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Marketing jobs

119,431 marketing jobs

3 weeks ago

Marketing Analytics Engineer, Data Products & Activation

Zelis

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3 weeks ago

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All marketing roles in the US in the Consulting industry

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10,000+ jobs

Marketing Analytics Engineer, Data Products & Activation

Zelis

St. Petersburg, FL (Hybrid)

$127K/yr - $161K/yrIn-houseFull-timeSenior level6+ years exp.

3 weeks ago

Senior Manager / Associate Director, HCP Marketing (US)

Scholar Rock

Cambridge, MA (Hybrid)

$155K/yr - $225K/yrIn-houseFull-timeSenior level3+ years exp.

3 weeks ago

Assistant Director, Direct Marketing

William & Mary and the Virginia Institute of Marine Science

Irvine, CA (Hybrid)

$50K/yr - $55K/yrIn-houseFull-timeMid level

3 weeks ago

Senior Associate, Creative Art Director

Capital One

New York City, NY (On-site)

$88K/yr - $120K/yrIn-houseFull-timeSenior level2+ years exp.

3 weeks ago

Social Media and Content Specialist

Austin Capital Bank

Austin, TX (Hybrid)

$65K/yr - $85K/yrIn-houseFull-timeMid level2+ years exp.

3 weeks ago

Lifecycle Maximization Marketing Director

Groundworks

Dallas, TX (On-site)

$145K/yr - $200K/yrIn-houseFull-timeSenior level10+ years exp.

3 weeks ago

Sr. Marketing Consultant

LPL Financial

Charlotte, NC (On-site)

$77K/yr - $128K/yrIn-houseFull-timeSenior level5+ years exp.

3 weeks ago

Marketing Representative

RadX Inc.

Lee County, FL (On-site)

In-houseFull-timeEntry level

3 weeks ago

Promotional Specialist - Bacardi - Panama City, FL

TEAM Enterprises

Panama City, FL (On-site)

In-housePart-timeEntry level

3 weeks ago

Promotional Specialist - Bacardi - Pensacola, FL

TEAM Enterprises

Pensacola, FL (On-site)

In-housePart-timeEntry level

3 weeks ago

Promotional Specialist - Bacardi - Destin, FL

TEAM Enterprises

Destin, FL (On-site)

In-housePart-timeEntry level

3 weeks ago

Marketing Intern, Chartwells Higher Ed / Maryville College

Compass Group

Blount County, TN (On-site)

In-houseInternshipIntern/new grad

3 weeks ago

Founding PLG & Community Lead

AgentMail

San Francisco, CA (On-site)

$110K/yr - $175K/yrIn-houseFull-timeSenior level

3 weeks ago

Founding GTM & Operations Lead

AgentMail

San Francisco, CA (On-site)

$110K/yr - $175K/yrIn-houseFull-timeManager

3 weeks ago

Director, CRM

The Guitar Center Company

Westlake Village, CA (Hybrid)

$150K/yr - $200K/yrIn-houseFull-timeDirector/executive5+ years exp.

3 weeks ago

Event Assistant - Training and Travel Opportunities

Launch 513

Cincinnati, OH (On-site)

$39K/yr - $53K/yrAgencyFull-timeIntern/new grad

3 weeks ago

Director of Marketing | Full-Time | Ford Idaho Center

Oak View Group

Nampa, ID (On-site)

$75K/yr - $95K/yrIn-houseFull-timeDirector/executive5+ years exp.

3 weeks ago

CMO

PXID | Electric Mobility ODM

USA (On-site)

$180K/yr - $250K/yrIn-houseFull-timeSenior level8+ years exp.

3 weeks ago

Graphic Design & Video Editor | Full-Time | PeoplesBank Arena

Oak View Group

Hartford, CT (On-site)

$50K/yr - $55K/yrIn-houseFull-timeMid level

3 weeks ago

Growth Marketing Lead

Thatch

San Francisco, CA (Remote)

$145K/yr - $193K/yrIn-houseFull-timeSenior level

3 weeks ago

Zelis

Marketing Analytics Engineer, Data Products & Activation

St. Petersburg, FL (Hybrid)

$127K/yr – $161K/yrSenior Level6+ years expFull time

Posted 3 weeks ago

Job Summary

Own and evolve marketing data products across Snowflake and related platforms, shaping data contracts, canonical models, activation datasets, and AI-ready layers while coordinating with cross-functional teams.

