Own the translation of marketing use cases into scalable technology solutions across platforms while partnering with engineering, data, and product teams to turn business needs into actionable backlogs and deliver iterative features.

Lead cross-squad product execution and sprint delivery
Drive stakeholder alignment and data-driven decision making
Champion agile practices and continuous improvement across squads

Job Description

Responsibilities

Marketing Technology Domain Ownership: Own the translation of marketing use cases into scalable technology solutions across platforms (e.g., CDP, campaign tools, personalization).
Partner with engineering and data teams to define data flows, integrations, and activation strategies.
Evaluate trade-offs across marketing platforms to ensure long-term scalability and efficiency.
Strategic Product Execution: Partner with product leaders to translate high-level product strategy into executable backlogs, ensuring alignment with enterprise priorities and business objectives.
Own the translation of marketing use cases into scalable technology solutions across platforms (e.g., CDP, campaign tools, personalization)
Partner with engineering and data teams to define data flows, integrations, and activation strategies
Evaluate tradeoffs across marketing platforms to ensure long-term scalability and efficiency
Rapidly assess and understand key product features that will have a significant impact on the assigned squads.
Work with various squads to craft clear and concise user stories with defined acceptance criteria.
Lead sprint demos and ensure the successful delivery of features that meet predefined business criteria.

Requirements

Experience owning or contributing to marketing technology platforms or ecosystems.
Familiarity with customer data, campaign execution, personalization, or measurement systems.
Foster upskilling opportunities across teams, elevating capabilities in areas that need development to support a culture of continuous improvement and innovation.
Strong organizational and prioritizations skills.
Data and solutions driven.
Innovative thinker and problem solver.
High adaptability, strategic, and detail oriented.
Deliver value by translating user stories into high-level product enhancements.
Ability to work in a fast-paced, dynamic environment.
Ability to plan and carry out responsibilities with passion, enthusiasm, and a can-do attitude.

Preferred

Working knowledge of agile methodology and scrum implementation
Knowledge of key performance metrics with focus on analytics and optimization
Experience using Excel, Tableau and/or Power BI for data-driven analysis
Strong project management, organizational, and prioritizations skills
Knowledge of key performance metrics for omni-channel with focus on analytics and optimization
Commerce/retail experience, preferably within Delta Air Lines or competitor in travel industry

Benefits

Competitive salary, industry-leading proﬁt sharing program, and performance incentives
401(k) with generous company contributions up to 9%
New hires are eligible for up to 2-weeks of vacation. This is earned for use in the following vacation year (April 1 – March 31)
In addition to vacation, new hires are eligible for up to 56 hours of paid personal time within a 12-month period
10 paid holidays per calendar year
Birthing parents are eligible for 12-weeks of paid maternity/parental leave
Non-birthing parents are eligible for 2-weeks of paid parental leave
Comprehensive health beneﬁts including medical, dental, vision, short/long term disability and life insurance beneﬁts
Family care assistance through fertility support, surrogacy and adoption assistance, lactation support, subsidized back-up care, and programs that help with loved ones in all stages
Holistic Wellbeing programs to support physical, emotional, social, and financial health, including access to an employee assistance program offering support for you and anyone in your household, free financial coaching, and extensive resources supporting mental health

Delta Air Lines

4.2 Glassdoor

Delta Air Lines (NYSE: DAL) is the U.S. global airline leader in safety, innovation, reliability and customer experience. Powered by our employees around the world, Delta has for a decade led the airline industry in operational excellence while maintaining our reputation for award-winning customer service.With our mission of connecting the people and cultures of the globe, Delta strives to foster understanding across a diverse world and serve as a force for social good.

Founded in 1925

Atlanta, Georgia, USA

79K employees (1,585 in marketing)

www.delta.com

83% recommend to a friend

86% CEO approval