Account Director, Media Planning

London, UK (Hybrid)

Salary Not AvailableSenior LevelFull time

Posted 1 month ago

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Job Summary

Own cross-market, digitally focused media planning for EU/UK markets, aligned to global strategy, leading partner briefs, client-facing planning, and regional execution while developing talent and improving reporting.

  • Cross-market Planning: brief and support multi-channel campaigns across UK, DE, FR, AU with active local input.
  • Execution & Partnerships: lead regional campaigns with external agencies and coordinate partner briefs and testing.
  • Insights & Enablement: build knowledge of the client’s business, improve planning practices, and mentor junior staff.

Job Description

Responsibilities

  • Engage with local market planning experts to brief and support cross channel campaign planning across key EU/AU markets including UK, DE, FR and AU
  • Ensure cross channel plans have a clear, consistent rationale and are aligned to global strategy
  • Collaborate with local planning leads to design impactful, digitally focused paid media campaigns in each market
  • Manage and support the development of the junior talent in the team
  • Build a strong knowledgebase and understanding of the client’s business and marketplace
  • Coordinate/manage local market and regional media partner briefing process
  • Act as an expert voice during client facing planning meetings on local market media landscapes (potential partners, channel effectiveness, measurement, and testing)
  • Problem solve local market challenges with confidence and present high-quality solutions to clients
  • Build strong relationships with local and internal Mindshare teams to ensure markets are delivering key actions across the account
  • Work with local markets to improve planning and reporting practices on an on-going basis

Preferred

  • Advanced Excel proficiency
  • Open and consultative approach with colleagues and clients
  • Positive, enthusiastic with a can-do attitude
  • Self-motivation and proactive mindset

Benefits

  • Competitive medical
  • Group retirement plans
  • Vision insurance
  • Dental insurance
  • Significant paid time off
  • Preferential partner discounts
  • Employee mental health awareness days
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WPP Media

Media is changing. So are we. We are WPP's global media collective, built for the AI era.We bring the best platform, people, and partners together to create innovative solutions that deliver unparalleled growth for brands - in every market, every day.

30K employees (6,827 in marketing)

Traffic Signals

Monthly Visitors
159.3K
Monthly Google Ads Budget
$9.9K
Traffic Source Mix
Search
34.3%
Direct
46.3%
Referral
10.7%
Social
5.7%
Paid
2.7%

Headcount Trend

Current headcount: ~30.1K

Marketing Team

Marketing Team Size
6,288 (21% of company)
Median Career Experience
10 years
Median Tenure
4.2 years
Marketing Roles Posted (Last 30 Days)
21