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7 marketing jobs

Channel Factory logo
2 months ago

Media Buyer - Programmatic (CST)

Channel Factory

USA (Remote)Full time
Channel Factory logo
3 months ago

Social Solutions Manager (East Coast)

Channel Factory

USA (Remote)Full time
Channel Factory logo
4 months ago

Digital Media Planner - Strategist (CST)

Channel Factory

USA (Remote)Full time
Channel Factory logo
4 months ago

Account Manager - Digital Marketing (EST)

Channel Factory

New York, USA (Hybrid)Full time
Channel Factory logo
4 months ago

Account Manager - Digital Marketing (EST)

Channel Factory

New York City, NY (Remote)Full time$75K/yr – $85K/yr
Channel Factory logo
4 months ago

Social Solutions Manager (CST)

Channel Factory

Chicago, IL (Remote)Full time
Channel Factory logo
4 months ago

Digital Media Planner - Strategist (EST)

Channel Factory

USA (On-site)Full time

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7 jobs
Channel Factory logo

Media Buyer - Programmatic (CST)

Channel Factory

USA (Remote)

AgencyFull-timeMid level3+ years exp.
2 months ago
Channel Factory logo

Social Solutions Manager (East Coast)

Channel Factory

USA (Remote)

AgencyFull-timeSenior level8+ years exp.
3 months ago
Channel Factory logo

Digital Media Planner - Strategist (CST)

Channel Factory

USA (Remote)

AgencyFull-timeMid level
4 months ago
Channel Factory logo

Account Manager - Digital Marketing (EST)

Channel Factory

New York, USA (Hybrid)

AgencyFull-timeMid level2+ years exp.
4 months ago
Channel Factory logo

Account Manager - Digital Marketing (EST)

Channel Factory

New York City, NY (Remote)

$75K/yr - $85K/yrAgencyFull-timeMid level2+ years exp.
4 months ago
Channel Factory logo

Social Solutions Manager (CST)

Channel Factory

Chicago, IL (Remote)

AgencyFull-timeSenior level8+ years exp.
4 months ago
Channel Factory logo

Digital Media Planner - Strategist (EST)

Channel Factory

USA (On-site)

AgencyFull-timeMid level2+ years exp.
4 months ago
Channel Factory logo
Channel Factory

Media Buyer - Programmatic (CST)

USA (Remote)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own multi-platform video buying with end-to-end campaign execution, cross-team collaboration, and data-driven optimization to drive growth and upsell opportunities.

  • Own end-to-end video campaign execution across YouTube, YouTube Video Partners, Facebook, and related networks to drive KPI performance.
  • Collaborate with teams, vendors, and clients to launch, optimize, and troubleshoot campaigns, pixels, tags, and creative assets.
  • Uncover growth opportunities through campaign analytics, marketplace trends, and data-driven upsell strategies with Account Management.

Job Description

  • Flawlessly create and launch video campaigns across multiple platforms, including and not limited to YouTube, Google Video Partners, Facebook, etc.
  • Provide ongoing campaign management, ensuring optimal performance and delivery, constantly exceeding KPI expectations
  • Troubleshoot pixels/tags, creative, and 3rd party vendors to ensure proper campaign execution
  • Effectively work alongside fellow team members, 3rd party vendors, and clients to launch and optimize campaigns
  • Act as the technical point of contact for internal teams and clients
  • Communicate new product updates/features and value to internal teams
  • Team up with Account Management to develop upsell strategy for clients with the use of data & analytics, marketplace trends, and new features/products
  • Keep up to date with the evolving digital ecosystem and relevant cultural events that may have an impact on your buying strategy for campaigns
  • Proactively find opportunities to grow the business by diving into campaign analytics and marketplace trends
  • All other duties as assigned.
Channel Factory logo

Channel Factory

3.5 Glassdoor

Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory’s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser's campaign run against unsuitable videos, such as children’s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just ‘set it and forget it’ when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.

