Own social execution from concept translation to live coverage and post campaign learnings, coordinating with Brand and Digital Strategists while leading client-facing updates and calendar management.

Growth & Execution: Plan, calendar, and publish across Instagram, Facebook, Threads, and other platforms with cross-team input.
Live Events & Community: Drive on-site content and real-time posting during activations while safeguarding brand voice in the community.
Insights & Reporting: Analyze performance data and deliver client-ready recommendations and monthly reports.

Job Description

Responsibilities

Collaborate as a peer alongside Brand and Digital Strategists during campaign development, contributing social media expertise, platform-specific insights, and content direction; own the translation of approved concepts into actionable social media content plans, calendars, and campaign tactics for assigned client accounts.
Serve as the primary day-to-day client contact for social media, leading check-ins, presenting performance recaps, and translating client feedback into actionable content and strategy adjustments.
Own and manage social media content calendars for assigned accounts, overseeing copy direction, asset approvals, scheduling, and publishing standards; delegate execution tasks to the Social Media Coordinator as appropriate.
Work collaboratively with the content manager for content creation for key campaigns and activations, including caption writing and brand storytelling across Instagram, Facebook, Threads, and other assigned platforms; review and approve content produced by the Social Media Coordinator prior to publication.
Plan and oversee social media execution for brand activations and live events, including on-site content direction, real-time posting, and post-event performance analysis; coordinate with the Social Media Coordinator on engagement tracking and asset capture to support the broader event strategy set by the Experiential and Strategy teams.
Analyze social media performance data across client accounts, identify trends and opportunities, and translate insights into strategic recommendations; build and present monthly and post-campaign performance reports to clients and internal stakeholders.
Manage online community health and brand reputation across client accounts, including overseeing escalation protocols, handling sensitive or crisis-level comments, and maintaining consistent brand voice in community responses; guide the Social Media Coordinator on standard engagement and escalation procedures.
Partner with Brand Strategists, Digital Strategists, Client Services, Experiential, and Creative teams throughout campaign development and execution; bring social media perspective and platform expertise to integrated campaign conversations and ensure execution remains aligned with overall campaign direction.
Stay current on social media platform updates, emerging trends, tools, and best practices; proactively apply relevant insights to client strategy and share knowledge with the broader social media team.
Participate in live events and brand activations, including weekends and non-traditional hours; provide on-site social media direction and ensure event content and real-time coverage align with campaign strategy

Requirements

Travel: 20-30%
Location: Atlanta, Georgia, United States; Hybrid
Hybrid schedule: In-office Monday, Tuesday, Wednesday; Remote Thursday, Friday

Benefits

Collaborative and dynamic team environment with opportunities for professional growth.
Work with a diverse portfolio of high-profile lifestyle brands.
Be part of an award-winning agency with a strong creative culture.
Lead impactful client engagements that contribute directly to brand success.
Comprehensive benefits including Medical, Dental, Vision, Life, 401k, PTO, and Holidays.

Matrix MKTG

Moving the culture forward...Matrix MKTG is a Marketing Agency that specializes in Experiential Activation, Cultural Relevance, Brand Strategy, Influencer Integration, Authentic Multi-Cultural Marketing, and Brand Amplification. We area collection of innovators, curators, executors, and cultural historians who cultivate and craft meaningful relationships between artists, brands, and consumers. We focus on moving the culture forward by humanizing ideas and making them tangible to for people to enjoy

Atlanta, Georgia, USA

18 employees (11 in marketing)

www.matrixmktg.com

Traffic Signals

Monthly Visitors

132

Traffic Source Mix

Direct

100%

Headcount Trend

Current headcount: ~18

Marketing Team

Marketing Team Size

8 (44% of company)

Median Career Experience

6 years

Median Tenure

1.6 years

Recent News

McGovern named VP of Sales & Marketing at Matrix

Nov 22, 2024 • Dubois County Free Press, Inc.

Responsibilities

Collaborate as a peer alongside Brand and Digital Strategists during campaign development, contributing social media expertise, platform-specific insights, and content direction; own the translation of approved concepts into actionable social media content plans, calendars, and campaign tactics for assigned client accounts.
Serve as the primary day-to-day client contact for social media, leading check-ins, presenting performance recaps, and translating client feedback into actionable content and strategy adjustments.
Own and manage social media content calendars for assigned accounts, overseeing copy direction, asset approvals, scheduling, and publishing standards; delegate execution tasks to the Social Media Coordinator as appropriate.
Work collaboratively with the content manager for content creation for key campaigns and activations, including caption writing and brand storytelling across Instagram, Facebook, Threads, and other assigned platforms; review and approve content produced by the Social Media Coordinator prior to publication.
Plan and oversee social media execution for brand activations and live events, including on-site content direction, real-time posting, and post-event performance analysis; coordinate with the Social Media Coordinator on engagement tracking and asset capture to support the broader event strategy set by the Experiential and Strategy teams.
Analyze social media performance data across client accounts, identify trends and opportunities, and translate insights into strategic recommendations; build and present monthly and post-campaign performance reports to clients and internal stakeholders.
Manage online community health and brand reputation across client accounts, including overseeing escalation protocols, handling sensitive or crisis-level comments, and maintaining consistent brand voice in community responses; guide the Social Media Coordinator on standard engagement and escalation procedures.
Partner with Brand Strategists, Digital Strategists, Client Services, Experiential, and Creative teams throughout campaign development and execution; bring social media perspective and platform expertise to integrated campaign conversations and ensure execution remains aligned with overall campaign direction.
Stay current on social media platform updates, emerging trends, tools, and best practices; proactively apply relevant insights to client strategy and share knowledge with the broader social media team.
Participate in live events and brand activations, including weekends and non-traditional hours; provide on-site social media direction and ensure event content and real-time coverage align with campaign strategy

Requirements

Travel: 20-30%
Location: Atlanta, Georgia, United States; Hybrid
Hybrid schedule: In-office Monday, Tuesday, Wednesday; Remote Thursday, Friday

Benefits

Collaborative and dynamic team environment with opportunities for professional growth.
Work with a diverse portfolio of high-profile lifestyle brands.
Be part of an award-winning agency with a strong creative culture.
Lead impactful client engagements that contribute directly to brand success.
Comprehensive benefits including Medical, Dental, Vision, Life, 401k, PTO, and Holidays.