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8 marketing jobs

Vail Resorts logo
9 days ago

Market Development Manager

Vail Resorts

USA (On-site)Full time$70K/yr – $100K/yr
Vail Resorts logo
11 days ago

Content Specialist

Vail Resorts

Newbury, NH (On-site)Part time$23/hr – $31/hr
Vail Resorts logo
4 weeks ago

Field Marketing Manager

Vail Resorts

Alpine County, CA (On-site)Full time$80K/yr – $80K/yr
Vail Resorts logo
2 months ago

Marketing Manager - Retail

Vail Resorts

Broomfield, CO (Hybrid)Full time$80K/yr – $90K/yr
Vail Resorts logo
2 months ago

Senior Communications Specialist

Vail Resorts

Vail, CO (On-site)Full time$65K/yr – $70K/yr
Vail Resorts logo
2 months ago

Senior Specialist, Paid Media Strategy

Vail Resorts

Broomfield, CO (Hybrid)Full time$75K/yr – $85K/yr
Vail Resorts logo
3 months ago

Manager, Paid Media Operations

Vail Resorts

Broomfield, CO (On-site)Full time$96K/yr – $105K/yr
Vail Resorts logo
3 months ago

Communications Manager - Beaver Creek Resort

Vail Resorts

Colorado, USA (Unknown)Full time$70K/yr – $78K/yr

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8 jobs
Vail Resorts logo

Market Development Manager

Vail Resorts

USA (On-site)

$70K/yr - $100K/yrIn-houseFull-timeMid level3+ years exp.
9 days ago
Vail Resorts logo

Content Specialist

Vail Resorts

Newbury, NH (On-site)

$23/hr - $31/hrIn-housePart-timeIntern/new grad
11 days ago
Vail Resorts logo

Field Marketing Manager

Vail Resorts

Alpine County, CA (On-site)

$80K/yr - $80K/yrIn-houseFull-timeMid level5+ years exp.
4 weeks ago
Vail Resorts logo

Marketing Manager - Retail

Vail Resorts

Broomfield, CO (Hybrid)

$80K/yr - $90K/yrIn-houseFull-timeMid level5+ years exp.
2 months ago
Vail Resorts logo

Senior Communications Specialist

Vail Resorts

Vail, CO (On-site)

$65K/yr - $70K/yrIn-houseFull-timeSenior level2+ years exp.
2 months ago
Vail Resorts logo

Senior Specialist, Paid Media Strategy

Vail Resorts

Broomfield, CO (Hybrid)

$75K/yr - $85K/yrIn-houseFull-timeSenior level4+ years exp.
2 months ago
Vail Resorts logo

Manager, Paid Media Operations

Vail Resorts

Broomfield, CO (On-site)

$96K/yr - $105K/yrIn-houseFull-timeManager7+ years exp.
3 months ago
Vail Resorts logo

Communications Manager - Beaver Creek Resort

Vail Resorts

Colorado, USA (Unknown)

$70K/yr - $78K/yrIn-houseFull-timeSenior level5+ years exp.
3 months ago
Vail Resorts logo
Vail Resorts

Market Development Manager

USA (On-site)

$70K/yr – $100K/yrMid Level3+ years expFull time

Posted 9 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and execute resort marketing initiatives that drive traffic to VRR locations, lead City Store and in-resort activations, and shepherd cross-channel campaigns with data-driven results that align with long-term growth priorities.

  • Drive growth across walk-in and non-DTC channels through integrated campaigns and activations
  • Lead regional playbooks, cross-functional collaboration, and measurement to optimize impact
  • Build scalable frameworks for marketing operations and partner with Sales, Product, Analytics, and Operations

Job Description

Responsibilities

  • Lead the reimagination and execution of in-resort marketing strategies to drive traffic into VRR’s rental and retail locations and maximize guest acquisition.
  • Lead the City Store growth strategy
  • Lead the Retail In-Resort Activations Project – build framework to support ops execution of in-resort activations and drive accountability.
  • Identify and pursue opportunities to strengthen existing initiatives and unlock new growth.
  • Lead execution of the strategic marketing plan to drive market share growth across target customer segments and geographic regions for walk-in and non-DTC channels.
  • Translate business objectives into actionable marketing strategies that align with long-term growth priorities and deliver measurable results.
  • Develop and deploy integrated marketing campaigns across print, in-store, digital and partnership channels to increase brand visibility and customer acquisition and conversion.
  • Be the main point of contact for field leadership on ideation and execution of City and regional marketing opportunities.
  • Manage budget and resource allocation to optimize campaign performance and ensure efficient use of marketing spend.
  • Provide the regional playbook for in-market strategy directives

