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Marketing jobs

7 marketing jobs

1 day ago

Lifecycle Marketing Manager

Bobyard

San Francisco, CA (Unknown)Full time$120K/yr – $150K/yr

1 day ago

Lifecycle Marketing Manager

Bobyard

San Francisco, CA (On-site)Full time$120K/yr – $150K/yr

5 weeks ago

Demand Generation Manager

Bobyard

San Francisco, CA (Hybrid)Full time$115K/yr – $135K/yr

1 month ago

GTM Operations Coordinator

Bobyard

San Francisco, CA (On-site)Volunteer$65K/yr – $85K/yr

2 months ago

Social Media Manager

Bobyard

San Francisco, CA (Unknown)Full time$115K/yr – $135K/yr

2 months ago

Social Media Manager

Bobyard

San Francisco, CA (On-site)Full time$115K/yr – $135K/yr

5 months ago

Marketing Lead

Bobyard

San Francisco, CA (On-site)Full time$140K/yr – $160K/yr

All marketing roles in the US

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All marketing roles in the US

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7 jobs

Lifecycle Marketing Manager

Bobyard

San Francisco, CA (Unknown)

$120K/yr - $150K/yrIn-houseFull-timeMid level4+ years exp.

1 day ago

Lifecycle Marketing Manager

Bobyard

San Francisco, CA (On-site)

$120K/yr - $150K/yrIn-houseFull-timeMid level4+ years exp.

1 day ago

Demand Generation Manager

Bobyard

San Francisco, CA (Hybrid)

$115K/yr - $135K/yrIn-houseFull-timeMid level4+ years exp.

5 weeks ago

GTM Operations Coordinator

Bobyard

San Francisco, CA (On-site)

$65K/yr - $85K/yrIn-houseVolunteerEntry level2+ years exp.

1 month ago

Social Media Manager

Bobyard

San Francisco, CA (Unknown)

$115K/yr - $135K/yrIn-houseFull-timeMid level3+ years exp.

2 months ago

Social Media Manager

Bobyard

San Francisco, CA (On-site)

$115K/yr - $135K/yrIn-houseFull-timeMid level3+ years exp.

2 months ago

Marketing Lead

Bobyard

San Francisco, CA (On-site)

$140K/yr - $160K/yrIn-houseFull-timeMid level4+ years exp.

5 months ago

Bobyard

Lifecycle Marketing Manager

San Francisco, CA (Unknown)

$120K/yr – $150K/yrMid Level4+ years expFull time

Posted 1 day ago

Job Summary

Own end-to-end lifecycle marketing initiatives from lead to expansion, shaping activation, retention, and pipeline growth across channels, with strong collaboration across Product, Engineering, Sales, and RevOps.

Own lifecycle strategy and execution
Drive data-driven optimization and experiments
Lead cross-functional campaigns and onboarding sequences

Job Description

Responsibilities

Own end-to-end lifecycle strategy and execution spanning lead conversion, user activation, retention, win-backs, and account expansion
Track funnel performance, run channel experiments, and turn data into optimization decisions to drive activation, adoptions, and pipeline
Plan and collaborate on integrated campaigns across email, paid, content, events, and in-app channels
Design onboarding and lifecycle sequences that accelerate speed-to-value, feature adoption, and expansion ARR
Partner with GTM Engineering on lead routing, attribution accuracy, and marketing automation stack performance
Maintain sender reputation, consent standards, and contact frequency capping alongside operations and legal

Requirements

4+ years of experience managing outbound lifecycle marketing with revenue metrics you personally owned and can talk through in detail
Proven ability architecting and scaling lifecycle initiatives from strategy through rollout
Hands-on fluency in marketing automation platforms (HubSpot) spanning nurture logic, QA, and dynamic content
Data-driven mindset using cohort tracking, funnel diagnostics, and A/B testing to measure incremental revenue impact over vanity engagement
Experienced quarterbacking cross-functional efforts alongside Product, Engineering, Sales, and RevOps to keep execution aligned

Preferred

B2B SaaS experience selling into a non-technical or trades-adjacent buyer
Experience at a founder-led or early-stage company where you had to build the playbook, not inherit one

Benefits

SF-based role: full-time, in-person in San Francisco (4 days/week)
A real number to own, and the room to build the whole motion around it
A small, sharp marketing team already running paid, content, social, and events — you're the one who makes them work together
Comp Philosophy We are proud to offer competitive, top-of-market compensation because we want to celebrate the dedicated people who ship amazing work and drive our success. Our individual compensation is thoughtfully tailored based on your role, experience, and contributions, alongside performance-based rewards.

Bobyard

Construction is one of the largest industries in the world, but it is also one of the least technologically innovative spaces. Conducting fast and accurate cost estimates is a massive pain point. Bobyard automates the construction takeoff process with CV and NLP models to make cost estimates 10x faster while eliminating mistakes.

Founded in 2023

San Francisco, California, USA

19 employees

www.bobyard.com

Salaries

Posted range

$120K/yr – $150K/yr

Taken straight from the job posting.

See all Bobyard salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)

People

Founders / CEO

Michael Ding

Founder & CEO

At the company for 3 years 9 months

Funding

Total Funding

$3.6M

Last Raise

Seed, 2 years ago

Traffic Signals

Monthly Visitors

13.1K

Traffic Source Mix

27.4%

Direct

49.2%

Referral

6.1%

Social

15.7%

Paid

1.5%

Headcount Trend

Current headcount: ~19

Links

www.bobyard.com

Crunchbase

Responsibilities

Own end-to-end lifecycle strategy and execution spanning lead conversion, user activation, retention, win-backs, and account expansion
Track funnel performance, run channel experiments, and turn data into optimization decisions to drive activation, adoptions, and pipeline
Plan and collaborate on integrated campaigns across email, paid, content, events, and in-app channels
Design onboarding and lifecycle sequences that accelerate speed-to-value, feature adoption, and expansion ARR
Partner with GTM Engineering on lead routing, attribution accuracy, and marketing automation stack performance
Maintain sender reputation, consent standards, and contact frequency capping alongside operations and legal

Requirements

4+ years of experience managing outbound lifecycle marketing with revenue metrics you personally owned and can talk through in detail
Proven ability architecting and scaling lifecycle initiatives from strategy through rollout
Hands-on fluency in marketing automation platforms (HubSpot) spanning nurture logic, QA, and dynamic content
Data-driven mindset using cohort tracking, funnel diagnostics, and A/B testing to measure incremental revenue impact over vanity engagement
Experienced quarterbacking cross-functional efforts alongside Product, Engineering, Sales, and RevOps to keep execution aligned

Preferred

B2B SaaS experience selling into a non-technical or trades-adjacent buyer
Experience at a founder-led or early-stage company where you had to build the playbook, not inherit one

Benefits

SF-based role: full-time, in-person in San Francisco (4 days/week)
A real number to own, and the room to build the whole motion around it
A small, sharp marketing team already running paid, content, social, and events — you're the one who makes them work together
Comp Philosophy We are proud to offer competitive, top-of-market compensation because we want to celebrate the dedicated people who ship amazing work and drive our success. Our individual compensation is thoughtfully tailored based on your role, experience, and contributions, alongside performance-based rewards.