CRM and Email Analytics: turn campaign data into actionable optimizations for segmentation and activation.
Dashboards and Data Extraction: build dashboards and run cross‑source queries to surface lifecycle KPIs and audience insights.
Attribution and Offline Signals: coordinate with call center data and offline sales to close the loop on marketing impact.

Job Description

Responsibilities

Analyze CRM and email marketing campaign performance to generate actionable insights.
Build and maintain Tableau dashboards for customer lifecycle, segmentation, and marketing KPIs.
Use SQL (Oracle database) to extract, join, and analyze data from multiple marketing and CRM sources.
Support customer segmentation and targeting strategies, including identification of high‑value customer cohorts.
Partner with the Customer Lifecycle Management team to evaluate email campaign effectiveness and recommend optimizations.
Collaborate with Call Center Operations to support tracking and attribution of marketing-driven leads and offline sales.
Assist with analytics and reporting related to CDP-enabled strategies (e.g., Treasure Data).
Support reporting and data validation needs related to CRM consolidation and Salesforce Data Cloud migration.
Communicate insights clearly to marketing and business stakeholders.

Requirements

Bachelor’s degree in Marketing, Analytics, Business, Statistics, or a related field.
5+ years of experience in marketing analytics, CRM analytics, or a related analytical role.
Strong SQL skills, including experience querying large datasets (Oracle or similar databases).
Proven experience building dashboards and reports using Tableau or similar BI tools.
Experience analyzing CRM and email marketing data.
Strong analytical, problem‑solving, and communication skills.

Preferred

Experience with Customer Data Platforms (e.g., Treasure Data, Segment, Adobe CDP).
Exposure to Salesforce CRM and/or Salesforce Data Cloud.
Experience working with call center data or offline sales attribution.
Background in SaaS, eCommerce, agencies, or small business enablement.
Familiarity with AI‑enabled analytics tools.

Benefits

Work-life balance. Our work is thrilling and meaningful, but we know balance is key to living well.
We celebrate one another’s differences.  We’re proud of our culture of diversity and inclusion. We foster a culture of belonging. Our company and customers benefit when employees bring their authentic selves to work. We have programs that bring us together on important issues and provide learning and development opportunities for all employees.  We have 20 + affinity groups where you can network and connect with employees globally.
We care about you. We provide excellent Health Insurance options to fit you, HSA, Medical, Dental, Vision, Matching 401K, Life/AD&D/STD/LTD, Tuition Reimbursement, Pet Insurance, Generous vacation policy, and much more!
Where can we take you? We’re fans of helping our employees learn different aspects of the business, be challenged with new tasks, be mentored, and grow their careers. Unfold new possibilities with Bluehost #OTOD!

Bluehost

3.6 Glassdoor

Bluehost is the leading web hosting solutions provider specializing in WordPress. Since its founding in 2003, Bluehost has been trusted by millions because it makes it easy to build, launch, and grow WordPress websites without boundaries. Bluehost delivers a suite of WordPress solutions designed with the perfect mix of guidance, tools, and expertise to build a professional website. Bluehost is a part of the Newfold Digital family of brands.

Founded in 2003

Jacksonville, Florida, USA

302 employees (76 in marketing)

www.bluehost.com

40% recommend to a friend

47% CEO approval

Traffic Signals

Monthly Visitors

4.7M

Monthly Google Ads Budget

$2.3M

Traffic Source Mix

20.1%

Direct

71%

Referral

Social

1.4%

Paid

1.4%

Headcount Trend

Current headcount: ~305

Marketing Team

Marketing Team Size

63 (21% of company)

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Responsibilities

Analyze CRM and email marketing campaign performance to generate actionable insights.
Build and maintain Tableau dashboards for customer lifecycle, segmentation, and marketing KPIs.
Use SQL (Oracle database) to extract, join, and analyze data from multiple marketing and CRM sources.
Support customer segmentation and targeting strategies, including identification of high‑value customer cohorts.
Partner with the Customer Lifecycle Management team to evaluate email campaign effectiveness and recommend optimizations.
Collaborate with Call Center Operations to support tracking and attribution of marketing-driven leads and offline sales.
Assist with analytics and reporting related to CDP-enabled strategies (e.g., Treasure Data).
Support reporting and data validation needs related to CRM consolidation and Salesforce Data Cloud migration.
Communicate insights clearly to marketing and business stakeholders.

Requirements

Bachelor’s degree in Marketing, Analytics, Business, Statistics, or a related field.
5+ years of experience in marketing analytics, CRM analytics, or a related analytical role.
Strong SQL skills, including experience querying large datasets (Oracle or similar databases).
Proven experience building dashboards and reports using Tableau or similar BI tools.
Experience analyzing CRM and email marketing data.
Strong analytical, problem‑solving, and communication skills.

Preferred

Experience with Customer Data Platforms (e.g., Treasure Data, Segment, Adobe CDP).
Exposure to Salesforce CRM and/or Salesforce Data Cloud.
Experience working with call center data or offline sales attribution.
Background in SaaS, eCommerce, agencies, or small business enablement.
Familiarity with AI‑enabled analytics tools.

Benefits

Work-life balance. Our work is thrilling and meaningful, but we know balance is key to living well.
We celebrate one another’s differences.  We’re proud of our culture of diversity and inclusion. We foster a culture of belonging. Our company and customers benefit when employees bring their authentic selves to work. We have programs that bring us together on important issues and provide learning and development opportunities for all employees.  We have 20 + affinity groups where you can network and connect with employees globally.
We care about you. We provide excellent Health Insurance options to fit you, HSA, Medical, Dental, Vision, Matching 401K, Life/AD&D/STD/LTD, Tuition Reimbursement, Pet Insurance, Generous vacation policy, and much more!
Where can we take you? We’re fans of helping our employees learn different aspects of the business, be challenged with new tasks, be mentored, and grow their careers. Unfold new possibilities with Bluehost #OTOD!