Own property marketing at Jamestown by coordinating cross-functional programs, events, and campaigns while managing budgets and ROI for leasing-driven outcomes.

Own property-level marketing plans, budgets, and ROI tracking with cross-functional buy-in.
Lead social, email, events, and collateral programs to grow audience and engagement.
Partner with leasing, management, construction, and external partners to drive activation and tenant programming.

Job Description

Responsibilities

Execute all Creative & Marketing department programs and initiatives at the property level.
Serve as liaison between the Jamestown Creative & Marketing department and Asset Management, Property Management, Construction Management, Leasing, and development teams.
Develop and assist in executing annual marketing plans and budgets in collaboration with the Vice President.
Draft initial marketing plans and budgets for approval and track performance against projections.
Perform monthly forecasting and analyze ROI/KPI to maximize marketing dollars spent.
Develop and execute advertising plans, coordinate placements, and provide creative direction.
Create, manage, and grow social media and email marketing channels, including Instagram, Facebook, LinkedIn, and newsletter platforms.
Concept, plan, and execute property events that support leasing, tenant engagement, community activation, and brand awareness.
Promote and support tenant-driven programming and strategic partnerships.
Assist in building and maintaining relationships within Boston's design, architecture, real estate, retail, hospitality, and cultural communities.

Requirements

6+ years of experience in marketing, activations, social media, event management, placemaking, and creative project management; or any combination of education, training, and experience that provides the required knowledge, skills, and abilities to perform the essential functions of the job.

Preferred

Familiarity with project management platforms (Wrike or similar)
Experience with Adobe Creative Suite
Knowledge of Boston's design, architecture, hospitality, and cultural communities.

Marketing Team

Marketing Roles Posted (Last 30 Days)

Responsibilities

Execute all Creative & Marketing department programs and initiatives at the property level.
Serve as liaison between the Jamestown Creative & Marketing department and Asset Management, Property Management, Construction Management, Leasing, and development teams.
Develop and assist in executing annual marketing plans and budgets in collaboration with the Vice President.
Draft initial marketing plans and budgets for approval and track performance against projections.
Perform monthly forecasting and analyze ROI/KPI to maximize marketing dollars spent.
Develop and execute advertising plans, coordinate placements, and provide creative direction.
Create, manage, and grow social media and email marketing channels, including Instagram, Facebook, LinkedIn, and newsletter platforms.
Concept, plan, and execute property events that support leasing, tenant engagement, community activation, and brand awareness.
Promote and support tenant-driven programming and strategic partnerships.
Assist in building and maintaining relationships within Boston's design, architecture, real estate, retail, hospitality, and cultural communities.

Requirements

6+ years of experience in marketing, activations, social media, event management, placemaking, and creative project management; or any combination of education, training, and experience that provides the required knowledge, skills, and abilities to perform the essential functions of the job.

Preferred

Familiarity with project management platforms (Wrike or similar)
Experience with Adobe Creative Suite
Knowledge of Boston's design, architecture, hospitality, and cultural communities.