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Marketing jobs

11 marketing jobs

4 weeks ago

Director of Digital Marketing

Banner Health

Phoenix, AZ (Hybrid)Full time$50/hr – $83/hr

4 weeks ago

Director of Marketing Analytics

Banner Health

Phoenix, AZ (Hybrid)Full time$50/hr – $83/hr

5 weeks ago

Public Affairs Program Director

Banner Health

Phoenix, AZ (Hybrid)Full time

5 weeks ago

Senior Health Plans and Business Communications Consultant

Banner Health

Phoenix, AZ (Hybrid)Full time

6 weeks ago

Content Writer

Banner Health

USA (Remote)Full time$30/hr – $50/hr

6 weeks ago

Health Plan Marketing Coordinator

Banner Health

USA (Remote)Full time$25/hr – $38/hr

6 weeks ago

Senior Copy Editor

Banner Health

USA (Remote)Full time$35/hr – $58/hr

6 weeks ago

Health Plan Marketing Coordinator

Banner Health

Phoenix, AZ (Unknown)Full time$25/hr – $38/hr

2 months ago

Executive Director, Consumer Digital Engagement

Banner Health

USA (Remote)Full time$68/hr – $131/hr

3 months ago

Executive Director, Community Engagement

Banner Health

Phoenix, AZ (Unknown)Full time

5 months ago

Business Development Concierge Consultant

Banner Health

Phoenix, AZ (Unknown)Full time

All marketing roles in the US

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All marketing roles in the US

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11 jobs

Director of Digital Marketing

Banner Health

Phoenix, AZ (Hybrid)

$50/hr - $83/hrIn-houseFull-timeDirector/executive

4 weeks ago

Director of Marketing Analytics

Banner Health

Phoenix, AZ (Hybrid)

$50/hr - $83/hrIn-houseFull-timeDirector/executive7+ years exp.

4 weeks ago

Public Affairs Program Director

Banner Health

Phoenix, AZ (Hybrid)

In-houseFull-timeDirector/executive

5 weeks ago

Senior Health Plans and Business Communications Consultant

Banner Health

Phoenix, AZ (Hybrid)

In-houseFull-timeSenior level7+ years exp.

5 weeks ago

Content Writer

Banner Health

USA (Remote)

$30/hr - $50/hrIn-houseFull-timeMid level4+ years exp.

6 weeks ago

Health Plan Marketing Coordinator

Banner Health

USA (Remote)

$25/hr - $38/hrIn-houseFull-timeMid level4+ years exp.

6 weeks ago

Senior Copy Editor

Banner Health

USA (Remote)

$35/hr - $58/hrIn-houseFull-timeSenior level7+ years exp.

6 weeks ago

Health Plan Marketing Coordinator

Banner Health

Phoenix, AZ (Unknown)

$25/hr - $38/hrIn-houseFull-timeMid level4+ years exp.

6 weeks ago

Executive Director, Consumer Digital Engagement

Banner Health

USA (Remote)

$68/hr - $131/hrIn-houseFull-timeSenior level10+ years exp.

2 months ago

Executive Director, Community Engagement

Banner Health

Phoenix, AZ (Unknown)

In-houseFull-timeDirector/executive10+ years exp.

3 months ago

Business Development Concierge Consultant

Banner Health

Phoenix, AZ (Unknown)

In-houseFull-timeSenior level7+ years exp.

5 months ago

Banner Health

Director of Digital Marketing

Phoenix, AZ (Hybrid)

$50/hr – $83/hrDirector/ExecutiveFull time

Posted 4 weeks ago

Job Summary

Owns end-to-end digital marketing and cross-channel activation, leading strategy, planning, and optimization across email, social, SEO, and emerging channels.

Owns and optimizes enterprise email marketing strategy and execution.
Leads social media strategy, content, and community management across platforms.
Directs cross-channel activation and measurement to drive integrated campaigns.

