Campaign & Creative Manager, Live Events Ads Services

London, UK (Unknown)

Salary Not AvailableMid LevelFull time

Posted 4 weeks ago

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Job Summary

Live Events Campaigns are owned the moment you educate advertisers on policy and creative best practices while steering complex multi-team live event launches to maximize performance.

  • Live Events Campaign Management: plan and educate on policy and creative best practices to improve performance.
  • Cross-team Delivery: coordinate Design, AdOps, Sales, QA, AM and external partners to execute campaigns.
  • Creative Strategy and Process: advise on creative direction using historical data and industry benchmarks to standardize best practices across locales.

Job Description

Live Events Campaign Management: Own planning and delivery of advertiser engagements to educate on Amazon policies and creative best practices to positively impact campaign performance in Live Events.

  • Live Events Campaign Execution: Project manage complex campaigns with Design, AdOps, Sales, QA, Account Management and external partners.
  • Ad Schedule and Production: Manage Ad Schedule creation for live events, coordinating break durations and content with production.
  • Creative Strategy Consulting: Advise advertisers on creative direction using historical data and industry benchmarks.
  • Issue Troubleshooting: Troubleshoot campaign lifecycle issues to keep campaigns on track.
  • Process and Product Improvement: Dive deep into data to drive cross-vertical and cross-locale efficiency through new projects.

Requirements (natural phrasing):

  • Experience in digital advertising and client facing roles.
  • Experience analyzing data and identifying performance drivers.
  • Experience with annual brand and media planning.
  • Experience in e-commerce or online advertising.

Preferred (nice to have):

  • Experience in omni-channel marketing, search engine marketing or search engine optimization.
  • Knowledge of DSP architecture (bidding engines, auction types, pixel/tag managers, cookies, viewability).

Marketing Team

Median Career Experience
2 years
Median Tenure
3 years
Marketing Roles Posted (Last 30 Days)
17