Own the data product lifecycle and quality thresholds
Build reusable segment data products from audience requests
Develop AI-ready context layers for LLMs and agentic workflows

Job Description

Responsibilities

Design, build, and maintain analytics-ready and activation-ready marketing data products in Snowflake that support digital marketing, website engagement, audience segmentation, journey progression, lead qualification, attribution, personalization, DXP experiences, and sales activation.
Co-own the marketing data product lifecycle, including definitions, source systems, transformation logic, data contracts, refresh cadence, quality thresholds, lineage, downstream consumers, activation destinations, change control, and known limitations.
Help define and maintain the canonical marketing data model across Snowflake, HubSpot, Salesforce, DXP, paid media, reporting, and activation platforms, including shared definitions for MQL, lifecycle stage, product interest, persona, buying committee role, consent status, suppression eligibility, engagement, and intent.
Convert one-off audience requests and campaign list logic into reusable segment data products with documented purpose, inclusion logic, exclusion logic, suppression rules, QA checks, refresh cadence, activation destinations, business owner, technical owner, and success metrics.
Build and manage governed AI context layers that make marketing data usable by LLMs, AI assistants, and agentic workflows, including curated metric definitions, audience attributes, content taxonomy, campaign metadata, web behavior signals, journey states, data lineage, approved business rules, confidence scores, and review thresholds.
Develop data structures that connect website behavior to known and unknown audience profiles, including page views, content engagement, form interactions, conversion events, source attribution, session behavior, identity resolution inputs, and downstream Salesforce CRM outcomes.
Partner with Digital Experience, Marketing Automation, Paid Media, Sales Operations, Revenue Operations, Legal / Compliance, Analytics, and Enterprise Data teams to define event-streaming, governance, and activation requirements from Zelis.com and related digital properties into Snowflake.
Create durable data models that support identity resolution, golden account/contact attributes, engagement scoring, buyer-group intelligence, product interest history, lifecycle movement, product ownership, opportunity context, consent status, suppression logic, and channel eligibility rules.
Build reusable activation datasets and reverse ETL requirements that send trusted, explainable, consent-safe data from Snowflake into downstream marketing destinations, including email automation, CRM, paid media, digital experience, and journey orchestration platforms.
Establish data quality checks, reconciliation logic, monitoring routines, product SLAs, and exception handling for marketing data products, with emphasis on website events, campaign metadata, lead lifecycle data, audience membership, consent / suppression eligibility, identity confidence, and activation outputs.

Requirements

6+ years of experience in analytics engineering, data engineering, marketing analytics engineering, marketing technology, digital analytics, RevOps analytics, or a related technical analytics role.
Advanced SQL experience and demonstrated ability to build reliable, reusable data models in Snowflake or comparable cloud data warehouse environments.
Experience translating business requirements into production-quality data products, including source-to-target mapping, transformation logic, QA routines, data contracts, metric definitions, documentation, lineage, and stakeholder enablement.
Strong understanding of B2B marketing data, including campaign metadata, website behavior, audience segmentation, lead lifecycle, form conversion, CRM outcomes, paid media signals, sales funnel data, opportunity context, buying committees, product interest, and expansion motions.
Experience with website data architecture, including event design, event taxonomy, event streaming, session/user behavior, conversion tracking, tag governance, and downstream use of digital signals for audience or journey analytics.
Ability to design and steward canonical marketing data objects such as Golden Account, Golden Contact, Segment Membership, Product Interest / Intent, Persona, Buying Committee Role, Consent / Suppression Eligibility, Engagement Score, Intent Intensity, Opportunity Context, Product Ownership, and White-Space Opportunity.
Ability to design AI-ready data and context layers that support governed use of LLMs, AI assistants, and agentic workflows across marketing operations, analytics, audience activation, and experience delivery.
Working knowledge of Salesforce CRM and marketing automation data structures, including leads, contacts, accounts, campaigns, opportunities, campaign membership, lifecycle status, activities, account-contact relationships, and sales engagement signals.
Experience building data quality controls, automated validation checks, reconciliation routines, monitoring processes, issue triage workflows, and runbooks for recurring marketing data products.
Ability to partner with marketing, data, sales operations, revenue operations, digital experience, legal/compliance, and technology stakeholders to turn ambiguous use cases into scalable data architecture and clear documentation.