Job Description

Responsibilities

Leads digital marketing planning and cross-channel orchestration for integrated campaigns. Partners with service line marketing teams to understand integrated marketing plans and business objectives. Works across Consumer Digital Engagement channel leaders including content, web, and marketing technology. Coordinates with paid media teams to create and document comprehensive digital marketing activation plans. Translates service line objectives into executable digital strategies that coordinate owned and organic channels with paid media efforts. Ensures digital marketing efforts are strategically aligned, properly sequenced, and optimized for maximum impact. Establishes campaign timelines, channel responsibilities, and success metrics. Orchestrates cross-channel execution to deliver cohesive customer experiences across email, social, web, and paid channels in partnership with the advertising team.
Owns enterprise email marketing strategy, execution, and optimization. Develops email marketing strategies that drive awareness, engagement, conversion, and loyalty across consumer and patient audiences. Partners with the Email Marketing to execute campaigns including promotional emails, nurture journeys, triggered messaging, and lifecycle communications. Collaborates with Content Strategy & Operations for messaging, and MarTech & Digital Experience for template design, audience segmentation, journey automation, and technical execution. Establishes email best practices, deliverability standards, and compliance protocols. Drives continuous optimization through A/B testing, performance analysis, and audience refinement. Grows email subscriber base and engagement metrics.
Owns enterprise social media strategy, execution, and community management. Develops organic social media strategies across platforms such as Facebook, Instagram, LinkedIn, X (Twitter), YouTube, and emerging platforms. Partners with Social Media to create content calendars, execute posts, engage with audiences, and manage community interactions. Collaborates with Content Strategy & Operations for messaging and creative assets. Establishes social media governance, brand voice guidelines, and crisis response protocols. Monitors social listening, sentiment, and trends. Drives audience growth, engagement, and conversion through organic social tactics. Manages social media tools, platforms, and vendor relationships.
Owns SEO/AEO strategy and organic search optimization. Develops search engine optimization (SEO) and answer engine optimization (AEO) strategies to improve Banner Health's visibility in organic search results and AI-powered answer engines. Executes or directs execution of technical SEO, on-page optimization, content optimization, and local search strategies. Collaborates with Content Strategy & Operations on SEO-optimized content and with Web Production & UX on technical implementation. Conducts keyword research, competitive analysis, and search performance monitoring. Drives organic search traffic growth, search rankings improvement, and featured snippet/AI answer optimization. Manages SEO tools, platforms, and vendor relationships.
Explores and pilots emerging digital channels and innovative marketing tactics. Stays current on emerging digital platforms, channels, and marketing technologies. Evaluates new channels (e.g., TikTok, Threads, emerging social platforms) for strategic fit and audience opportunity. Pilots innovative tactics including influencer partnerships, user-generated content, interactive experiences, and new content formats. Tests emerging AI-powered marketing capabilities and automation opportunities. Recommends channel expansion or investment based on performance data and strategic alignment. Brings innovation mindset to digital marketing execution and continuous improvement.
Drives performance optimization and conversion rate improvement across digital channels. Establishes measurement frameworks, KPIs, and success metrics for all digital marketing channels. Analyzes channel performance, audience behavior, and campaign effectiveness. Identifies optimization opportunities and implements testing strategies to improve engagement, conversion, and ROI. Partners with MarTech & Digital Experience on conversion rate optimization (CRO) for bannerhealth.com, providing strategic direction for testing roadmaps. Collaborates with Consumer Insights & Marketing Operations on analytics, reporting, and data-driven decision making. Fosters culture of testing, learning, and continuous improvement across the digital marketing team.
Builds and leads a high-performing digital marketing team. Recruits, hires, and onboards digital marketing team members including channel specialists and program managers. Provides leadership, coaching, and professional development to build team capabilities. Sets clear goals, expectations, and performance standards. Conducts performance reviews and career development planning. Fosters collaborative, innovative team culture focused on results and continuous learning. Develops team expertise in digital marketing best practices, emerging trends, and platform capabilities. Ensures team has resources, tools, and support needed to execute effectively.
Manages digital marketing channel budgets, vendors, and agency relationships. Develops and manages budgets for digital marketing tools, platforms, and vendor services. Evaluates and selects marketing technology platforms including social media management tools, SEO platforms, email service providers, and analytics tools. Manages vendor and agency relationships for specialized services including social listening, influencer marketing, SEO consulting, and content production. Negotiates contracts, manages performance, and ensures vendor accountability. Optimizes budget allocation across channels based on performance and strategic priorities.
Partners across Consumer Digital Engagement, Marketing, and cross-functional teams to ensure integrated execution. Collaborates closely with Content Strategy & Operations to align messaging and content across channels. Partners with MarTech & Digital Experience to ensure platform enablement, data integration, and technical execution support. Coordinates with media teams to align owned, organic, and channel strategies for integrated campaigns. Works with Consumer Insights & Marketing Operations on measurement, analytics, and reporting. Engages with Brand, Compliance, and Communications to ensure brand consistency and regulatory compliance. Serves as digital marketing subject matter expert and strategic advisor to service line marketing teams and organizational leadership.

