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7 marketing jobs

Nanit logo
6 days ago

Social Lead

Nanit

New York City, NY (Hybrid)Full time$130K/yr – $140K/yr
nanit logo
6 days ago

Social Lead

nanit

New York City, NY (Hybrid)$130K/yr – $140K/yr
Nanit logo
3 weeks ago

Senior Manager of Growth, International (UK & Canada)

Nanit

New York City, NY (Remote)Full time$140K/yr – $180K/yr
Nanit logo
5 weeks ago

Manager, Product & Retail Marketing

Nanit

New York City, NY (Hybrid)Full time$100K/yr – $110K/yr
Nanit logo
5 weeks ago

Influencer & PR Coordinator

Nanit

New York City, NY (Hybrid)Full time$70K/yr – $80K/yr
Nanit logo
2 months ago

Director, Brand & Integrated Marketing

Nanit

New York City, NY (Hybrid)Full time$150K/yr – $170K/yr
Nanit logo
6 months ago

Senior Manager, Performance Creative Strategy

Nanit

New York, USA (Hybrid)Full time$150K/yr – $160K/yr

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7 jobs
Nanit logo

Social Lead

Nanit

New York City, NY (Hybrid)

$130K/yr - $140K/yrIn-houseFull-timeSenior level6+ years exp.
6 days ago
nanit logo

Social Lead

nanit

New York City, NY (Hybrid)

$130K/yr - $140K/yrIn-houseSenior level6+ years exp.
6 days ago
Nanit logo

Senior Manager of Growth, International (UK & Canada)

Nanit

New York City, NY (Remote)

$140K/yr - $180K/yrIn-houseFull-timeSenior level4+ years exp.
3 weeks ago
Nanit logo

Manager, Product & Retail Marketing

Nanit

New York City, NY (Hybrid)

$100K/yr - $110K/yrIn-houseFull-timeSenior level5+ years exp.
5 weeks ago
Nanit logo

Influencer & PR Coordinator

Nanit

New York City, NY (Hybrid)

$70K/yr - $80K/yrIn-houseFull-timeIntern/new grad1+ years exp.
5 weeks ago
Nanit logo

Director, Brand & Integrated Marketing

Nanit

New York City, NY (Hybrid)

$150K/yr - $170K/yrIn-houseFull-timeDirector/executive8+ years exp.
2 months ago
Nanit logo

Senior Manager, Performance Creative Strategy

Nanit

New York, USA (Hybrid)

$150K/yr - $160K/yrIn-houseFull-timeSenior level8+ years exp.
6 months ago
Nanit logo
Nanit

Social Lead

New York City, NY (Hybrid)

$130K/yr – $140K/yrSenior Level6+ years expFull time

Posted 6 days ago

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Job Summary

Own and lead Nanit's organic social strategy across Instagram and TikTok, directing content creation, managing a direct report, and collaborating with influencer and paid teams to scale culture-aware content across channels.

  • Own organic social strategy and voice across channels, with a focus on Instagram and TikTok
  • Lead creators, briefs, and cross-functional partners to execute high-quality, audience-driven content

Job Description

Responsibilities

  • Own organic social strategy across channels, with Instagram and TikTok as primary drivers
  • Set strategic and creative direction grounded in brand platform, audience insight, and performance data
  • Develop audience-led content approaches for distinct parent mindsets and moments
  • Evolve Nanit's social voice, tone, and point of view across platforms
  • Identify and act on cultural and parenting conversations in real time, balancing planned content systems with timely, trend-aware opportunities
  • Direct a content creator, partner with the internal creative team, and brief third-party creators to execute against strategy, ensuring output meets brand and quality standards
  • Manage and mentor one direct report, providing strategic direction and feedback
  • Partner with the influencer lead to identify, onboard, and oversee creators on retainer
  • Partner with paid social counterparts to scale high-performing organic ideas
  • Define the role of secondary channels, including LinkedIn, Reddit, Youtube and Substack, within the broader social ecosystem

Requirements

  • 6-8 years of experience leading organic social, social strategy, or content for a consumer brand or agency
  • Deep expertise in Instagram and TikTok, with a strong understanding of platform behavior, trends, formats, and audience expectations
  • Strong understanding of parents as an audience, including the needs, behaviors, tensions, and cultural conversations shaping modern parenthood
  • A strong creative instinct with the ability to turn social trends, audience insights, and brand priorities into original content ideas
  • Skilled at creating social content, including writing copy, developing concepts, shaping visual direction, and managing content through execution
  • Strong understanding of social design principles, with basic Canva skills and the ability to create or adapt simple, polished social assets independently
  • Comfortable creating and executing content as needed, while knowing when to partner with Creative or external resources for more complex work
  • Experienced developing social engagement strategies that foster community, conversation, and meaningful audience participation
  • Skilled at adapting trends and cultural moments through a brand lens without making participation feel forced or overly branded
  • Fluent in social performance data, with the ability to identify what’s working, why, and how to apply those learnings

Benefits

  • Hybrid in office schedule
  • Remote work from home month in August
  • Flexible PTO (we trust you to take the time you need)
  • Equity options so you can share in our growth
  • Paid parental leave for all new parents
  • Employee discounts on Nanit products
  • Work from home stipend
  • Monthly team events
Nanit logo

Nanit

4.0 Glassdoor

Parenthood looks different here.

