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8 marketing jobs

Xero logo
9 days ago

Senior Marketing Manager

Xero

California, MO (Remote)Full time$131K/yr – $164K/yr
Xero logo
9 days ago

Senior Marketing Manager

Xero

San Mateo, CA (Hybrid)Full time$131K/yr – $164K/yr
Xero logo
2 weeks ago

Senior Manager, ABM

Xero

New York City, NY (Hybrid)Full time$155K/yr – $190K/yr
Xero logo
1 month ago

Senior Marketing Manager (Enterprise)

Xero

San Mateo, CA (Hybrid)Full time$135K/yr – $169K/yr
Xero logo
3 months ago

Director, Product & Tech Communications

Xero

San Mateo, CA (Hybrid)Full time$166K/yr – $245K/yr
Xero logo
3 months ago

Director, Product & Tech Communications - Innovation & Growth

Xero

District of Columbia, USA (Hybrid)Full time$166K/yr – $245K/yr
Xero logo
3 months ago

Senior Director of Communications, Product

Xero

San Mateo, CA (Hybrid)Full time$166K/yr – $245K/yr
Xero logo
4 months ago

Senior Marketing Manager (Enterprise)

Xero

San Mateo, CA (Unknown)Full time

All marketing roles in the US

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All marketing roles in the US

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8 jobs
Xero logo

Senior Marketing Manager

Xero

California, MO (Remote)

$131K/yr - $164K/yrIn-houseFull-timeSenior level
9 days ago
Xero logo

Senior Marketing Manager

Xero

San Mateo, CA (Hybrid)

$131K/yr - $164K/yrIn-houseFull-timeSenior level
9 days ago
Xero logo

Senior Manager, ABM

Xero

New York City, NY (Hybrid)

$155K/yr - $190K/yrIn-houseFull-timeSenior level
2 weeks ago
Xero logo

Senior Marketing Manager (Enterprise)

Xero

San Mateo, CA (Hybrid)

$135K/yr - $169K/yrIn-houseFull-timeSenior level
1 month ago
Xero logo

Director, Product & Tech Communications

Xero

San Mateo, CA (Hybrid)

$166K/yr - $245K/yrIn-houseFull-timeDirector/executive
3 months ago
Xero logo

Director, Product & Tech Communications - Innovation & Growth

Xero

District of Columbia, USA (Hybrid)

$166K/yr - $245K/yrIn-houseFull-timeDirector/executive
3 months ago
Xero logo

Senior Director of Communications, Product

Xero

San Mateo, CA (Hybrid)

$166K/yr - $245K/yrIn-houseFull-timeSenior level
3 months ago
Xero logo

Senior Marketing Manager (Enterprise)

Xero

San Mateo, CA (Unknown)

In-houseFull-timeSenior level
4 months ago
Xero logo
Xero

Senior Marketing Manager

California, MO (Remote)

$131K/yr – $164K/yrSenior LevelFull time

Posted 9 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and execute multi-channel go-to-market campaigns for Accounting and Bookkeeping Partners and Small Business customers in the US, collaborating across sales, product marketing, and operations to drive brand awareness, lead generation, and measurable growth.

Job Description

Responsibilities

  • Reporting to the Head of Growth Marketing North America, you will play a pivotal role in planning and executing multi-channel marketing campaigns for Accounting and Bookkeeping Partners and Small Business customers across the US.
  • Working closely with sales, operations, product marketing, and external agencies, you will bring regional marketing plans to life while driving brand awareness and customer conversion.
  • As a collaborative problem solver, you will turn business goals into actionable go-to-market strategies that deliver clear, measurable outcomes.
  • You will advocate for our audience across the business, tailoring campaigns to local market realities and managing budget performance to support Xero's growth targets.
  • Developing and executing multi-channel go-to-market strategies for accounting and bookkeeping partners as well as small business segments
  • Partnering with product marketing to launch new features, value propositions, and payment solutions in the US market
  • Building and analyzing Salesforce and Tableau campaign reports to track sales pipelines and optimize lead generation
  • Refining partner enablement content and sales presentation tools tailored to different firm sizes and tiers

Requirements

  • Extensive background in B2B marketing within SaaS or technology sectors, with a focus on partner marketing and account-based strategies
  • Demonstrated ability to plan, implement, and optimize multi-channel campaigns spanning digital, email, content, and events
  • Strong track record of using data, Salesforce analytics, and marketing automation tools to track performance and influence business decisions
  • Exceptional cross-functional collaboration skills, with ease in aligning sales, product, and leadership stakeholders around clear outcomes
  • Strong commercial acumen and a customer-focused approach to building tailored messaging and campaigns

Benefits

  • Comprehensive Benefits: Medical, dental, vision, 401(k) match, and 21 days PTO, 10 days of Wellbeing leave, 5 days of Xtra Leave, 1 volunteer day, 12 paid holidays, paid parental leave. Further information included on our Xero Perks page.
  • Xero’s roles are eligible for the following forms of variable compensation: - Variable Pay: Permanent employees are eligible to participate in our annual bonus and equity (RSU) programs. You may also be eligible for performance-based cash or equity (RSUs) incentives depending on your role level, and company performance.
  • Total Package philosophy - which means your value isn't just a single number on a paycheck.
Xero logo

Xero

4.0 Glassdoor

Accounting software to help supercharge your small business. Power your invoicing. Automate your admin. And set business efficiency to cruise control. Used by over 4.2m subscribers globally. Xero's Community Guidelines: https://www.xero.com/support/community-guidelines/

Founded in 2006
Wellington, Wellington, NZL
6.2K employees (459 in marketing)
www.xero.com
71% recommend to a friend
68% CEO approval

Traffic Signals

Monthly Visitors
33.3M
Monthly Google Ads Budget
$2.3M
Traffic Source Mix
Search
20.4%
Direct
77%
Referral
1.9%
Social
0.1%
Paid
0.4%

Headcount Trend

Current headcount: ~6.2K

Marketing Team

Marketing Team Size
280 (5% of company)
Median Career Experience
13 years
Median Tenure
2.4 years
Marketing Roles Posted (Last 30 Days)
3

People

Founders / CEO

Rod Drury
Rod Drury
Founder
At the company for 19 years 10 months
Sukhinder Singh Cassidy
Sukhinder Singh Cassidy
CEO
At the company for 3 years 9 months

HR / Recruitment

Vikram Mitter
Vikram Mitter
Global Talent Acquisition Team Lead
At the company for 5 years 1 month
Amy Coulthard
Amy Coulthard
Senior Talent Acquisition Specialist | APAC & US | Marketing
At the company for 3 months

Marketing Leadership

Michael Strickman
Michael Strickman
Chief Marketing Officer
At the company for 2 years 10 months
Joao Affonso dos Santos Neto
Joao Affonso dos Santos Neto
VP of Performance Marketing – Global Paid Channels
At the company for 11 months
Meg Ciarallo
Meg Ciarallo
SVP Marketing Communications
At the company for 1 year 7 months
Karen Barson
Karen Barson
Senior Vice President of Product Marketing
At the company for 1 year 8 months

Funding

Total Funding
$1.6B
Last Raise
$925M
Post IPO Debt, 2 years ago

Funding History

  • Jun 2024
    Post IPO Debt • $925M
  • Sep 2021
    Grant • $56.5K
  • Oct 2020
    Grant • $56.6K

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