Requirements

Bachelor's degree in Marketing, Communications, Business, or related field.
7+ years of progressive digital marketing experience with demonstrated expertise across multiple channels including email, social media, and SEO.
5+ years of leadership experience building and managing high-performing marketing teams.
Proven track record developing and executing integrated digital marketing strategies that drive measurable business results. Deep expertise in email marketing strategy, execution, and optimization including segmentation, automation, and lifecycle marketing. Strong background in organic social media marketing across multiple platforms including content strategy, community management, and audience growth. Solid understanding of SEO/AEO principles, technical SEO, content optimization, and organic search strategies. Experience with digital marketing planning, campaign orchestration, and cross-channel integration. Experience with marketing automation platforms, social media management tools, SEO platforms, and analytics tools.
Demonstrated ability to translate business objectives into executable digital marketing strategies and activation plans. Strong analytical skills with experience establishing KPIs, analyzing performance data, and driving optimization decisions. Experience managing digital marketing budgets, vendor relationships, and agency partnerships. Proven ability to work collaboratively in matrixed organizations and partner across multiple teams and functions. Excellent communication and presentation skills with ability to influence stakeholders at all levels. Player-coach mentality with ability to balance strategic thinking and hands-on execution.

Preferred

Master's degree in Marketing, Business Administration, or related field.
Certifications in digital marketing, email marketing, social media, or SEO.
12+ years of digital marketing experience in healthcare, consumer services, or regulated industries.
Healthcare or consumer marketing experience strongly preferred.
Experience in large, complex healthcare organizations or integrated delivery networks.
Knowledge of HIPAA compliance and healthcare marketing regulations.
Deep expertise in conversion rate optimization (CRO) and testing methodologies.
Experience with customer data platforms (CDPs), marketing automation, and martech stack optimization.
Background in emerging channels and innovative digital marketing tactics including influencer marketing, user-generated content, and interactive experiences.
Experience with AI-powered marketing tools and automation capabilities.

Benefits

Your pay and benefits are important components of your journey at Banner Health. This opportunity includes the option to participate in a variety of health, financial, and security benefits.
In addition, this position may be eligible for our Management Incentive Program as part of your Total Rewards package.

Banner Health

Headquartered in Arizona, Banner Health is one of the largest nonprofit health care systems in the country. The system owns and operates 33 acute-care hospitals, Banner Health Network, Banner – University Medicine, academic and employed physician groups, long-term care centers, outpatient surgery centers and an array of other services; including Banner Urgent Care, family clinics, home care and hospice services, pharmacies and a nursing registry. Banner Health is in six states: Arizona, California, Colorado, Nebraska, Nevada and Wyoming.

Founded in 1999

Phoenix, Arizona, USA

35K employees (206 in marketing)

www.bannerhealth.com

Salaries

Posted range

$50/hr – $83/hr

Taken straight from the job posting.