Requirements

  • Bachelor’s Degree and/or a minimum of 3 years of experience in Marketing
  • Advanced skills in Microsoft PowerPoint, Excel, and Word
  • Passion for marketing, business development and innovation
  • Strong business acumen, with a demonstrated track record of driving profitable business results
  • Strong interpersonal skills and ability to achieve desired results in a fast-paced, highly competitive, multi-tasking environment
  • Strong analytical skills and the ability to leverage data to tell compelling stories
  • Strong communicator who can provide and receive feedback
  • Inspirational leader with the ability to form effective internal and external business partnerships that influence the business
  • Ability to think strategically, understand complex business challenges and formulate effective solutions designed to improve results
  • Experience setting a shared vision and direction and building the excitement needed to influence a wide variety of stakeholders

Benefits

  • Ski/Mountain Perks! Free passes for employees, employee discounted lift tickets for friends and family AND free ski lessons
  • MORE employee discounts on lodging, food, gear, and mountain shuttles
  • 401(k) Retirement Plan
  • Employee Assistance Program
  • Excellent training and professional development
  • Full Time roles are eligible for the above, plus:
  • Health Insurance; Medical Insurance, Dental Insurance, and Vision Insurance plans (for eligible seasonal employees after working 500 hours)
  • Free ski passes for dependents
  • Critical Illness and Accident plans
Vail Resorts logo

Vail Resorts

3.4 Glassdoor

Vail Resorts is a network of the best destination and close-to-home ski resorts in the world including Vail Mountain, Breckenridge, Park City Mountain, Whistler Blackcomb, Stowe, and 32 additional resorts across North America; Andermatt-Sedrun and Crans-Montana in Switzerland; and Perisher, Hotham, and Falls Creek in Australia. In 2016, our company launched the industry-changing Epic Pass. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). ​ We are passionate about providing an Experience of a Lifetime to our team members and guests, and our EpicPromise is to reach a zero net operating footprint by 2030, support our employees and communities, and broaden engagement in our sport. In addition to our 42 resorts in four countries, our company owns and/or manages a collection of elegant hotels under the RockResorts brand, a portfolio of vacation rentals, condominiums and branded hotels located in close proximity to our mountain destinations, as well as the Grand Teton Lodge Company in Jackson Hole, Wyoming. Vail Resorts Retail operates more than 250 retail and rental locations across North America. ​ Interested in joining our team? Come work and play in the mountains! Discover (or re-discover!) a passion for the outdoors with free ski pass(es), free ski/snowboard lessons, a 40% retail discount, and much more. Receive $20/hr starting wage, health/wellness benefits, and training through our Epic Service development experience. Whether it’s your first-time seeing snow or you were born on the slopes, joining our team means building lifelong connections with people from around the world.​ Learn more about our company at www.VailResorts.com, or discover our resorts and pass options at www.EpicPass.com.

Founded in 1977
Broomfield, CO, US
9.1K employees (437 in marketing)
www.vailresortscareers.com
63% recommend to a friend
55% CEO approval

Traffic Signals

Monthly Visitors
125.5K
Traffic Source Mix
Search
34.7%
Direct
45%
Referral
15.4%
Social
4.5%
Paid
0.3%

Headcount Trend

Current headcount: ~9.1K

Marketing Team

Marketing Team Size
296 (3% of company)
Median Career Experience
11 years
Median Tenure
4.4 years
Marketing Roles Posted (Last 30 Days)
4

People

Marketing Leadership

Katrina Borisjuk
Katrina Borisjuk
VP Marketing of Advance Commitment, Season Pass
At the company for 1 year 7 months
Emily Gibson
Emily Gibson
Vice President, Marketing - Ancillary
At the company for 5 years 7 months
Matt Reid
Matt Reid
Vice President of Omni-Channel Marketing & Marketing Operations
At the company for 8 years 6 months
Sarah Landis
Sarah Landis
Senior Director, Brand Communications
At the company for 3 years 11 months

Funding

Total Funding
$1.1B
Last Raise
$500M
Post IPO Debt, 9 months ago

Funding History

  • Jun 2025
    Post IPO Debt • $500M
  • Apr 2024
    Post IPO Debt • $600M
  • Jan 2014
    Post IPO Debt

