Content Creator at Debenhams Group | Manchester, UK

Debenhams Group

Content Creator

Manchester, UK (On-site)

Salary Not AvailableMid LevelFull time

Posted 1 month ago

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Job Summary

Own social content from idea to publish for a fashion focused brand, with emphasis on TikTok and Instagram and a fast real time feedback loop.

Creative content production and calendar planning across social channels.
Identify trends, coordinate with influencers, and adapt content to performance signals.
Write captions and briefs that match the brand voice and drive engagement.

Job Description

Responsibilities

Create engaging, social-first content for platforms including TikTok, Instagram and emerging channels.
Develop creative content ideas that align with brand campaigns, product launches and cultural moments.
Identify and react to social trends, viral moments and platform updates.
Support the planning and execution of content calendars.
Attend shoots, events and influencer activations to capture behind-the-scenes and real-time content opportunities.
Work with influencers, creators and internal stakeholders to maximise content output.
Write captions, content briefs and creative concepts that align with boohooMAN's tone of voice.
Monitor content performance and use insights to optimise future content.
Support community engagement and reactive social opportunities.

Requirements

Previous experience creating content for social media, either professionally or through personal platforms.
Strong understanding of TikTok, Instagram and social media trends.
Passion for menswear, fashion, sport and youth culture.
Naturally creative with a strong eye for what performs well on social.
Confident generating ideas and turning them into engaging content.
Excellent communication and organisational skills.
Ability to work at pace and manage multiple projects simultaneously.
A proactive, collaborative approach with a willingness to test new ideas.

Preferred

Experience within fashion, retail or lifestyle brands.
Experience working with influencers and creators.
Basic content editing skills using CapCut, Adobe Express or similar tools.
Understanding of social media analytics and reporting.
Naturally curious, culturally connected and always looking for the next big idea. Comfortable challenging convention and exploring new technologies, including AI, to create engaging content that stands out in crowded social feeds.

Benefits

Highly competitive bonus scheme, company pension, share schemes, private medical cover and life assurance
Discount across all brands
Comprehensive wellbeing package
Ongoing learning and development with strong internal progression
On-site canteen serving breakfast, lunch, snacks and hot drinks
Free season ticket loan

Debenhams Group

Debenhams Group is redefining the future of retail following the successful transformation of the iconic British heritage brand, Debenhams. Once bought out of administration, Debenhams has emerged as Britain's leading online department store, built for the future and primed for rapid growth. We’ve cultivated a vibrant community of brands, engaging millions of consumers, and we’re just getting started. Our Vision: 'Fashion. Beauty. Lifestyle. For everyone.' We aim to provide a diverse range of products that cater to all, while scaling Debenhams Group into a £multibillion GMV business, with a strong focus on profitability. The turnaround of Debenhams is the blueprint for the wider transformation of our Group. Our Youth Brands are undergoing a similar evolution, moving towards fashion-led marketplaces and adopting a leaner, more efficient operating model. As Debenhams Group, we’re embracing a new era, marked by fresh leadership, a bold strategy, and an unwavering focus on maximising value for our shareholders. With 5 core brands and our very own financial service, DebenhamsPay+, our journey is only beginning, and we are committed to leading the charge in global digital retail. With an emphasis on speed, innovation, and technology, we’re confident that our best days lie ahead.

8.9K employees (1,004 in marketing)

www.debenhamsgroup.com