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7 marketing jobs

Steve Madden logo
12 days ago

Associate Manager, Growth Marketing

Steve Madden

New York City, NY (Hybrid)Full time$80K/yr – $90K/yr
Steve Madden logo
4 months ago

Social Media Assistant-TEMP

Steve Madden

New York City, NY (On-site)Full time$26/hr – $28/hr
Steve Madden logo
4 months ago

Sr. Brand Manager - ATM

Steve Madden

New York City, NY (On-site)Full time$110K/yr – $130K/yr
Steve Madden logo
5 months ago

Art Director, E-Commerce

Steve Madden

New York, USA (On-site)Full time$110K/yr – $130K/yr
Steve Madden logo
5 months ago

Wholesale Marketing Manager

Steve Madden

New York, USA (On-site)Full time$90K/yr – $110K/yr
Steve Madden logo
6 months ago

E-Commerce Manager (Mexico)

Steve Madden

New York, USA (Hybrid)Full time$75K/yr – $85K/yr
Steve Madden logo
7 months ago

Sr. Manager, Growth Marketing

Steve Madden

New York, USA (On-site)Full time$100K/yr – $110K/yr

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7 jobs
Steve Madden logo

Associate Manager, Growth Marketing

Steve Madden

New York City, NY (Hybrid)

$80K/yr - $90K/yrIn-houseFull-timeMid level3+ years exp.
12 days ago
Steve Madden logo

Social Media Assistant-TEMP

Steve Madden

New York City, NY (On-site)

$26/hr - $28/hrIn-houseFull-timeIntern/new grad1+ years exp.
4 months ago
Steve Madden logo

Sr. Brand Manager - ATM

Steve Madden

New York City, NY (On-site)

$110K/yr - $130K/yrIn-houseFull-timeSenior level7+ years exp.
4 months ago
Steve Madden logo

Art Director, E-Commerce

Steve Madden

New York, USA (On-site)

$110K/yr - $130K/yrIn-houseFull-timeSenior level5+ years exp.
5 months ago
Steve Madden logo

Wholesale Marketing Manager

Steve Madden

New York, USA (On-site)

$90K/yr - $110K/yrIn-houseFull-timeMid level5+ years exp.
5 months ago
Steve Madden logo

E-Commerce Manager (Mexico)

Steve Madden

New York, USA (Hybrid)

$75K/yr - $85K/yrIn-houseFull-timeSenior level5+ years exp.
6 months ago
Steve Madden logo

Sr. Manager, Growth Marketing

Steve Madden

New York, USA (On-site)

$100K/yr - $110K/yrIn-houseFull-timeSenior level6+ years exp.
7 months ago
Steve Madden logo
Steve Madden

Associate Manager, Growth Marketing

New York City, NY (Hybrid)

$80K/yr – $90K/yrMid Level3+ years expFull time

Posted 12 days ago

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Job Summary

You will own the end-to-end paid media program, driving campaign execution, analysis, and optimization across Social, Search, Affiliate, and Display, while leading creative briefs, testing, and cross-team collaboration.

  • Own creative process and testing programs across channels
  • Analyze performance to improve CAC, ROAS, and revenue while coordinating with internal and external partners

Job Description

Responsibilities

  • Support day-to-day execution and optimization of paid media campaigns across Paid Social, Paid Search, Affiliate, and Display
  • Analyze campaign performance, identifying trends, and providing actionable insights to improve KPIs such as CAC, ROAS, and revenue
  • Own creative process from start to finish in partnership with internal teams and agency partners
  • Develop and manage creative briefs across Paid Social, Paid Search, Display, and Affiliate in partnership with creative, copy, and brand teams, ensuring briefs reflect campaign objectives, audience/funnel stage, and channel specs
  • Review creative assets prior to trafficking for brand consistency, platform compliance (aspect ratio, duration, copy length, safe zones), and messaging accuracy
  • Coordinate creative testing programs across channels — structuring test matrices, tracking variant performance, and compiling learnings into actionable recommendations for creative and media teams
  • Collaborate with external agencies to ensure campaigns are launched accurately, monitored effectively, and optimized against performance goals
  • Help manage affiliate programs, including partner communication, offer tracking, and performance monitoring
  • Support creative testing initiatives by coordinating assets, tracking results, and identifying top-performing content (UGC, creator, branded)
  • Contribute to reporting by pulling data, maintaining dashboards, and assisting in weekly/monthly performance recaps

