Own and lead omni-channel media strategies and oversee campaign performance from planning to optimization, turning data into actionable insights and guiding future work.

Own and drive end-to-end media initiatives
Collaborate across creative, account, and client teams

Job Description

Responsibilities

Develop and lead omni-channel media strategies aligned to client objectives and KPIs
Conduct audience, competitive, and industry research to inform media planning and optimization
Determine strategic media mixes using research tools and data insights
Collaborate with creative, account, and client teams to ensure cohesive campaign execution
Oversee campaign setup, performance monitoring, reporting, and ongoing optimizations
Manage budgets, media authorizations, vendor relationships, and billing reconciliation
Translate performance data into actionable insights and future-facing strategies
Stay current on media trends, emerging channels, and new opportunities
Mentor and support junior team members, fostering growth and collaboration
Contribute to new business efforts, agency POVs, and internal training initiatives

Requirements

3-5+ years of paid media planning and/or buying experience (agency or in-house)
Strong analytical mindset with the ability to turn data into meaningful insights
Experience with media research tools (e.g., MRI, GWI, Vivvix) and planning platforms
Excellent communication and presentation skills
Proven ability to manage multiple projects, priorities, and deadlines
Detail-oriented with strong organizational and problem-solving skills
Proficiency in spreadsheets and media planning tools (Excel/Google Sheets, etc.)
Collaborative mindset with a positive, proactive attitude
Experience in travel and tourism is a plus

Benefits

Competitive compensation.
Medical, dental, vision, and additional benefits to support you and your family.
401(k) with Traditional and Roth options, plus a company match.
Flexible PTO and paid holidays.
The tools and technology you need to do your best work.

KHM

Karsh Hagan Madden (KHM) is a community-powered brand, marketing, and communications agency.We believe the strongest brands aren't invented—they're uncovered. That's why we partner with destinations, organizations, and purpose-driven brands to reveal the truths already living within their communities and transform them into moments that move people to believe, visit, connect, and act.Through strategy, creative, media, public relations, technology, and AI, we help clients build trust before they ask for attention.Because trust gives an idea somewhere to land.

Founded in 2026

90 employees (54 in marketing)

khm.agency