See all Banner Health salaries

Marketing Team

Marketing Team Size

139 (0% of company)

Median Career Experience

18.5 years

Median Tenure

4.5 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Don Stanziano, MHA, APR

Senior Vice President, Chief Marketing Officer

At the company for 2 years 3 months

John Philson

Head of Medicare Marketing

At the company for 4 years 3 months

Valerie Monet

Executive Director, Consumer Insights and Marketing Operations

At the company for 8 years 3 months

Kendra Arrieta

Program Director, B2B Marketing

At the company for 4 years 1 month

Funding

Last Raise

Grant, 5 months ago

Funding History

Oct 2025
Grant

Traffic Signals

Monthly Visitors

2.6M

Monthly Google Ads Budget

$23.2K

Traffic Source Mix

51.4%

Direct

43.4%

Referral

3.9%

Social

0.5%

Paid

0.7%

Headcount Trend

Current headcount: ~34.7K

Recent News

How the U of A and Banner partnership continues to shape health care and Arizona's economy

Nov 4, 2025 • University of Arizona News

Banner Health Hospitals Named Best by U.S. News 2025–26 | About Banner

Oct 29, 2025 • Banner Health

University of Arizona, Banner Health partnership creates $60 billion in economic impact since 2015

Oct 27, 2025 • KTAR News 92.3 FM

Links

www.bannerhealth.com

X (Twitter)

Crunchbase

Responsibilities

Leads digital marketing planning and cross-channel orchestration for integrated campaigns. Partners with service line marketing teams to understand integrated marketing plans and business objectives. Works across Consumer Digital Engagement channel leaders including content, web, and marketing technology. Coordinates with paid media teams to create and document comprehensive digital marketing activation plans. Translates service line objectives into executable digital strategies that coordinate owned and organic channels with paid media efforts. Ensures digital marketing efforts are strategically aligned, properly sequenced, and optimized for maximum impact. Establishes campaign timelines, channel responsibilities, and success metrics. Orchestrates cross-channel execution to deliver cohesive customer experiences across email, social, web, and paid channels in partnership with the advertising team.
Owns enterprise email marketing strategy, execution, and optimization. Develops email marketing strategies that drive awareness, engagement, conversion, and loyalty across consumer and patient audiences. Partners with the Email Marketing to execute campaigns including promotional emails, nurture journeys, triggered messaging, and lifecycle communications. Collaborates with Content Strategy & Operations for messaging, and MarTech & Digital Experience for template design, audience segmentation, journey automation, and technical execution. Establishes email best practices, deliverability standards, and compliance protocols. Drives continuous optimization through A/B testing, performance analysis, and audience refinement. Grows email subscriber base and engagement metrics.
Owns enterprise social media strategy, execution, and community management. Develops organic social media strategies across platforms such as Facebook, Instagram, LinkedIn, X (Twitter), YouTube, and emerging platforms. Partners with Social Media to create content calendars, execute posts, engage with audiences, and manage community interactions. Collaborates with Content Strategy & Operations for messaging and creative assets. Establishes social media governance, brand voice guidelines, and crisis response protocols. Monitors social listening, sentiment, and trends. Drives audience growth, engagement, and conversion through organic social tactics. Manages social media tools, platforms, and vendor relationships.
Owns SEO/AEO strategy and organic search optimization. Develops search engine optimization (SEO) and answer engine optimization (AEO) strategies to improve Banner Health's visibility in organic search results and AI-powered answer engines. Executes or directs execution of technical SEO, on-page optimization, content optimization, and local search strategies. Collaborates with Content Strategy & Operations on SEO-optimized content and with Web Production & UX on technical implementation. Conducts keyword research, competitive analysis, and search performance monitoring. Drives organic search traffic growth, search rankings improvement, and featured snippet/AI answer optimization. Manages SEO tools, platforms, and vendor relationships.
Explores and pilots emerging digital channels and innovative marketing tactics. Stays current on emerging digital platforms, channels, and marketing technologies. Evaluates new channels (e.g., TikTok, Threads, emerging social platforms) for strategic fit and audience opportunity. Pilots innovative tactics including influencer partnerships, user-generated content, interactive experiences, and new content formats. Tests emerging AI-powered marketing capabilities and automation opportunities. Recommends channel expansion or investment based on performance data and strategic alignment. Brings innovation mindset to digital marketing execution and continuous improvement.
Drives performance optimization and conversion rate improvement across digital channels. Establishes measurement frameworks, KPIs, and success metrics for all digital marketing channels. Analyzes channel performance, audience behavior, and campaign effectiveness. Identifies optimization opportunities and implements testing strategies to improve engagement, conversion, and ROI. Partners with MarTech & Digital Experience on conversion rate optimization (CRO) for bannerhealth.com, providing strategic direction for testing roadmaps. Collaborates with Consumer Insights & Marketing Operations on analytics, reporting, and data-driven decision making. Fosters culture of testing, learning, and continuous improvement across the digital marketing team.
Builds and leads a high-performing digital marketing team. Recruits, hires, and onboards digital marketing team members including channel specialists and program managers. Provides leadership, coaching, and professional development to build team capabilities. Sets clear goals, expectations, and performance standards. Conducts performance reviews and career development planning. Fosters collaborative, innovative team culture focused on results and continuous learning. Develops team expertise in digital marketing best practices, emerging trends, and platform capabilities. Ensures team has resources, tools, and support needed to execute effectively.
Manages digital marketing channel budgets, vendors, and agency relationships. Develops and manages budgets for digital marketing tools, platforms, and vendor services. Evaluates and selects marketing technology platforms including social media management tools, SEO platforms, email service providers, and analytics tools. Manages vendor and agency relationships for specialized services including social listening, influencer marketing, SEO consulting, and content production. Negotiates contracts, manages performance, and ensures vendor accountability. Optimizes budget allocation across channels based on performance and strategic priorities.
Partners across Consumer Digital Engagement, Marketing, and cross-functional teams to ensure integrated execution. Collaborates closely with Content Strategy & Operations to align messaging and content across channels. Partners with MarTech & Digital Experience to ensure platform enablement, data integration, and technical execution support. Coordinates with media teams to align owned, organic, and channel strategies for integrated campaigns. Works with Consumer Insights & Marketing Operations on measurement, analytics, and reporting. Engages with Brand, Compliance, and Communications to ensure brand consistency and regulatory compliance. Serves as digital marketing subject matter expert and strategic advisor to service line marketing teams and organizational leadership.