Founded in 2016
Brooklyn, New York, USA
www.nanit.com
81% recommend to a friend
100% CEO approval

Salaries

Posted range

$130K/yr – $140K/yr

Taken straight from the job posting.

See all Nanit salaries

Marketing Team

Median Tenure
1.3 years
Marketing Roles Posted (Last 30 Days)
2

People

Founders / CEO

Andrew Berman
Andrew Berman
Co-Founder
At the company for 12 years 9 months

Funding

Total Funding
$124.6M
Last Raise
$50M
Private Equity, 3 months ago

Funding History

  • Dec 2025
    Private Equity • $50M
  • Feb 2021
    Series C • $25M
  • May 2020
    Series B • $21M

Traffic Signals

Monthly Google Ads Budget
$4.7K

Recent News

Nanit Introduces the First AI-Driven Sleep Score Designed for Babies
Nov 3, 2025 • PR Newswire
Nanit and Onera Health Win National Sleep Foundation's 2025 SleepTech® Award
Oct 27, 2025 • PR Newswire
Nanit Pro Camera and Sound + Light Machine review
Oct 15, 2025 • MadeForMums
Amazon Clears Out Nanit Smart Baby Monitor With Floor Stand at 40% Off Even as a 4.9-Star Bestseller
Oct 8, 2025 • Gizmodo
The Best Baby Monitors for 2025
Oct 6, 2025 • PCMag Australia
Baby Monitor Black Friday Deals 2024: Don’t Miss 30% Off Nanit Pro
Sep 29, 2025 • Grazia Daily UK
New Nanit AI Tool Uses Sleep Data to Predict Baby’s Next Nap
Sep 24, 2025 • TheBump.com
Review: Is the Nanit Pro baby monitor worth it?
Jun 8, 2025 • canoe.com
Bed Monitoring System & Baby Monitoring System Market Report 2025: Size, Trends, Growth Insights For Global Expansion
Jun 5, 2025 • EIN Presswire
Meet Anushka Salinas: The CEO Behind Leading Parenting Tech Company Nanit
Jun 3, 2025 • Who What Wear
Tech for babies is booming, but what of it; personal experience and moral of the story
May 26, 2025 • Calcutta Telegraph
Video Baby tech company 'Nanit' fight back on baby product tariffs - ABC News
May 2, 2025 • ABC News - Breaking News, Latest News and Videos
Parenthood Is Not Hell: Nanit's 2025 Parent Forward Report Highlights a New Era of Joy, Empowerment, and Connection
Apr 15, 2025 • WV News
Parenthood Is Not Hell: Nanit's 2025 Parent Forward Report Highlights a New Era of Joy, Empowerment, and Connection
Apr 15, 2025 • PR Newswire
The Best Baby Monitors for 2025
Apr 2, 2025 • PCMag UK
A Chat with Tor Ivry, Founder and CTO at Smart Baby Monitoring Company: Nanit
Mar 28, 2025 • TechRound
AI Baby Monitors Market Size to Hit USD 5.2 Billion by 2033 with Growth Forecast
Mar 18, 2025 • EIN Presswire
Best Baby Monitors of 2025
Mar 12, 2025 • Consumer Reports
Nanit Pro Camera Review 2025
Mar 10, 2025 • Today's Parent
Tried & tested - the best new baby monitors for 2025
Mar 7, 2025 • The Mirror
Nanit and Summer Health Pioneer First-Ever Integration of Smart Monitor Data with On-Demand Pediatric Care, Bringing Confidence and Peace of Mind to Parents
Mar 4, 2025 • PR Newswire
Behind the brand: Caroline Somerstein from Nanit, the leading company in smart baby monitors
Jan 12, 2025 • Luxury Lifestyle Magazine
Nanit Pro Complete Review
Nov 26, 2024 • babygearlab.com
Harbor Baby Monitor vs. Nanit Pro Camera: The Ultimate Showdown for Parents
Nov 22, 2024 • Gearbrain
Best baby monitors of 2024
Jul 1, 2024 • CBS News
Amazon deal of the day: Snag the sleek Samsung Jet 75 Pet stick vacuum for under $200
May 3, 2024 • Mashable
Smart Parenting Takes a Big Step Forward With the Appointment of Anushka Salinas as Nanit CEO
Mar 30, 2024 • PR Newswire
The 5 Best Baby Monitors of 2024 | Reviews by Wirecutter
Mar 27, 2024 • The New York Times
Smart Baby Monitor Company Nanit Raises $25 Million In Series C Funding
Jan 1, 1970 • Pulse 2.0
Nanit Adds Split Screen Function to Award-Winning Baby Monitor
Jan 1, 1970 • PRNewswire
Nanit launches a Pro version of its smart baby monitor
Jan 1, 1970 • Engadget
NdaniTV Reveals the Cast for Its New Web Series GAME ON
Jan 1, 1970 • Vanguard News
Say Hello to Nanit Pro
Jan 1, 1970 • Nightlight by Nanit
Nanit raises another $25M for its AI-powered baby monitor
Jan 1, 1970 • TechCrunch
Google's investment arm leads $25 million round in AI baby monitor startup Nanit
Jan 1, 1970 • CTech
Nanit Ranked Number 87 Fastest-Growing Company in North America on the 2021 Deloitte Technology Fast 500™
Jan 1, 1970 • PR Newswire
GV backs Nanit
Jan 1, 1970 • Coverager - Insurance news and insights

Links

www.nanit.comLinkedInX (Twitter)Crunchbase