Recent News

Vail Resorts Cuts Lift Ticket Prices 30-Plus Days in Advance at 12 Ski Areas
Dec 9, 2025 • The Storm Skiing Journal and Podcast
Vail Resorts is offering an average of 30% off lift tickets at 12 of its top resorts
Dec 9, 2025 • The Points Guy
Vail Resorts Lowers Lift Ticket Prices for Skiers and Riders Who Plan a Month Ahead
Dec 9, 2025 • Vail Resorts
PARK CITY MOUNTAIN SET TO OPEN ON DECEMBER 5TH WITH NEW SUNRISE GONDOLA AND EXCITING ON-MOUNTAIN IMPROVEMENTS
Dec 4, 2025 • Vail Resorts Newsroom
Lululemon Corporate Leader Joins Vail Resorts as New CRO
Nov 21, 2025 • POWDER Magazine
Vail Resorts Appoints Celeste Burgoyne as Chief Revenue Officer
Nov 21, 2025 • Vail Resorts
Colorado Supreme Court to consider Vail Resorts’ liability waiver in case involving guest hit by snowmobile in Breckenridge
Nov 19, 2025 • SummitDaily.com
Vail Resorts Partners with Uber on New Ski-Trip Service
Nov 17, 2025 • Ski Area Management
Breckenridge Ski Patrol Union and Vail Resorts reach tentative agreement after late-night bargaining session
Nov 14, 2025 • SummitDaily.com
Vail Mountain to open Friday with two runs via Gondola One and a beginner area in Lionshead
Nov 13, 2025 • VailDaily.com
Breckenridge Ski Patrol Union plans tentative picket Sunday depending on negotiations with Vail Resorts
Nov 12, 2025 • SummitDaily.com
Why Is Vail Resorts (MTN) Up 2% Since Last Earnings Report?
Oct 29, 2025 • Yahoo Finance
Friendsgiving All Season: Buy an Epic Pass Now and Your Friends Will Be Thankful with New Epic Friend Tickets
Oct 27, 2025 • Vail Resorts
Keystone Resort First to Open for the 2025-26 North American Winter Ski Season
Oct 25, 2025 • Vail Resorts Newsroom
Vail Mountain Unveils 2025/26 Winter Season Music Lineup Featuring 50+ Live Performances
Oct 22, 2025 • Vail Resorts Newsroom
Breckenridge ski patrol union seeks new contract with Vail Resorts
Oct 18, 2025 • SummitDaily.com
As ski season approaches, Vail Resorts CEO alters strategy to increase revenue
Oct 17, 2025 • Travel Weekly
What Vail Resorts’ Daily Lift Ticket Rates Tell Us About the Best Times to Ski
Oct 16, 2025 • The Storm Skiing Journal and Podcast
Vail Resorts CEO Rob Katz Shifts Focus To Day Lift Tickets For 2025-26 Season
Oct 16, 2025 • SnowBrains
Utah Billionaire Replies To New Vail Resorts CEO Salary, Restates His Desire To Buy Park City
Oct 6, 2025 • POWDER Magazine
Vail Resorts’ Katz gets multi-million-dollar pay package
Oct 5, 2025 • KPCW
Vail Resorts to rely less on email marketing
Oct 2, 2025 • VailDaily.com
Skier visits and Epic pass sales decline at Vail Resorts following tumultuous season at Park City Mountain
Oct 1, 2025 • TownLift Park City
Vail Resorts bracing for fewer guests again this ski season
Sep 30, 2025 • VailDaily.com
Year-End Results for Vail Resorts Signal Changes Ahead
Sep 30, 2025 • Ski Area Management
Why Pass Sales Fell at Vail Resorts, According to the Company's CEO
Sep 30, 2025 • POWDER Magazine
Vail Resorts misses revenue growth expectations
Sep 30, 2025 • Colorado Public Radio
Visits are down at Vail Resorts. The new CEO explains what's gone wrong and his plan to get the ski giant back on track.
Sep 29, 2025 • Business Insider
Vail Resorts (NYSE:MTN) Misses Q2 Sales Expectations
Sep 29, 2025 • Yahoo Finance
Vail Resorts Reports Fiscal 2025 Fourth Quarter and Full Year Results and Provides Fiscal 2026 Outlook
Sep 29, 2025 • PR Newswire
Vail Resorts Says Season-Pass Sales for Upcoming Ski Season Are Down
Sep 29, 2025 • The Wall Street Journal
Autumn News from Vail Resorts
Sep 24, 2025 • Snow Industry News
Vail Resorts spends a week building with Habitat Vail Valley
