Own the North America distribution marketing strategy and end-to-end execution, driving one-to-many campaigns, brand differentiation, and measurable pipeline with MDF investments across top distribution partners.

Own the distribution marketing plans and cross-functional alignment
Drive measurable pipeline and revenue objectives
Allocate and optimize MDF to support long-tail partners

Job Description

Responsibilities

Drive Distribution Strategy: Reporting to the Manager, Channel Marketing in North America (NAM), you will lead the strategy and execution of marketing efforts tailored exclusively for Distribution Partners across B2B product categories.
Activate the Long-Tail: Design and execute scalable, programmatic "one-to-many" marketing campaigns through our distributors, specifically engineered to acquire, educate, and grow long-tail channel partners.
Build Brand Differentiation & Preference: Champion the Logitech for Business brand within the distribution ecosystem. Develop programs that highlight our competitive differentiation and premium positioning to drive preference and mindshare among thousands of downstream partners.
Generate B2B Demand & Pipeline: Collaborate with distribution partners to create joint, integrated marketing initiatives that drive measurable lead-generation and pipeline growth, effectively utilizing co-marketing and MDF (Marketing Development Funds).
Align Cross-Functionally: Work seamlessly with GTM teams, Central Marketing, Demand Gen, Channel Programs and Channel Sales to ensure distribution-led growth strategies align with broader mutually agreed goals and revenue priorities.
Develop Business Plans: Create and manage quarterly channel marketing joint business plans for focus distributors as part of the Partner Connect Program, tying all marketing activities directly to measurable business outcomes.
Execute & Optimize Campaigns: Help build and define campaigns (including ad copy, content, design, landing page creation, and localizations) in partnership with central channel marketing, regional channel marketing and distribution key contacts. Monitor, analyze, and optimize performance across all channels to exceed KPI benchmarks and revenue attribution targets.
Invest Marketing Development Funds (MDF) across channel programs and campaigns in a way that serves the channel partners while helping Logitech achieve business objectives.
Share Actionable Insights: Consolidate campaign results and analytics to extract actionable insights. Share best practices strategies across the broader NAM channel marketing team.
Develop metrics and measures to track Logitech’s share of the relevant growth channel revenue, progress towards capturing additional share, and program results. Provide these metrics and results to channel account managers and leadership on a regular cadence (quarterly, at a minimum).

Requirements

Strong B2B distribution channel marketing experience, with specific and proven expertise managing top-tier Distribution Partners (2-Tier channel models) in North America.
Proven track record of developing scalable marketing programs that successfully activate long-tail partners and yield measurable pipeline growth and partner acquisition.
Brand Building Expertise: Demonstrated ability to drive brand differentiation and position B2B technology solutions effectively within a crowded channel landscape.
MarTech Proficiency: Hands-on experience with B2B marketing technology and analytics tools such as Marketo, SFDC (Salesforce), Conversica, Tableau, etc.
Digital Campaign Execution: Extensive background in media planning, concepting, execution, and performance analysis across performance marketing channels (Publishers, SEM, Programmatic Display, Retargeting Native, Paid Social).
Analytical Mindset: Capacity to think strategically and master execution; highly capable of translating raw data into actionable insights and strategic guidance.
Self-Starter: Able to independently structure and manage workflow, budgets, and priorities within a fast-paced, global organization.
BA/BS in Marketing or equivalent industry experience.

Preferred

BA/BS in Marketing or equivalent industry experience.

Benefits

Logitech offers benefits such as Medical Coverage, Dental Coverage, Vision Coverage, Traditional and Roth 401(k) Plans, Flexible Spending Accounts, Employee Share Purchase Plan (ESPP), Basic and Additional Life Insurance, Disability Coverage, Adoption and Surrogacy Assistance, Tuition Reimbursement Plans, Commuter Benefits, Paid Time Off, Paid Holidays, Bereavement Leave, and Paid Parental Leave.
Logitech also offers Wellness Programs, Health Savings Account Plans, access to Expert Medical Opinions, Identity Theft Protection, Breast Milk Delivery to Nursing Mothers on Business Travel, access to a Group Legal Plan, Donations Matching Programs, Employee Product Discounts, and access to Auto, Home, and Pet Insurance.

Logitech

4.2 Glassdoor

At Logitech, our purpose is to extend human potential in work and play.We do this by designing software-enabled hardware solutions that drive superior performance when gaming and superior productivity while at work, all with maximum comfort, speed and accuracy. We enable creativity when pursuing passions and connectivity so everyone is seen, heard and can contribute in their own unique way.As a Swiss company focused on innovation and quality, our products are the point of connection between people and the digital world. We harness the transformative power of design to drive innovation and progress throughout our portfolio in order to deliver truly unique and meaningful experiences. With products available in nearly every country and more than 3.5 million items shipped each week, Logitech is dedicated to driving outcomes that are better for people and planet, reducing our environmental impact by leading the industry in designing for sustainability.Join the LogiTeam: https://jobs.jobvite.com/logitech/

Founded in 1981

San Jose, California, USA

8.7K employees (947 in marketing)

www.logitech.com

81% recommend to a friend

89% CEO approval

Traffic Signals

Monthly Visitors

7.7M

Monthly Google Ads Budget

$135.9K

Traffic Source Mix

62.2%

Direct

32.4%

Referral

4.1%

Social

0.6%

Paid

0.6%

Headcount Trend

Current headcount: ~8.7K

Marketing Team

Marketing Team Size

686 (8% of company)

Median Career Experience

14 years

Median Tenure

5.3 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Erin Chin

Chief Marketing Officer, Logitech For Creators

At the company for 5 years 9 months

Amy Gatta

Global Head of Demand Generation & Content

At the company for 6 years 2 months

Michael Jackson

Head of Marketing - Logitech for Business, North America

At the company for 11 months

Jenn J.