Requirements

  • 3-4 years of experience in paid media, digital marketing, or growth marketing (internships included)
  • Familiarity with paid social, paid search, or affiliate marketing (hands-on experience a plus)
  • Strong analytical skills and comfort working with data in Excel/Google Sheets
  • Highly organized with strong attention to detail and ability to manage multiple tasks
  • Eagerness to learn and grow in a fast-paced, performance-driven environment
  • Strong communication skills and ability to collaborate across teams
  • Interest in retail, fashion, or consumer brands preferred

Preferred

  • Interest in retail, fashion, or consumer brands preferred
Steve Madden logo

Steve Madden

3.6 Glassdoor

Steven Madden, Ltd. is globally recognized as a leading company in the fashion industry. What began as a modest $1100 investment in 1990 has developed into one of the most iconic brands in footwear. From a factory in Queens, NY, Steve Madden has revolutionized the shoe industry, merging years of experience with unique and creative designs. Inspired by rock and roll and his NY roots, Steve’s vision to provide on-trend women and men with an outlet to express their individuality is innovative, daring, and inspiring. Steve’s innate understanding of trends and unparalleled willpower have resulted in millions of customers worldwide and propelled his designs to the forefront of fashion. In addition to marketing products under its own brands including Steve Madden®, Kurt Geiger London®, Dolce Vita®, Betsey Johnson®, Carvela®, Blondo® and ATM®, Steve Madden licenses footwear, handbags and other accessory categories for the Anne Klein® brand. In addition, Steve Madden designs and sources products under private label brand names for various retailers. Steve Madden’s wholesale distribution includes department stores, mass merchants, off-price retailers, shoe chains, online retailers, national chains, specialty retailers and independent stores. Steve Madden also directly operates brick-and-mortar retail stores and e-commerce websites. In addition, Steve Madden licenses certain of its brands to third parties for the marketing and sale of certain products in the apparel, accessory, and home categories. With an emphasis on retail, wholesale, licensing and international business, there's a constant need for new ideas and versatility. Our environment is extremely fast paced and requires associates to maintain a balance of energy and professionalism. Steve Madden is about fashion-forward product and great people. Our employees are energized, intelligent and passionate about our business and committed to providing excellent customer service.

Founded in 1990
New York, New York, USA
3.2K employees (539 in marketing)
www.stevemadden.com
59% recommend to a friend
69% CEO approval

Salaries

Posted range

$80K/yr – $90K/yr

Taken straight from the job posting.

See all Steve Madden salaries

Marketing Team

Marketing Team Size
231 (7% of company)
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
8.7M
Monthly Google Ads Budget
$50.8K
Traffic Source Mix
Search
37.7%
Direct
52.1%
Referral
3.7%
Social
5.5%
Paid
0.8%