Requirements

Bachelor's degree in Marketing, Communications, Business, or related field.
7+ years of progressive digital marketing experience with demonstrated expertise across multiple channels including email, social media, and SEO.
5+ years of leadership experience building and managing high-performing marketing teams.
Proven track record developing and executing integrated digital marketing strategies that drive measurable business results. Deep expertise in email marketing strategy, execution, and optimization including segmentation, automation, and lifecycle marketing. Strong background in organic social media marketing across multiple platforms including content strategy, community management, and audience growth. Solid understanding of SEO/AEO principles, technical SEO, content optimization, and organic search strategies. Experience with digital marketing planning, campaign orchestration, and cross-channel integration. Experience with marketing automation platforms, social media management tools, SEO platforms, and analytics tools.
Demonstrated ability to translate business objectives into executable digital marketing strategies and activation plans. Strong analytical skills with experience establishing KPIs, analyzing performance data, and driving optimization decisions. Experience managing digital marketing budgets, vendor relationships, and agency partnerships. Proven ability to work collaboratively in matrixed organizations and partner across multiple teams and functions. Excellent communication and presentation skills with ability to influence stakeholders at all levels. Player-coach mentality with ability to balance strategic thinking and hands-on execution.

Preferred

Master's degree in Marketing, Business Administration, or related field.
Certifications in digital marketing, email marketing, social media, or SEO.
12+ years of digital marketing experience in healthcare, consumer services, or regulated industries.
Healthcare or consumer marketing experience strongly preferred.
Experience in large, complex healthcare organizations or integrated delivery networks.
Knowledge of HIPAA compliance and healthcare marketing regulations.
Deep expertise in conversion rate optimization (CRO) and testing methodologies.
Experience with customer data platforms (CDPs), marketing automation, and martech stack optimization.
Background in emerging channels and innovative digital marketing tactics including influencer marketing, user-generated content, and interactive experiences.
Experience with AI-powered marketing tools and automation capabilities.

Benefits

Your pay and benefits are important components of your journey at Banner Health. This opportunity includes the option to participate in a variety of health, financial, and security benefits.
In addition, this position may be eligible for our Management Incentive Program as part of your Total Rewards package.