4 weeks ago
Associate Brand Manager
The Hartz Mountain Corporation
Secaucus, NJ (Hybrid)Full time$105K/yr – $115K/yr
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Associate Brand Manager
Secaucus, NJ (Hybrid)
$105K/yr – $115K/yrMid Level3+ years expFull time
Posted 4 weeks ago
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Job Summary
Own cross functional development and launch support for Hartz pet care products, combining product packaging, category analysis, and sales enablement to drive category growth.
- Product & Packaging Ownership: 3C/4P analysis and development with R&D on new products and line extensions.
- Sales & Education: Create compelling presentations to explain category trends and educate on consumer insights.
- Activation & Forecasting: Coordinate consumer activation with the agency and translate market data into forecasts and plans.
Job Description
Responsibilities
- Assist in the identification and development of new products, product improvements, packaging improvements, and line extensions – develops 3C/4P analysis and development. Partners with R&D.
- Develop insightful, clear, and impactful sales presentations to support new products and educate on category trends/consumer understanding.
- Assist in the execution of consumer communication / promotional support, working with Hartz agency of record on 360-degree consumer activation.
- Monitor and analyze sales performance key drivers (POS based and internal shipments) and develop accurate forecasts.
- Partner closely with Marketing Coordinator in development/approval of packaging design
- Analyze and summarize results of market research and POS data
- Maintain knowledge of key competitive activity, new products, product improvements, and market/channel trends within the category to keep competitive. Maintain basic understanding of overall pet care/market trends shaping the industry.
- Develop materials to execute consumer market research studies
- Assist in S.K.U. portfolio management for the category and inventory working closely with cross functional team
- Provide support to cross-functional project team to execute plans and provide direction on day to day management of business issues and opportunities.
Requirements
- Education and Experience: Bachelor’s Degree in Marketing, Business, or a related field with a minimum of 3+ years of Marketing experience, with at least 1 year as an Assistant Brand Manager or equivalent and 2 years in a senior Marketing support role for a CPG company
- Data Analysis Experience: Experience in syndicated data analysis
- Analytical Skills : Skilled in IRI (Circana)/Nielsen POS and Panel Data
- Market Analysis Skills : Experience conducting market research and P&L analysis
- Technical Proficiency: Proficient in Microsoft Office Suite programs
- Business Travel: Willingness and ability to travel domestically a few times a year
Preferred
Benefits
- Hybrid Work Schedule: Enjoy flexibility with 3 days in-office and 2 days remote.
- Pet-Friendly Culture: Bring your pet to work and enjoy a casual, inclusive environment.
- Competitive Compensation & Benefits: Receive a generous 401(k) match with immediate vesting.
- Generous Paid Time Off: Enjoy up to 34 paid days off annually.
- Paid Leaves: Parental leave, Bereavement leave, and Military leave.
- Comprehensive Health Coverage: Includes Medical, Dental, Vision, Healthcare FSA, and Mental Health EAP, basic Life insurance and Disability Insurance.
- Tuition Reimbursement & Career Growth: Access to tuition reimbursement and other learning and development opportunities.
- Employee Perks: Volunteer opportunities, fun employee events, and more!
The Hartz Mountain Corporation
3.4 Glassdoor
🐾 For more than 95 years, Hartz has been solely focused on providing pet care products that give pets the Unconditional Love that they give us.Our Mission is to strengthen the bond between pets and their families by providing innovative, trustworthy, and affordable products---along with the knowledge and support to care for pets.Our Vision is to become the leading pet care company by creating a world where every pet is loved unconditionally, from challenging moments to rewarding ones.Our People make the difference. At Hartz, we encourage a diverse, open and inclusive culture and workplace, motivated by a passion for pets. Hartz is a proud Equal Opportunity & Affirmative Action Employer where employees and their pets thrive together, whether at the office or in hybrid work environments.Our researchers look for new and progressive ways to deliver top-quality pet care. With each product we create, we are thinking beyond the basics to deliver exceptional expressions of Unconditional Love.Want to join us? Please check out our Careers Website at https://www.hartz.com for our current job openings. 🐾
Founded in 1926
Secaucus, New Jersey, USA
342 employees (46 in marketing)
52% recommend to a friend
77% CEO approval
Traffic Signals
Monthly Visitors
61.4K
Monthly Google Ads Budget
$15.3K
Traffic Source Mix
Search
60.3%
Direct
29.5%
Referral
5.7%
Social
3%
Paid
1.2%
Headcount Trend
Current headcount: ~342
Marketing Team
Marketing Team Size
32 (9% of company)
Marketing Roles Posted (Last 30 Days)
1