Founded in 2010
Rowland Heights, California, USA
710 employees (135 in marketing)
channelfactory.com
57% recommend to a friend
65% CEO approval

Traffic Signals

Monthly Visitors
23.5K
Monthly Google Ads Budget
$2.7K
Traffic Source Mix
Search
41%
Direct
39.5%
Referral
9.7%
Social
8.4%
Paid
1.2%

Headcount Trend

Current headcount: ~711

Marketing Team

Marketing Team Size
127 (18% of company)
Median Career Experience
11 years
Median Tenure
1.8 years

People

Founders / CEO

Tony Chen
Tony Chen
CEO and Founder
At the company for 12 years 10 months

HR / Recruitment

David Futterman
David Futterman
Talent Acquisition Partner | Recruiter
At the company for 8 months
Angelica Wickström
Angelica Wickström
Head of HR EMEA
At the company for 5 years 1 month

Marketing Leadership

Rod Paolucci
Rod Paolucci
Global Head of Marketing
At the company for 1 year 10 months
Jae Scarborough
Jae Scarborough
Sr Director, Brand Partnerships North America
At the company for 5 months
Xica Andrews, MBA
Xica Andrews, MBA
Marketing Director, North America
At the company for 9 months
Spencer Thompson
Spencer Thompson
Global Marketing Director
At the company for 1 year 9 months