Preferred

Experience supporting audience activation, reverse ETL, or data syncs from Snowflake into marketing automation, CRM, paid media, digital experience, journey orchestration, or sales activation destinations.
Experience designing data models for personalization, journey orchestration, next-best-action, lead scoring, propensity scoring, product interest classification, buyer-group intelligence, or expansion/white-space opportunity identification.
Familiarity with identity resolution concepts, including deterministic matching, probabilistic matching, account/contact hierarchy, domain mapping, anonymous-to-known stitching, survivorship logic, exception queues, and golden record inputs.
Experience with web analytics instrumentation, tag governance, server-side event collection, event streaming into a cloud data warehouse, or first-party behavioral data activation.
Experience modeling consent, suppression, communication eligibility, channel eligibility, opt-out source, suppression reason, consent source, consent timestamp, and activation eligibility rules.
Familiarity with Python, dbt, warehouse-native scripting, version control, CI/CD, automated testing, API-based data movement, QA automation, monitoring, and workflow automation.
Experience building or maintaining semantic layers, business metric layers, data catalogs, data contracts, product documentation, lineage tooling, observability tooling, or AI-readable metadata frameworks.
Familiarity with LLM prompting, retrieval-augmented generation, agent workflow design, AI governance patterns, confidence scoring, audit logging, or AI-assisted analytics development.

Benefits

401k plan with employer match
flexible paid time off
holidays
parential leaves
life and disability insurance
health benefits including medical, dental, vision, and prescription drug coverage

Zelis

3.8 Glassdoor

Zelis is modernizing the healthcare financial experience by providing a connected platform that bridges the gaps and aligns interests across payers, providers, and healthcare consumers. This platform serves more than 750 payers, including the top 5 national health plans, regional health plans, TPAs and self-insured employers, and millions of healthcare providers and consumers. Zelis sees across the system to identify, optimize, and solve problems holistically with technology built by healthcare experts – driving real, measurable results for clients.Zelis maintains a transparent, fee-free recruitment process. All genuine offers originate from our Talent Acquisition team using the “@ zelis.com” domain. We do not use WhatsApp or personal emails for recruitment. Forward any suspected fraud to verify-offers[@]zelis.com for prompt investigation. Thank you for staying vigilant.

Founded in 2016

Boston, Massachusetts, USA

2.7K employees (133 in marketing)

www.zelis.com

66% recommend to a friend

80% CEO approval

Salaries

Posted range

$127K/yr – $161K/yr

Taken straight from the job posting.

See all Zelis salaries

Marketing Team

Marketing Team Size

87 (3% of company)

Median Career Experience

15 years

Median Tenure

2.8 years

Marketing Roles Posted (Last 30 Days)

People

HR / Recruitment

Jamie Stuart

Lead Talent Acquisition Partner - GTM, Marketing, Exec, People & Culture

At the company for 1 year 11 months

Marketing Leadership

Heather Valteris

Chief Marketing Officer

At the company for 4 years 6 months

D. Matthew Carter

SVP of Digital Marketing

At the company for 1 year 3 months

Audrey Veitas

Vice President of Segment Marketing

At the company for 2 years 3 months

Lizzy Feliciano, MBA, PMC, MCMP-II

VP, Product Marketing - Price Optimization

At the company for 2 years 7 months

Funding

Total Funding

$20.1M

Last Raise

$20.1M

Private Equity, 1 years ago

Funding History

Dec 2024
Private Equity
Jan 2020
Private Equity • $20.1M
Jan 2019
Private Equity

Traffic Signals

Monthly Visitors

314.8K

Monthly Google Ads Budget

$81.6K

Traffic Source Mix

28.2%

Direct

63.6%

Referral

7.2%

Social

0.1%

Paid

0.9%

Headcount Trend

Current headcount: ~2.7K

Recent News

Fintech Zelis expands ZAPP into P&C insurance via partnership with Duck Creek

Nov 12, 2025 • Insurance Nerds

Zelis® Accelerates Expansion into P&C Market with Duck Creek Partnership to Modernize Claims Payments

Nov 12, 2025 • FF News | Fintech Finance

Zelis and Duck Creek partner to boost P&C market

Nov 12, 2025 • FinTech Global

Links

www.zelis.com

X (Twitter)

