing background
  • Deep understanding of consumer psychology and conversion principles
  • Experience with Meta Ads, UGC creative, hooks, retention, offers, and positioning
  • Ability to analyze performance data and turn insights into new creative
  • Strong command of AI tools for research, ideation, and scripting
  • Ability to move fast, test often, and thrive in a high-performance environment
  • Excellent time-management and organizational skills

Benefits

  • Independent contractor agreement
  • Monthly Performance Bonus
  • Health Insurance Reimbursement
  • 17 Days Paid Time-Off
  • 4 Company Wide Holidays
  • 6 Country Holidays
  • Opportunity to help build one of the fastest-growing DTC & App brands in North America
  • High ownership role with direct exposure to founder-level strategy
  • Fast-moving environment with significant growth opportunities
Creatunity logo

Creatunity

LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.

Founded in 2009
Bristol, England, GBR
31 employees (4 in marketing)

Traffic Signals

Monthly Visitors
425M
Monthly Google Ads Budget
$18.2M
Traffic Source Mix
Search
39.5%
Direct
31.4%
Referral
5.8%
Social
4%
Paid
5.7%

Headcount Trend

Current headcount: ~31

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
670