Headcount Trend

Current headcount: ~3.2K

Recent News

I Have Large Calves, and These Steve Madden Boots Are So Comfortable, I Can Walk 8,000 Steps in Them Pain-Free
Dec 5, 2025 • instyle.com
Save up to 50% on Steve Madden boots, sneakers and more for Cyber Week
Nov 29, 2025 • USA Today
Total revenue of Steve Madden worldwide from 2014 to 2023, by geographic area
Nov 26, 2025 • Statista
Steve Madden projects fourth quarter rebound
Nov 7, 2025 • World Footwear
Steve Madden (SHOO): Margin Miss Undermines Recovery Hopes Despite Strong Profit Growth Forecasts
Nov 6, 2025 • Yahoo Finance
Tariff Challenges Impact Steve Madden in Q3, But Kurt Geiger Boosts Results
Nov 5, 2025 • WWD
Investors Cheer Steve Madden’s Brightening Outlook
Nov 5, 2025 • WWD
Steven Madden (NASDAQ:SHOO) Misses Q3 Revenue Estimates
Nov 5, 2025 • Yahoo Finance
A Fresh Look at Steve Madden (SHOO) Valuation Following Recent Momentum
Oct 22, 2025 • Yahoo Finance
Steve Madden Women's Winter Jacket - Heavyweight Reversible Quilted Puffer Parka Coat Faux Fur Lined Jacket for Women (S-XL)
Oct 9, 2025 • The San Joaquin Valley Sun
Steve Madden Women's Long Parka - Insulated Quilted Puffer Winter Coat for Women with Faux Sherpa Hood (Sizes: S-XL)
Oct 9, 2025 • The San Joaquin Valley Sun
Kurt Geiger’s a Bigger Contributor to Steve Madden Than First Thought
Oct 9, 2025 • WWD
Steve Madden Women's Annie Heeled Sandal
Oct 8, 2025 • The San Joaquin Valley Sun
Steve Madden Girl's Emily Sneaker
Oct 3, 2025 • The San Joaquin Valley Sun
Microsoft, Curated for You collaborate on AI-based fashion discovery
Sep 25, 2025 • Retail Dive
Why The Narrative Around Steve Madden Is Shifting Amid Fresh Analyst Optimism
Sep 24, 2025 • simplywall.st
Steve Madden Deploys Fivetran to Unify Cross-Channel Marketing and Analytics Data
Sep 23, 2025 • Business Wire
ReFiBuy launches tools to address the rise of agentic commerce
Sep 22, 2025 • Digital Commerce 360
From fashion week to the streets, we found fall 2025’s top shoe trends at Steve Madden
Sep 17, 2025 • Page Six
Curated for You and Microsoft Launch First-of-Its-Kind AI Fashion Experience in Copilot
Sep 17, 2025 • Morningstar.com
Microsoft Copilot adds commerce experience using Curated for You
Sep 17, 2025 • Digital Commerce 360
Curated for You and Microsoft Launch First-of-Its-Kind AI Fashion Experience in Copilot
Sep 17, 2025 • PR Newswire
ReFiBuy Announces First Product: Commerce Intelligence Engine
Sep 16, 2025 • ChannelX
Curated for You and Microsoft Launch First-of-Its-Kind AI Fashion Experience in Copilot
Sep 16, 2025 • EIN Presswire
Curated For You Raises $8.3M Seed Funding to Transform Retail with AI-Powered Contextualized Shopping Platform
Sep 16, 2025 • EIN Presswire
ReFiBuy Announces General Availability of First Product: Commerce Intelligence Engine
Sep 16, 2025 • Newswire
How low can San Francisco Centre mall go?
Sep 15, 2025 • The Real Deal
Steve Madden Wants Your Shoes to Speak For You This Fall
Sep 10, 2025 • Hypebae
KATSEYE Took Over the 2025 VMAs Stage in These Moto Boots: Here’s Where to Buy Them
Sep 10, 2025 • Billboard
Sitt poised to lose another SoHo site to foreclosure Wednesday
Sep 9, 2025 • Crain's New York Business
Selena Gomez Was Spotted in the Perfect Fall Sneakers & They’re Selling Out Fast
Sep 3, 2025 • Billboard
Former MM+M editor-in-chief Steve Madden returns to brand
Sep 2, 2025 • Medical Marketing and Media
How RunDTC Unified Steve Madden's Global Digital Presence on Shopify, Increasing Conversion by 16%
Aug 27, 2025 • Shopify
RunDTC Unveils Unify Accelerator to Power Multi-Site Commerce for Enterprise Retailers on Shopify
Aug 27, 2025 • PRWeb
Ad of the Day: Shoes steal the show in Steve Madden short film series
Aug 19, 2025 • The Drum