Sep 19, 2025 • VailDaily.com
Vail Resorts Now Has a 6% Dividend Yield. Time to Buy the Stock?
Sep 14, 2025 • Yahoo Finance
Colorado jury finds Vail Resorts liable in negligence case
Sep 5, 2025 • KPCW
Broomfield jury finds Vail Resorts negligent, awards injured skier $12.4 million in landmark verdict
Sep 4, 2025 • The Colorado Sun
Vail Resorts to begin producing documents in federal labor lawsuit
Sep 2, 2025 • SierraSun.com
Woman Paralyzed After Chairlift Fall at Crested Butte Awarded $20 Million from Vail Resorts
Sep 1, 2025 • Teton Gravity Research
Vail Resorts to begin producing documents this week in federal labor lawsuit
Aug 27, 2025 • AspenTimes.com
Vail Resorts Peak Lift Ticket Prices Hit Record $356, With 6 Mountains Now Over $300
Aug 26, 2025 • SnowBrains
The Epic Return: Why Rob Katz Is Back at Vail Resorts
Aug 25, 2025 • Teton Gravity Research
Top 5 most-read stories last week: Vail Resorts opening dates, Aspen Alley conflict and dark skies in Breck
Aug 24, 2025 • SummitDaily.com
I Promise This Post Is Not Only About Vail Mountain’s $356 Peak-Day Lift Ticket
Aug 23, 2025 • The Storm Skiing Journal and Podcast
Would-be Park City Mountain buyer: Activist investors ‘circling around Vail’
Aug 22, 2025 • Park Record
Vail Resorts Shares Target Open Dates for 2025-26 Ski Season
Aug 21, 2025 • TravelPulse
Vail Resorts announces opening dates for ski resorts across Colorado and Utah
Aug 20, 2025 • skyhinews.com
Winter Is Just 75 Days Away—Vail Resorts Sets Aggressive Opening Dates for Winter 25/26
Aug 20, 2025 • POWDER Magazine
Winter is Coming: Vail Resorts Announces 2025/26 Winter Opening Dates and What's Ahead for Upcoming Season
Aug 20, 2025 • Vail Resorts
Winter is Coming: Vail Resorts Announces 2025/26 Winter Opening Dates and What's Ahead for Upcoming Season
Aug 20, 2025 • PR Newswire
Vail Resorts announces opening dates for ski resorts across Colorado and Utah
Aug 20, 2025 • SummitDaily.com
Vail, Beaver Creek announce 2025-26 opening dates
Aug 20, 2025 • VailDaily.com
Vail Resorts announces 2025-26 ski season opening dates. Park City Mountain’s among the first.
Aug 20, 2025 • The Salt Lake Tribune
Vail Resorts announces opening dates for 2025-26 ski season, including Vail on Nov. 14
Aug 20, 2025 • Real Vail
Why is the Return of Rob Katz to Vail Resorts as CEO Such a Big Deal?
Aug 17, 2025 • SnowBrains
Vail Resorts lowers lift ticket prices for friends of Epic Pass holders
Aug 16, 2025 • KUNC
Rob Katz’s first move as new CEO at Vail Resorts: benefits for friends of passholders
Aug 16, 2025 • The Colorado Sun
What does a major Vail ski village reboot look like in 2025?
Aug 16, 2025 • Colorado Springs Gazette
Vail Resorts aims to increase access with friends discount
Aug 12, 2025 • Park Record
Vail Resorts Cuts Lift Ticket Prices in Half for Friends of Epic Pass Holders to Celebrate the Social Side of Skiing
Aug 12, 2025 • Vail Resorts Newsroom
Half-Price Lift Tickets for Your Friends? Vail Resorts’ CEO Says It’s Just the Start of a Bigger Shift
Aug 12, 2025 • skimag.com
Got an Epic Pass? Vail Resorts Just Launched a New 50% Discount for Your Ski Buddies
Aug 12, 2025 • POWDER Magazine
Vail Resorts lowers lift ticket prices for friends of Epic Pass holders
Aug 12, 2025 • SummitDaily.com
Podcast #211: Vail Resorts Chairperson & CEO Rob Katz
Aug 12, 2025 • The Storm Skiing Journal and Podcast
Vail Resorts Is Introducing 50% Off Lift Tickets, CEO Says
Aug 12, 2025 • Bloomberg.com
Keystone property owners sue homeowners association controlled by Vail Resorts
Aug 6, 2025 • The Colorado Sun
