Communications Manager, Digital and Corporate Campaigns at National Theatre | London, UK

National Theatre

Communications Manager, Digital and Corporate Campaigns

London, UK (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own and drive integrated digital and corporate communications, shaping campaigns for NT’s streaming and cinema initiatives while expanding reach through Content Creator partnerships and cross-team collaboration.

Growth/Exposure: Lead cross-functional campaigns that elevate NT priorities across digital, media, and creator channels.
Audience Expansion: Build relationships with creators, influencers, podcasts, and non-traditional outlets to broaden audience base.
Strategic Alignment: Coordinate with Marketing, Digital, and Corporate teams to translate organisational goals into high-impact campaigns.

Job Description

Responsibilities

Develop and roll out a communications strategy for the NT’s digital activity, devising and implementing publicity campaigns for our streaming service National Theatre at Home and our global cinema programme, National Theatre Live.
Collaborate closely with the South Bank Press and Communications team as our shows travel from the stage towards a digital life in cinemas or on streaming.
Lead on strategic communications and support colleagues across the Digital department, and as the communications lead for our new Content Creator strategy, you will collaborate with Marketing to reach new audiences.
Together with the Senior Corporate Communications Manager and the Communications Manager, Corporate & Campaigns, you will help shape and deliver a new corporate campaigns approach that will bring our organisational priorities to life.
Through collaboration with colleagues across the whole theatre – from Development and Policy to Finance, Data & Insight, Sustainability and Strategy – you’ll generate and lead imaginative, impactful corporate communications campaigns that put the National Theatre centre stage.
The role means multi-tasking and working quickly and diligently across many different projects – a large volume of which involves campaign roll-out work.

Requirements

- Proven experience leading successful campaigns with digital and corporate communications aspects, including proactively generating new ideas and creative approaches in storytelling
- .Demonstrated ability to develop strategies that strengthen organisational reputation and deliver measurable outcomes against objectives
- .Strong track record in media relations, securing high-impact coverage, including outside of heritage media, such as podcasts and Substacks, and growing and managing content creator and influencer relations
- .Experience of devising and delivering media events and promotional activations
- .Strong analytical skills, with the ability to use data and insight to shape narratives, set KPIs and evaluate succes

National Theatre

The National Theatre makes theatre that entertains and inspires using its creativity, expertise and unique reach. We tell big stories in bold ways, offering the widest access to high quality theatre to millions of audience members across the UK and around the world – on our own stages, on tour, in schools, on cinema screens and streaming at home. We bring the world to the National Theatre and take the National Theatre to the world through reimagined classic stories meeting fresh, contemporary voices. As part of our mission to celebrate and platform bold voices in British theatre, the National Theatre proudly hosts a dynamic group of Resident Companies, offering a platform for collaboration, growth, and innovation. Through touring our work to local theatres, schools and through our nationwide education and community programmes, we are active in every local authority in the UK. We invest in talent and innovation on stage and off, taking seriously our role as the nation’s theatre. We work with hundreds of schools and communities across the UK to fire imagination and inspire creativity. The National Theatre Skills Centre supports thousands of young people every year to develop skills and pathways for careers in theatre

Founded in 1963

London, England, GBR

1.7K employees (766 in marketing)

www.nationaltheatre.org.uk