2 weeks ago
SEO/GEO Director
Jellyfish
New York City, NY (Hybrid)Full time$130K/yr – $145K/yr
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SEO/GEO Director
New York City, NY (Hybrid)
$130K/yr – $145K/yrDirector/Executive8+ years expFull time
Posted 2 weeks ago
Top 1% of applicants do these two things.
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Job Summary
Own and drive SEO and GEO strategies for enterprise accounts, turning performance into measurable business outcomes and guiding cross-functional Earned Media work.
- Lead client strategy and QBRs to align on GEO and AI-driven visibility
- Own measurement frameworks and innovations to improve AI citation and content effectiveness
- Collaborate with Content, PR, and Paid Media to deliver integrated outcomes
Job Description
Responsibilities
- Define and own SEO strategies across main client accounts, ensuring the best technical, content, and authority-building approaches.
- Own GEO strategy and execution for your assigned client(s), including LLM visibility auditing, AI citation/share-of-voice tracking, and structured content strategies aimed at improving brand presence in generative engine outputs
- Translate SEO/GEO performance into business outcomes
- Be the primary strategic consultant for clients, providing high-level insights and driving measurable growth.
- Build and present GEO points of view, frameworks, and results narratives for your accounts' QBRs and planning sessions
- Collaborate with Content, Digital PR, and Paid Media teams to provide an integrated Earned Media strategy.
- Advise your clients on how content architecture, schema, and structured data decisions affect AI retrieval and citation
- Own and evolve SEO & GEO measurement frameworks, using tools such as GA4, Adobe Analytics, Google Search Console, Looker Studio, and enterprise SEO platforms.
- Build and Implement new SEO & GEO innovations, such as AI-driven content optimization, automation, and data science applications.
- Oversee the operational delivery of Earned Media programs, ensuring seamless execution across technical, content, and off-site initiatives.
Requirements
- 8+ years in SEO, with demonstrable, hands-on GEO experience - not just conceptual familiarity - for at least 1 year.
- Track record of measurable results from GEO initiatives (visibility, citation share, AI-driven traffic/conversion impact) that you can speak to specifically
- Knowledge of technical SEO, structured data, JavaScript frameworks, and web performance optimization.
- Advanced expertise in SEO analytics, automation, and reporting, with proficiency in GA4, Adobe Analytics, Looker Studio, and enterprise SEO platforms.
- Ability to translate complex SEO insights into executive-level recommendations and strategic roadmaps.
- Experience leading SEO for enterprise clients or complex in-house organizations; ecommerce and/or lead-gen brand experience strongly preferred
- Working understanding of how social, paid media, and affiliate/publisher partnerships intersect with organic and generative search
- Strong client-facing skills - comfortable leading strategy conversations, presenting to senior stakeholders, and defending recommendations
- Familiarity with LLM visibility/tracking tools, structured data implementation, and modern SEO/content platforms
- Organizational and project management skills, capable of handling multiple high-profile projects.
Preferred
- Experience building or scaling a GEO practice/offering (internally or at a previous agency)
- Public speaking, writing, or thought leadership in the SEO/GEO space
- Experience with enterprise CMS/content platforms
Jellyfish
3.4 Glassdoor
Jellyfish | Move Faster. Smarter. Together. We’re an integrated global digital marketing business, reinventing marketing for progressive brands. Powered by human genius, cutting-edge tech and Generative AI, we create campaigns that move at the speed of digital. #MoveFaster #MoveSmarter #MoveTogether
Founded in 2005
London, England, GBR
2.4K employees (855 in marketing)
59% recommend to a friend
53% CEO approval
Traffic Signals
Monthly Visitors
95.3K
Monthly Google Ads Budget
$22.3K
Traffic Source Mix
Search
50%
Direct
37.6%
Referral
8.6%
Social
2.6%
Paid
1.1%
Headcount Trend
Current headcount: ~2.4K
Marketing Team
Marketing Team Size
676 (29% of company)
Median Career Experience
11 years
Median Tenure
2.6 years
Marketing Roles Posted (Last 30 Days)
3
People
Marketing Leadership
Funding
Total Funding
$5M
Last Raise
$5M
Series A, 19 years ago
Funding History
- Oct 2006Series A • $5M