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5 marketing jobs

University of Delaware logo
13 days ago

Digital Marketing Specialist

University of Delaware

Newark, DE (Unknown)Full time
University of Delaware logo
3 months ago

Senior Director, Presidential Communications

University of Delaware

Newark, DE (On-site)Full time
University of Delaware logo
4 months ago

Assistant Director, Marketing and NIL

University of Delaware

Newark, DE (On-site)Full time
University of Delaware logo
4 months ago

Assistant Professor, Marketing, Tenure Track

University of Delaware

Newark, DE (On-site)Full time
University of Delaware logo
5 months ago

Director, Content Strategy

University of Delaware

Newark, DE (On-site)Full time

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5 jobs
University of Delaware logo

Digital Marketing Specialist

University of Delaware

Newark, DE (Unknown)

In-houseFull-timeMid level4+ years exp.
13 days ago
University of Delaware logo

Senior Director, Presidential Communications

University of Delaware

Newark, DE (On-site)

In-houseFull-timeSenior level10+ years exp.
3 months ago
University of Delaware logo

Assistant Director, Marketing and NIL

University of Delaware

Newark, DE (On-site)

In-houseFull-timeSenior level
4 months ago
University of Delaware logo

Assistant Professor, Marketing, Tenure Track

University of Delaware

Newark, DE (On-site)

In-houseFull-timeIntern/new grad
4 months ago
University of Delaware logo

Director, Content Strategy

University of Delaware

Newark, DE (On-site)

In-houseFull-timeDirector/executive6+ years exp.
5 months ago
University of Delaware logo
University of Delaware

Digital Marketing Specialist

Newark, DE (Unknown)

Salary Not AvailableMid Level4+ years expFull time

Posted 13 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Owns end-to-end performance marketing for CILLT digital channels, from campaign strategy and optimization to content execution and reporting.

  • Leads paid search, display, and social campaigns toward enrollment KPIs.
  • Coordinates CRM email flows and content production with brand alignment.

Job Description

Responsibilities

  • Digital Advertising and Performance Management
  • Develop, coordinate and implement the digital content for multiple digital marketing campaigns, working closely with the Director, CILLT program stakeholders and campus partners.
  • Manage and scale paid search (Google Ads), display, and paid social (Meta, LinkedIn) campaigns to meet specific enrollment KPIs.
  • Regularly monitor and interpret indicators (CPA, CTR, Conversions) to pivot ad spend toward high-performing channels.
  • Generate reports, analyze data and make meaningful observations and recommendations for CILLT’s digital channels.
  • Design and implement testing for ad copy, landing pages, and creative assets to improve conversion rates.
  • Implement and maintain SEO/GEO best practices to ensure high organic visibility.
  • Stay current on best practices and trends in digital marketing and implement new strategies and tactics as appropriate.
  • Funnel Automation and Content Execution
  • Assist the Slate CRM Manager in creating and optimizing automated Slate CRM email flows to nurture prospective students through the enrollment funnel.

Requirements

  • Bachelor’s degree and four years of experience in digital marketing, specifically managing paid media budgets, or equivalent combination of education and experience.
  • Technical experience with the following:
  • Platforms: Proficiency in Meta Ads Manager, LinkedIn Campaign Manager, and Google Ads.
  • CRM/Email: Direct experience with Slate CRM or similar enterprise-level marketing automation tools.
  • Analytics: Well-versed in Google Analytics and SEO/GEO tools.
  • CMS: Experience utilizing WordPress, Adobe Experience Manager, or similar content management system.
  • Project Management: Demonstrable experience using Smartsheet (preferred), Asana, Monday, or similar.
  • Proven ability to work independently in a fast-paced environment and manage complex project timelines under tight deadlines.
  • Strong analytical skills and experience with data-driven decision making.
  • Excellent writing and editing skills, with the ability to create compelling content for a variety of digital channels.

Benefits

  • In addition to salary, our Total Rewards benefits and Compensation Estimator give you a clear view of the complete package.
University of Delaware logo

University of Delaware

The University of Delaware - a state assisted, privately chartered institution - is a Land Grant, Sea Grant, Space Grant and Carnegie Research University (very high research activity). The University, with origins in 1743, was chartered by the State of Delaware in 1833. A Women's College was opened in 1914, and in 1945 UD became permanently coeducational. The main campus is located in Newark, Delaware, a suburban community of nearly 30,000, situated midway between Philadelphia and Baltimore. Courses are also offered at the Wilmington campus and at other locations throughout the State, including Dover, Georgetown, Milford, and Lewes.

Newark, Delaware, USA
11K employees (591 in marketing)
www.udel.edu

Traffic Signals

Monthly Visitors
2.1M
Monthly Google Ads Budget
$185.6K
Traffic Source Mix
Search
47.4%
Direct
45%
Referral
6.3%
Social
0.6%
Paid
0.5%

Headcount Trend

Current headcount: ~11.4K

Marketing Team

Marketing Team Size
386 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$5.3M
Last Raise
$200K
Grant, 1 years ago

Funding History

  • Oct 2024
    Grant • $200K
  • Sep 2023
    Grant • $3M
  • Jul 2023
    Grant • $100K

Recent News

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University of Delaware student accused of 'frightening' plot to attack campus police
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Dec 2, 2025 • The News Journal
Student found with guns, body armor, diagram of University of Delaware police department, authorities say
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Police: University of Del. student, arrested with gun, planned attack on school
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Campus Safety Update | UDaily
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Potential safety incident resolved at the University of Delaware in Newark; normal operations resume
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Bomb threat causes evacuation of University of Delaware buildings
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‘Potential campus safety incident’ at University of Delaware ‘resolved’: police
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Senior Vice President Stepping Down | UDaily
Apr 30, 2025 • University of Delaware
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