Crunchbase

Responsibilities

Design, build, and maintain analytics-ready and activation-ready marketing data products in Snowflake that support digital marketing, website engagement, audience segmentation, journey progression, lead qualification, attribution, personalization, DXP experiences, and sales activation.
Co-own the marketing data product lifecycle, including definitions, source systems, transformation logic, data contracts, refresh cadence, quality thresholds, lineage, downstream consumers, activation destinations, change control, and known limitations.
Help define and maintain the canonical marketing data model across Snowflake, HubSpot, Salesforce, DXP, paid media, reporting, and activation platforms, including shared definitions for MQL, lifecycle stage, product interest, persona, buying committee role, consent status, suppression eligibility, engagement, and intent.
Convert one-off audience requests and campaign list logic into reusable segment data products with documented purpose, inclusion logic, exclusion logic, suppression rules, QA checks, refresh cadence, activation destinations, business owner, technical owner, and success metrics.
Build and manage governed AI context layers that make marketing data usable by LLMs, AI assistants, and agentic workflows, including curated metric definitions, audience attributes, content taxonomy, campaign metadata, web behavior signals, journey states, data lineage, approved business rules, confidence scores, and review thresholds.
Develop data structures that connect website behavior to known and unknown audience profiles, including page views, content engagement, form interactions, conversion events, source attribution, session behavior, identity resolution inputs, and downstream Salesforce CRM outcomes.
Partner with Digital Experience, Marketing Automation, Paid Media, Sales Operations, Revenue Operations, Legal / Compliance, Analytics, and Enterprise Data teams to define event-streaming, governance, and activation requirements from Zelis.com and related digital properties into Snowflake.
Create durable data models that support identity resolution, golden account/contact attributes, engagement scoring, buyer-group intelligence, product interest history, lifecycle movement, product ownership, opportunity context, consent status, suppression logic, and channel eligibility rules.
Build reusable activation datasets and reverse ETL requirements that send trusted, explainable, consent-safe data from Snowflake into downstream marketing destinations, including email automation, CRM, paid media, digital experience, and journey orchestration platforms.
Establish data quality checks, reconciliation logic, monitoring routines, product SLAs, and exception handling for marketing data products, with emphasis on website events, campaign metadata, lead lifecycle data, audience membership, consent / suppression eligibility, identity confidence, and activation outputs.

Requirements

6+ years of experience in analytics engineering, data engineering, marketing analytics engineering, marketing technology, digital analytics, RevOps analytics, or a related technical analytics role.
Advanced SQL experience and demonstrated ability to build reliable, reusable data models in Snowflake or comparable cloud data warehouse environments.
Experience translating business requirements into production-quality data products, including source-to-target mapping, transformation logic, QA routines, data contracts, metric definitions, documentation, lineage, and stakeholder enablement.
Strong understanding of B2B marketing data, including campaign metadata, website behavior, audience segmentation, lead lifecycle, form conversion, CRM outcomes, paid media signals, sales funnel data, opportunity context, buying committees, product interest, and expansion motions.
Experience with website data architecture, including event design, event taxonomy, event streaming, session/user behavior, conversion tracking, tag governance, and downstream use of digital signals for audience or journey analytics.
Ability to design and steward canonical marketing data objects such as Golden Account, Golden Contact, Segment Membership, Product Interest / Intent, Persona, Buying Committee Role, Consent / Suppression Eligibility, Engagement Score, Intent Intensity, Opportunity Context, Product Ownership, and White-Space Opportunity.
Ability to design AI-ready data and context layers that support governed use of LLMs, AI assistants, and agentic workflows across marketing operations, analytics, audience activation, and experience delivery.
Working knowledge of Salesforce CRM and marketing automation data structures, including leads, contacts, accounts, campaigns, opportunities, campaign membership, lifecycle status, activities, account-contact relationships, and sales engagement signals.
Experience building data quality controls, automated validation checks, reconciliation routines, monitoring processes, issue triage workflows, and runbooks for recurring marketing data products.
Ability to partner with marketing, data, sales operations, revenue operations, digital experience, legal/compliance, and technology stakeholders to turn ambiguous use cases into scalable data architecture and clear documentation.

Preferred

Experience supporting audience activation, reverse ETL, or data syncs from Snowflake into marketing automation, CRM, paid media, digital experience, journey orchestration, or sales activation destinations.
Experience designing data models for personalization, journey orchestration, next-best-action, lead scoring, propensity scoring, product interest classification, buyer-group intelligence, or expansion/white-space opportunity identification.
Familiarity with identity resolution concepts, including deterministic matching, probabilistic matching, account/contact hierarchy, domain mapping, anonymous-to-known stitching, survivorship logic, exception queues, and golden record inputs.
Experience with web analytics instrumentation, tag governance, server-side event collection, event streaming into a cloud data warehouse, or first-party behavioral data activation.
Experience modeling consent, suppression, communication eligibility, channel eligibility, opt-out source, suppression reason, consent source, consent timestamp, and activation eligibility rules.
Familiarity with Python, dbt, warehouse-native scripting, version control, CI/CD, automated testing, API-based data movement, QA automation, monitoring, and workflow automation.
Experience building or maintaining semantic layers, business metric layers, data catalogs, data contracts, product documentation, lineage tooling, observability tooling, or AI-readable metadata frameworks.
Familiarity with LLM prompting, retrieval-augmented generation, agent workflow design, AI governance patterns, confidence scoring, audit logging, or AI-assisted analytics development.

Benefits

401k plan with employer match
flexible paid time off
holidays
parential leaves
life and disability insurance
health benefits including medical, dental, vision, and prescription drug coverage