Ski Travel Market Case Study 2025 | Rising Demand, Industry Challenges, Consumer Insights, and Emerging Trends
Jul 28, 2025 • Research and Markets
TNC X Vail Resorts: Building a Resilient Colorado River
Jul 25, 2025 • The Nature Conservancy
Vail Resorts Stock Offers a Hefty Dividend and Capital Appreciation. Why It’s Time to Buy.
Jul 17, 2025 • Barron's
3 Top High-Yield Dividend Stocks I Just Bought to Boost My Passive Income
Jul 15, 2025 • The Motley Fool
Judge orders discovery to move forward in long-delayed lawsuit against Vail Resorts
Jul 12, 2025 • VailDaily.com
Vail Resorts Announces Pricing of Senior Notes Offering
Jun 30, 2025 • PR Newswire
Vail Resorts announces pricing of senior notes offering
Jun 30, 2025 • Seeking Alpha
Amusement Parks Global Market Sees Steady Growth, Expected To Shoot Up To $99.34 Billion In 2025
Jun 23, 2025 • EIN Presswire
NewsBriefs for May 2025
Jun 21, 2025 • vermontbiz.com
Vail Resorts Inc (MTN) Q3 2025 Earnings Call Highlights: Resilient Growth Amid Skier Visit Decline
Jun 10, 2025 • Yahoo Finance
Vail Resorts CEO Rob Katz says European ski resorts would benefit from a megapass
Jun 10, 2025 • VailDaily.com
New Vail Resorts CEO Rob Katz Delivers First Earnings Report
Jun 6, 2025 • POWDER Magazine
Q3 Visits Down, Early Pass Sales Soft for Vail Resorts
Jun 6, 2025 • Ski Area Management
Vail Resorts Q3 2025 Results: Higher Pass Pricing Leads to Increased Lift Revenue Despite Dip in Skier Visits
Jun 6, 2025 • SnowBrains
Vail Resorts CEO Rob Katz takes questions from investors for first time since returning
Jun 6, 2025 • Steamboat Pilot
Can Rob Katz End Vail Resorts' Meltdown?
Jun 6, 2025 • The Motley Fool
Vail Resorts' Near-Term Strategy Centers On Marketing, AI, And Stable Dividend: Analyst
Jun 6, 2025 • Benzinga.com
These Analysts Revise Their Forecasts On Vail Resorts After Q3 Results
Jun 6, 2025 • Benzinga.com
Vail Resorts CEO Rob Katz: Park City Mountain not for sale
Jun 5, 2025 • KPCW
Vail Resorts CEO cites need for improvement, says Park City Mountain isn’t for sale
Jun 5, 2025 • Park Record
Vail Resorts Fiscal Q3 Earnings, Revenue Increase; Adjusts Net Income Guidance
Jun 5, 2025 • MarketScreener
Vail Resorts Reports Fiscal 2025 Third Quarter Results, Provides Updated Fiscal 2025 Guidance, and Provides Early Season Pass Sales Results
Jun 5, 2025 • Canada NewsWire
Vail Resorts Reports Fiscal 2025 Third Quarter Results, Provides Updated Fiscal 2025 Guidance, and Provides Early Season Pass Sales Results
Jun 5, 2025 • PR Newswire
Vail Resorts Shakes Up Mountain Classifications After Replacing CEO
Jun 4, 2025 • POWDER Magazine
Rob Katz Returns As Vail Resorts CEO – 8 Changes to Make Now
Jun 4, 2025 • The Storm Skiing Journal and Podcast
Global Amusement Parks Market Forecast: Key Growth Drivers, Trends, And Opportunities From 2025 To 2034
Jun 2, 2025 • EIN Presswire
Security, Sports, and Skiing
Jun 2, 2025 • The Motley Fool
Amid tariff agita, Wall Street is a bit more cautious than normal on second-quarter earnings
Jun 1, 2025 • Morningstar.com
Former Vail Resorts CEO returns after skier dip, guidance downgrade
May 29, 2025 • Hotel Dive
Vail Resorts names new CEO
May 29, 2025 • hotelmanagement.net
Vail Resorts CEO Kirsten Lynch To Step Down
May 28, 2025 • SNOWBOARDER Magazine
What Vail Resorts investors are expecting from new CEO Rob Katz at June 5 earnings call
May 28, 2025 • VailDaily.com
Vail Resorts Stock Soars as Company Brings Back Former CEO
May 28, 2025 • Investopedia
Share price, PR mess blamed for ouster of Vail Resorts CEO
May 28, 2025 • Denver Post
Vail Resorts says Rob Katz is returning as CEO after Kirsten Lynch steps down
May 27, 2025 • VailDaily.com