Responsibilities

• Marketing Strategy & Campaign Management
• - Develop and execute data-driven, multi-channel marketing strategies tailored to indie game clients.
• - Provide expert consultancy to clients, utilising your understanding and knowledge of marketing and game platforms like Steam.
• - Deliver key campaign assets, including strategy documents, press releases, market research, store page copy, reports, and creative briefs.
• - Lead the marketing vision and strategy for your portfolio, delegating specialist creative production tasks as needed.
• Project Management
• - Independently manage your portfolio of clients with regular check-in and consultation from the Marketing Director, ensuring timely delivery and exceptional expert advice.
• - Produce project reports and weekly strategy consultations with your portfolio of clients.
• - Commission and oversee work from freelancers and third-party providers.
• Client Management

Requirements

• Minimum 2-3 years’ experience in a marketing role, ideally in the video game industry
• Experience developing marketing strategies and plans
• Strong knowledge of indie game marketing, including trends, platforms, and genres
• Exceptional written communication skills (reports, persuasive copy, advertising copy)
• Excellent commitment to quality and attention to detail
• Ability to manage multiple projects and deadlines effectively
• Knowledge of digital advertising platforms (Reddit & Meta Ads critical)
• Familiarity with influencer marketing best-practices (YouTube, TikTok, Twitch)
• Experience with data - via market research and/or advertising platforms - is a big plus