Funding

Last Raise
Private Equity, 11 months ago

Funding History

  • Apr 2025
    Private Equity

Recent News

Channel Factory Leads Industry with Its Mental Health Initiative Focused on Young and Vulnerable Audiences Impacted by Social Media
Oct 10, 2025 • Agency Reporter
Channel Factory leads mental health push for youth social media safety
Oct 9, 2025 • Mediashotz
Channel Factory deepens India investment amid strong market growth and AI innovation
Oct 7, 2025 • Exchange4Media
Channel Factory strengthens India leadership with three key senior appointments
Oct 7, 2025 • Adgully.com
Channel Factory names Head of Global Operations & Partnerships
Sep 9, 2025 • Mediashotz
Channel Factory names James Cameron Global Brand Partnership Director
Jul 16, 2025 • Mediashotz
Channel Factory Announces Latest Move to Elevate North American Executive Leadership Team
Jun 13, 2025 • Channel Factory
Deal Roundup: Apollo-backed Autodoc said to eye German IPO, Star Mountain exits Channel Factory to Truelink Capital
Jun 6, 2025 • AltAssets Private Equity News
Star Mountain Announces Exit of Channel Factory Investment
Jun 5, 2025 • citybiz
Star Mountain exits adtech firm Channel Factory
Jun 5, 2025 • PE Hub
Star Mountain Announces Exit of Channel Factory Investment
Jun 5, 2025 • Business Wire
Channel Factory unveils AI driven media tools to improve campaign visibility and efficiency
May 30, 2025 • bestmediainfo.com
Channel Factory unveils AI tools to boost ad ROI and precision
May 29, 2025 • afaqs!
Channel Factory launches Intelligence Suite and AI-Powered Products
May 29, 2025 • Agency Reporter
Channel Factory launches AI-powered tools to boost ad ROI and targeting
May 27, 2025 • Mediashotz
Channel Factory Launches Intelligence Suite and AI-Powered Products to Maximize Ad ROI and Contextual Precision
May 27, 2025 • The Manila Times
Channel Factory Launches Intelligence Suite and AI-Powered Products to Maximize Ad ROI and Contextual Precision
May 27, 2025 • Channel Factory
Channel Factory Strengthens North American Leadership to Accelerate Growth and Expansion
May 14, 2025 • Channel Factory
Channel Factory Strengthens North American Leadership to Accelerate Growth and Expansion
May 14, 2025 • Morningstar.com
Channel Factory Appoints Kevin Gentzel as President
May 14, 2025 • citybiz
Channel Factory redefines media efficiency in UAE with advanced AI-driven solutions
May 13, 2025 • Zawya.com
Channel Factory’s Kartik Mehta on the hidden costs of ad misplacement, digital ad fraud
May 6, 2025 • Adgully.com
Truelink Capital invests in Channel Factory
Apr 28, 2025 • Advanced Television
Truelink Capital Invests in AI-Powered Platform Channel Factory to Expand Into Digital Advertising
Apr 28, 2025 • Net Influencer
Channel Factory secures investment from Truelink Capital
Apr 27, 2025 • MarcaMoney
Adtech firm Channel Factory inks investment from Truelink Capital
Apr 24, 2025 • PE Hub
Truelink Capital Completes Investment in Channel Factory to Fuel Global Expansion
Apr 24, 2025 • Channel Factory
Exclusive | Simantika Sarmah of Channel Factory decodes the chaos around CTV in this simplified guide
Mar 27, 2025 • MediaBrief
Channel Factory appoints Di Cesare as Head of Innovation EMEA
Mar 27, 2025 • Advanced Television
Channel Factory partners with Dentsu Japan International Brands to drive unmatched media efficiency for YouTube campaign
Feb 6, 2025 • Macau Business
To me, YouTube is TV today: Kartik Mehta, Channel Factory
Feb 6, 2025 • Exchange4Media
Channel Factory partners with Dentsu Japan International Brands to drive unmatched media efficiency for YouTube campaign
Feb 6, 2025 • prnasia.com
Channel Factory picked as Google TV Masthead's sales partner
Feb 5, 2025 • Exchange4Media
Google picks Channel Factory as GTV Masthead sales partner
Feb 5, 2025 • Performance Marketing World
Channel Factory Selected As Google TV™ Masthead's Sales Partner
Feb 4, 2025 • The Manila Times
Channel Factory Appoints Amit Rathi as Managing Director
Jan 29, 2025 • APAC Media
Channel Factory appoints Amit Rathi as Managing Director
Jan 28, 2025 • MediaNews4U
Channel Factory Appoints Amit Rathi As Managing Director - India
Jan 28, 2025 • BW Marketing World
Channel Factory names Amit Rathi as MD - India
Jan 28, 2025 • Exchange4Media
Channel Factory Receives TAG Brand Safety Certified Seal
Jan 14, 2025 • The Manila Times
Omnicom to Buy IPG? The Observer Sale Given Go Ahead; Channel Factory Seeks Backer
Dec 9, 2024 • ExchangeWire
Channel Factory has partnered with Canaccord Genuity as ad tech's M&A-train gathers steam
Dec 6, 2024 • Digiday
Nine and Channel Factory triumph at UnLtd open golf tournaments
Dec 4, 2024 • Mi-3.com.au.
Nine & Channel Factory Crowned Industry Golf Champions At UnLtd Open Via Ooh!media
Dec 4, 2024 • bandt.com.au
Nine and Channel Factory win UnLtd Open
Dec 4, 2024 • AdNews
The leaky funnel: Why D2C brands must rethink digital ad spend and why agencies need to wake up and smell the coffee
Dec 1, 2024 • mint
Why can’t profit and doing good coexist? Asks Channel Factory’s Kartik Mehta
Nov 11, 2024 • Exchange4Media
Channel Factory hires three senior executives to further accelerate growth and industry leadership on brand safety and contextual solutions
Jul 24, 2024 • Globe Newswire
Channel Factory welcomes new NZ Sales Director - stoppress.co.nz
May 16, 2024 • stoppress.co.nz
Pixis.ai and Channel Factory announce partnership to maximise ROI
Jan 28, 2024
Pixis.ai and Channel Factory announce exclusive partnership to maximise advertiser ROI
Jan 21, 2024
Moves and win roundup: Week of November 20, 2023 | Data
Nov 21, 2023 • Campaign Asia
Revolving Door Roster Updates: AutogenAI, BETC ...
Nov 21, 2023 • Adweek
Channel Factory bolsters APAC leadership with new senior ...
Nov 21, 2023 • Marketing-Interactive
Channel Factory Adds to SEA leadership With Kevin Rooney and Kriti Jetley
Nov 17, 2023
US-based YouTube advertising company Channel Factory sets foot in India
Jan 1, 1970 • The Economic Times
Channel Factory Boosts Leadership Team, Promoting Jed Hartman to US President and Appointing Jeremy Haft as New CRO to Support Rapid Growth
Jan 1, 1970 • AiThority
Channel Factory & Comscore bring contextual targeting to YouTube ahead of cookiepocalypse
Jan 1, 1970 • The Drum
Channel Factory Continues Expansion with Senior UK and US Hires
Jan 1, 1970 • Ad Tech Daily
YouTube ad co Channel Factory sees huge potential in India
Jan 1, 1970 • mint
Channel Factory Expands APAC Operations With Office in ...
Jan 1, 1970 • Branding in Asia
WT Creative Jumps To Code + Theory
Jan 1, 1970 • MediaPost.com
Channel Factory eröffnet Büro in Deutschland / Paco Panconcelli wird Managing Director
Jan 1, 1970 • https://www.horizont.net
MarTech Interview with Sara Luckow, Sr. Director, Strategic Marketing & Research at Channel Factory
Jan 1, 1970 • MarTech Series
Stanley Street partners with Channel Factory
Jan 1, 1970 • stoppress.co.nz
The Unintended Consequences Of Brand Safety
Jan 1, 1970 • AdExchanger
Channel Factory Launches Office in Munich to Drive Growth in DACH Region
Jan 1, 1970 • exchangewire.com