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10 marketing jobs

Cengage Group logo
1 day ago

Product Marketing Manager

Cengage Group

Florida, NY (Remote)Full time$67K/yr – $107K/yr
Cengage Group logo
4 days ago

Marketing Manager, Engagement, Faculty Marketing Programs

Cengage Group

USA (Remote)Full time$67K/yr – $107K/yr
Cengage logo
2 weeks ago

Field Marketing Manager

Cengage

USA (On-site)Full time$67K/yr – $107K/yr
Cengage logo
3 weeks ago

Sr CRM Program Manager

Cengage

USA (On-site)Full time$117K/yr – $187K/yr
Cengage logo
5 weeks ago

Product Marketing Manager (Remote)

Cengage

USA (Remote)Full time$67K/yr – $87K/yr
Cengage logo
6 weeks ago

Sr Content Marketing Manager, Faculty Programs (Remote)

Cengage

USA (Remote)Full time$77K/yr – $100K/yr
Cengage Group logo
7 weeks ago

Sr Content Marketing Manager, Faculty Programs (Remote)

Cengage Group

USA (Remote)Full time$77K/yr – $100K/yr
Cengage logo
1 month ago

Growth Marketing Director (Remote)

Cengage

USA (Remote)Full time$138K/yr – $180K/yr
Cengage Group logo
2 months ago

Social Media Marketing Manager (Remote)

Cengage Group

USA (Remote)Full time$67K/yr – $87K/yr
Cengage Group logo
3 months ago

Sr Director, Product Marketing & Engagement

Cengage Group

USA (Remote)Full time$163K/yr – $212K/yr

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10 jobs
Cengage Group logo

Product Marketing Manager

Cengage Group

Florida, NY (Remote)

$67K/yr - $107K/yrIn-houseFull-timeMid level3+ years exp.
1 day ago
Cengage Group logo

Marketing Manager, Engagement, Faculty Marketing Programs

Cengage Group

USA (Remote)

$67K/yr - $107K/yrIn-houseFull-timeMid level5+ years exp.
4 days ago
Cengage logo

Field Marketing Manager

Cengage

USA (On-site)

$67K/yr - $107K/yrIn-houseFull-timeMid level3+ years exp.
2 weeks ago
Cengage logo

Sr CRM Program Manager

Cengage

USA (On-site)

$117K/yr - $187K/yrIn-houseFull-timeSenior level8+ years exp.
3 weeks ago
Cengage logo

Product Marketing Manager (Remote)

Cengage

USA (Remote)

$67K/yr - $87K/yrIn-houseFull-timeMid level5+ years exp.
5 weeks ago
Cengage logo

Sr Content Marketing Manager, Faculty Programs (Remote)

Cengage

USA (Remote)

$77K/yr - $100K/yrIn-houseFull-timeSenior level7+ years exp.
6 weeks ago
Cengage Group logo

Sr Content Marketing Manager, Faculty Programs (Remote)

Cengage Group

USA (Remote)

$77K/yr - $100K/yrIn-houseFull-timeSenior level7+ years exp.
7 weeks ago
Cengage logo

Growth Marketing Director (Remote)

Cengage

USA (Remote)

$138K/yr - $180K/yrIn-houseFull-timeSenior level8+ years exp.
1 month ago
Cengage Group logo

Social Media Marketing Manager (Remote)

Cengage Group

USA (Remote)

$67K/yr - $87K/yrIn-houseFull-timeMid level5+ years exp.
2 months ago
Cengage Group logo

Sr Director, Product Marketing & Engagement

Cengage Group

USA (Remote)

$163K/yr - $212K/yrIn-houseFull-timeSenior level12+ years exp.
3 months ago
Cengage Group logo
Cengage Group

Product Marketing Manager

Florida, NY (Remote)

$67K/yr – $107K/yrMid Level3+ years expFull time

Posted 1 day ago

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Job Summary

Own and drive go-to-market readiness for product launches by shaping messaging, enablement assets, and cross-functional coordination, while synthesizing market and voice-of-customer insights to influence product roadmap and positioning.

