2 months ago
Assistant Vice President – Brand Messaging & Governance
Genpact
New York, USA (Remote)Full time$100K/yr – $125K/yr
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Assistant Vice President – Brand Messaging & Governance
New York, USA (Remote)
$100K/yr – $125K/yrSenior LevelFull time
Posted 2 months ago
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Job Summary
Drive brand governance and guidance across teams, shaping strategy, consistency, and perception while partnering with GTM and content teams.
- Shape and contribute to the evolution of the brand governance framework and usage policies.
- Must-have: Proven success in managing brand strategy, communications, or marketing.
- Standout: Custodian of Genpact Intelligence thought leadership and brand positioning in AI.
Job Description
Drive brand governance and guidance across teams, shaping strategy, consistency, and perception while partnering with GTM and content teams.
- Shape and contribute to the evolution of the brand governance framework and usage policies.
- Must-have: Proven success in managing brand strategy, communications, or marketing.
- Standout: Custodian of Genpact Intelligence thought leadership and brand positioning in AI.
Genpact
3.8 Glassdoor
Genpact is an agentic and advanced technology solutions company. We leverage process intelligence and artificial intelligence to deliver measurable outcomes. With a strong partner ecosystem and decades of client trust, we provide innovative solutions that transform how businesses run. Powered by a team with an active learning mindset and client centricity at its core, we deliver lasting value for the world’s leading enterprises.Get to know us at www.genpact.com and on the following social handles:X: https://twitter.com/genpactFacebook: https://www.facebook.com/ProudToBeGenpact/Instagram: https://www.instagram.com/genpact_global/YouTube: https://www.youtube.com/@GenpactGlobal** Beware of fake offers**Genpact never requires applicants to pay to be part of our hiring process.If you receive an email asking you to purchase a starter kit, equipment, or training, or to pay to apply for a role, you can assume that the message is a scam. For more information on careers at Genpact, please visit us at https://www.genpact.com/careers
Founded in 2013
New York, New York, USA
137K employees (1,938 in marketing)
75% recommend to a friend
83% CEO approval
Traffic Signals
Monthly Visitors
348.6K
Monthly Google Ads Budget
$67.1K
Traffic Source Mix
Search
49.1%
Direct
36.7%
Referral
9.1%
Social
4.6%
Paid
0.4%
Headcount Trend
Current headcount: ~136.8K
Marketing Team
Marketing Team Size
1,280 (1% of company)
Median Career Experience
10 years
Median Tenure
4.8 years
People
HR / Recruitment
Marketing Leadership
Caitlin Blewett
Chief Marketing Officer
At the company for 3 years 2 months
Christine R.
Assistant Vice President, Product Marketing, Agentic AI
At the company for 9 months
Abby Lutte
Vice President Product Marketing
At the company for 1 year 1 month
Caitlin Evans
VP, Global Marketing Lead - Finance, Supply Chain and Insurance
At the company for 5 years 7 months
Funding
Total Funding
$750M
Last Raise
$350M
Post IPO Debt, 4 months ago
Funding History
- Nov 2025Post IPO Debt • $350M
- May 2024Post IPO Debt • $400M
- Dec 2004Private Equity