Global Head of Channel Marketing

At the company for 7 years 4 months

Recent News

Logitech Confirms Data Breach, Security Leaders Respond

Nov 21, 2025 • Security Magazine

Hackers steal 1.8 terabytes of data from PC peripheral vendor Logitech — firm says zero-day vulnerability to blame, no sensitive information stolen

Nov 18, 2025 • Tom's Hardware

Customer Data Stolen in Logitech Breach

Nov 17, 2025 • PCMag

Responsibilities

Drive Distribution Strategy: Reporting to the Manager, Channel Marketing in North America (NAM), you will lead the strategy and execution of marketing efforts tailored exclusively for Distribution Partners across B2B product categories.
Activate the Long-Tail: Design and execute scalable, programmatic "one-to-many" marketing campaigns through our distributors, specifically engineered to acquire, educate, and grow long-tail channel partners.
Build Brand Differentiation & Preference: Champion the Logitech for Business brand within the distribution ecosystem. Develop programs that highlight our competitive differentiation and premium positioning to drive preference and mindshare among thousands of downstream partners.
Generate B2B Demand & Pipeline: Collaborate with distribution partners to create joint, integrated marketing initiatives that drive measurable lead-generation and pipeline growth, effectively utilizing co-marketing and MDF (Marketing Development Funds).
Align Cross-Functionally: Work seamlessly with GTM teams, Central Marketing, Demand Gen, Channel Programs and Channel Sales to ensure distribution-led growth strategies align with broader mutually agreed goals and revenue priorities.
Develop Business Plans: Create and manage quarterly channel marketing joint business plans for focus distributors as part of the Partner Connect Program, tying all marketing activities directly to measurable business outcomes.
Execute & Optimize Campaigns: Help build and define campaigns (including ad copy, content, design, landing page creation, and localizations) in partnership with central channel marketing, regional channel marketing and distribution key contacts. Monitor, analyze, and optimize performance across all channels to exceed KPI benchmarks and revenue attribution targets.
Invest Marketing Development Funds (MDF) across channel programs and campaigns in a way that serves the channel partners while helping Logitech achieve business objectives.
Share Actionable Insights: Consolidate campaign results and analytics to extract actionable insights. Share best practices strategies across the broader NAM channel marketing team.
Develop metrics and measures to track Logitech’s share of the relevant growth channel revenue, progress towards capturing additional share, and program results. Provide these metrics and results to channel account managers and leadership on a regular cadence (quarterly, at a minimum).

Requirements

Strong B2B distribution channel marketing experience, with specific and proven expertise managing top-tier Distribution Partners (2-Tier channel models) in North America.
Proven track record of developing scalable marketing programs that successfully activate long-tail partners and yield measurable pipeline growth and partner acquisition.
Brand Building Expertise: Demonstrated ability to drive brand differentiation and position B2B technology solutions effectively within a crowded channel landscape.
MarTech Proficiency: Hands-on experience with B2B marketing technology and analytics tools such as Marketo, SFDC (Salesforce), Conversica, Tableau, etc.
Digital Campaign Execution: Extensive background in media planning, concepting, execution, and performance analysis across performance marketing channels (Publishers, SEM, Programmatic Display, Retargeting Native, Paid Social).
Analytical Mindset: Capacity to think strategically and master execution; highly capable of translating raw data into actionable insights and strategic guidance.
Self-Starter: Able to independently structure and manage workflow, budgets, and priorities within a fast-paced, global organization.
BA/BS in Marketing or equivalent industry experience.

Preferred

BA/BS in Marketing or equivalent industry experience.

Benefits

Logitech offers benefits such as Medical Coverage, Dental Coverage, Vision Coverage, Traditional and Roth 401(k) Plans, Flexible Spending Accounts, Employee Share Purchase Plan (ESPP), Basic and Additional Life Insurance, Disability Coverage, Adoption and Surrogacy Assistance, Tuition Reimbursement Plans, Commuter Benefits, Paid Time Off, Paid Holidays, Bereavement Leave, and Paid Parental Leave.
Logitech also offers Wellness Programs, Health Savings Account Plans, access to Expert Medical Opinions, Identity Theft Protection, Breast Milk Delivery to Nursing Mothers on Business Travel, access to a Group Legal Plan, Donations Matching Programs, Employee Product Discounts, and access to Auto, Home, and Pet Insurance.