  • Own national product messaging across web and marketing collateral
  • Collaborate with Product, Sales, and Marketing on GTM assets

Job Description

Responsibilities

  • Support go-to-market (GTM) readiness and product launches by developing messaging, enablement assets, and coordinating launch timelines across Product, Marketing, and Sales teams.
  • Lead the analysis of market dynamics, customer needs, and competitive landscape to create product positioning, roadmap communication, and GTM execution.
  • Implement ongoing collection and synthesis of voice-of-customer, market research, and voice-of-field insights to support messaging, enablement materials, and readiness for market release.
  • Shape and influence product roadmap development, packaging, pricing, and product prioritization by providing market, customer, and field-informed inputs in close partnership with Product Management.
  • Develop and maintain foundational product messaging, including value propositions, proof points, target personas (buyers, users, influencers), and product descriptions.
  • Partner with and advise the Sales Enablement and Learning & Development teams to support the creation and maintenance of sales enablement tools for GTM execution, including product and sales demos, one-pagers, and product messaging for outbound and prospecting efforts.
  • Own and maintain national product messaging across web and marketing collateral, ensuring accuracy, consistency, and alignment with product strategy.
  • Partner with campaign and engagement teams to ensure consistency across pre-sale and post-sale customer experiences.

Requirements

  • Solid understanding of product marketing and go-to-market product launches, including product positioning, customer segmentation, and GTM readiness in the CTE K12 Market.
  • Ability to analyze market dynamics, competitive landscape, and customer or field feedback and translate insights into actionable clear messaging, with the ability to create concise, audience-appropriate product messaging and sales tools.
  • Effective cross‑functional collaboration with strong day‑to‑day autonomy, proactively solving issues and raising bigger risks or roadblocks that need broader alignment.
  • Confirmed ability to influence decision-making and direction across multiple cross-functional teams through insights and partnership.
  • Experience developing or supporting sales enablement assets such as one-pagers, and knowledge transfer documents, etc.
  • Strong collaboration skills and comfort working cross-functionally with Product, Sales, and Marketing partners.
  • Bachelor’s degree in Marketing, Business, Communications, or a similar field, or equivalent K12 education experience.
  • Typically requires minimum of 3 years of related experience in product marketing, marketing, or similar proven experience.
Cengage Group logo

Cengage Group

3.7 Glassdoor

With more than 100 years serving learners, Cengage Group is a global edtech company that enables student choice. No matter how, where, when or why someone wants to learn, our portfolio of education businesses supports all students, from middle school through graduate school and skills education, with quality content and technology. Collectively, our three business units – Cengage Academic, Cengage Work and Cengage Select – help millions of students each year in more than 125 countries achieve their education and career goals and lead choice-filled lives.

Founded in 1903
Boston, Massachusetts, USA
4.4K employees (888 in marketing)
www.cengagegroup.com
65% recommend to a friend
71% CEO approval

Salaries

Posted range

$67K/yr – $107K/yr

Taken straight from the job posting.

See all Cengage Group salaries

Marketing Team

Marketing Team Size
782 (18% of company)
Median Career Experience
15.5 years
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
4

People

HR / Recruitment

Molly Donovan
Molly Donovan
Director Talent Acquisition
At the company for 8 years 8 months
Cherish Shinholster
Cherish Shinholster
Talent Acquisition Partner
At the company for 2 years 1 month

Marketing Leadership

Jason Ediger
Jason Ediger
Chief Marketing Officer
At the company for 1 year
Zack Alves
Zack Alves
Vice President, Marketing Operations
At the company for 5 months
Stephanie Fisher
Stephanie Fisher
Head of Marketing, Infosec
At the company for 1 year 4 months
Stephanie Sklanka
Stephanie Sklanka
Director, Demand, Faculty Marketing Programs
At the company for 7 years 6 months

Funding

Total Funding
$500M
Last Raise
$500M
Private Equity, 3 years ago

Funding History

  • Jun 2023
    Private Equity • $500M

Traffic Signals

Monthly Visitors
62.5K
Traffic Source Mix
Search
34%
Direct
38.4%
Referral
25.9%
Social
1%
Paid
0.5%

Headcount Trend

Current headcount: ~4.4K

Recent News

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Links

www.cengagegroup.comLinkedInX (Twitter)Crunchbase