5 months ago
Marketing Director
Freeman Company
Chicago, IL (Hybrid)Full time$85K/yr – $100K/yr
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Marketing Director
Chicago, IL (Hybrid)
$85K/yr – $100K/yrSenior Level5+ years expFull time
Posted 5 months ago
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Job Summary
Drive client-centric marketing programs for agency accounts, aligning strategy, production, and cross-functional teams.
- Own end-to-end client campaigns and production timelines, with weekly status updates.
- Must-have: 3+ years of marketing experience (5+ preferred) in agency or B2B contexts.
- Standout: Leadership of multi-disciplinary teams and mentorship of junior staff.
Job Description
Responsibilities
- Act as primary liaison between agency and client. Manage accounts autonomously and proactively address client needs.
- Participate in initial campaign kick-off meeting with new client.
- Lead strategic marketing meetings and client presentations.
- Lead all other client meetings.
- Draft recommended scopes of work and budgets for account strategist approval before going to the client.
- Attend client events and perform research, press management, social media posting, photo/video art direction, etc. as needed.
- Collaborate with account and creative teams, as well as specialists, to execute results- driven campaigns.
- Conduct primary and secondary quantitative and qualitative research and work with account strategist to create strategic analyses and develop personas as well as strategic and tactical plans.
- Lead creative team in brand identity, concept and message platform development.
- Participate in new campaign on-boarding process.
Requirements
- Minimum of 3 years of marketing experience required.
- 5+ years marketing experience strongly preferred. Master’s degree in related field (business or marketing) may be used in lieu of one year of required experience.
- Marketing agency, B2B event and/or association experience preferred.
- Bachelor’s degree in related field (in marketing, public relations, communications, psychology or general business) preferred.
- Travel up to 25%
Preferred
- Bachelor’s degree in related field preferred.
- Master’s degree in related field may be used in lieu of one year of required experience.
- Marketing agency, B2B event and/or association experience preferred.
Benefits
- Medical, Dental, Vision Insurance
- Tuition Reimbursement
- Paid Parental Leave
- Life, Accident and Disability
- Retirement with Company Match
- Paid Time Off
- Eligible for agency bonus opportunities
Freeman Company
4.1 Glassdoor
Freeman is a global leader in events, on a mission to redefine live for a new era. With a data-driven approach and the industry’s largest network of experts, Freeman’s insights shape exhibitions, exhibits, and events that drive audiences to action. The integrated full-service solutions leverage a 96-year legacy in event management as well as new technologies to deliver moments that matter.
Founded in 1927
Dallas, Texas, USA
6.3K employees (1,023 in marketing)
78% recommend to a friend
85% CEO approval
Traffic Signals
Monthly Visitors
181.4K
Monthly Google Ads Budget
$202.6K
Traffic Source Mix
Search
28.8%
Direct
57.3%
Referral
11.9%
Social
0.9%
Paid
1%
Headcount Trend
Current headcount: ~6.3K
Marketing Team
Marketing Team Size
281 (4% of company)
Median Career Experience
15.5 years
Median Tenure
4.3 years
People
Marketing Leadership
Mickey McClay Wilson
Chief Marketing Officer
At the company for 7 years 7 months
Kara Barry
Senior Vice President Marketing
At the company for 1 year 1 month
Judy Payne CMP
Vice President of Events & Brand Experience
At the company for 4 years 4 months
Katelyn Matheny
SVP of Marketing, Operations and Analytics
At the company for 4 years 4 months