Grace VanderWaal’s Latest Steve Madden Campaign Is All About Statement Shoes That Get People Talking – Here’s How to Shop Them
Aug 19, 2025 • Billboard
Steve Madden turns café conversations into fashion films for Fall 2025
Aug 18, 2025 • Ad Age
EXCLUSIVE: Steve Madden Declares ‘Everyone Has Something to Say About Shoes’ With New Campaign Series Inspired by Indie Cinema
Aug 18, 2025 • Footwear News
Tariff whiplash throws a wrench in brands’ supply chain diversification plans
Aug 14, 2025 • Digiday
Ariana Madix Lets Gold Detailing Lead in Steve Madden’s Flat Burrke Sandals at ‘Late Night With Seth Meyers’
Aug 13, 2025 • WWD
Annual global net sales of Steve Madden 2012-2024
Aug 6, 2025 • Statista
Steve Madden revenue up in Q2, thanks to its latest acquisition
Aug 1, 2025 • Digital Commerce 360
Steve Madden forecasts tough road ahead due to tariffs
Aug 1, 2025 • Fashion Dive
Secret Steve Madden Sale Happening RN — Snag Our Fave Slides, Ballet Flats, Heels & More!
Jul 31, 2025 • E! Online
My Jaw Dropped When I Saw the Steve Madden Summer Shoe Sale—Shop Styles Up to 50% Off
Jul 31, 2025 • Cosmopolitan
Why Steven Madden (SHOO) Shares Are Sliding Today
Jul 30, 2025 • Yahoo Finance
Madden Sees Wholesale Shoe Revenue Decline in Q2 on Tariff Impact
Jul 30, 2025 • Footwear News
Madden CEO Details Wholesale Issues and Talks Dress Shoe Momentum
Jul 30, 2025 • Footwear News
Steve Madden Announces Second Quarter 2025 Results
Jul 30, 2025 • Steve Madden
Centric Brands Appoints Rob Smith President of Kid’s Division
Jul 21, 2025 • Business Wire
Street Calls of the Week
Jul 20, 2025 • Investing.com
Why Is Steven Madden (SHOO) Stock Rocketing Higher Today
Jul 17, 2025 • Yahoo Finance
Steve Madden gains a bull at Citigroup on shifting trends, 'dupes' popularity
Jul 17, 2025 • Seeking Alpha
Steve Madden expands in Portugal with new Lisbon store
Jul 16, 2025 • FashionNetwork USA
Steve Madden Announces Second Quarter 2025 Earnings Release Date
Jul 16, 2025 • Steve Madden
Lawsuits over dupes are popping up in courts. But can dupes be illegal?
Jul 11, 2025 • CBC
Steve Madden’s Chief Merchant Karla Frieders Resigns
Jul 7, 2025 • WWD
Steve Madden’s chief merchandising officer exits
Jul 7, 2025 • Fashion Dive
Steven Madden, Ltd. (SHOO): A Bull Case Theory
Jul 7, 2025 • Yahoo Finance
Steve Madden’s Sweet Spot: Dress Shoes, ‘Dupe Culture’ and TikTok Fame
Jun 13, 2025 • WWD
15 Best Steve Madden Shoes On Sale
Jun 10, 2025 • TODAY.com
Essential Wisdom From Phil Knight, Steve Madden, Tory Burch and 21 More Fashion and Footwear Power Founders
Jun 10, 2025 • WWD
STEVE MADDEN INTRODUCES ROSE GOLDIE: A BOLD NEW CHAPTER IN FRAGRANCE
Jun 2, 2025 • PR Newswire
A New Generation Is Loving Steve Madden, and He Is Here for It
May 30, 2025 • The New York Times
Adidas ‘does not own all stripes,’ Steve Madden says in lawsuit
May 30, 2025 • Fashion Dive
These $120 Steve Madden Shoes Are Causing a Lawsuit
May 28, 2025 • Rolling Stone
Steve Madden Says People Think His Life Story Is ‘Interesting Because of Prison,’ but It Was ‘Awful’
May 28, 2025 • WWD
The Steve Madden Shoes Everyone’s Adding to Their Cart
May 27, 2025 • AOL.com
The Steve Madden Shoes Everyone’s Adding to Their Cart
May 27, 2025 • ELLE
Steve Madden’s American Dream is having a moment — and a massive Memorial Day sale
May 24, 2025 • New York Post
Steve Madden Said He’s ‘Nicked’ Luxury Shoes, Not Making Designer Ripoffs: ‘It’s Like Calling the Beatles a Knockoff Band’
May 24, 2025 • WWD
Steve Madden calls out the Trump administration on tariffs: 'They fundamentally don't know what they're doing'
May 23, 2025 • Business Insider
Steve Madden Pushes Back Against adidas in New Trademark Case
May 22, 2025 • The Fashion Law
Steve Madden sues Adidas to thwart challenges to shoe designs
May 22, 2025 • Reuters
Adidas Faces Steve Madden Lawsuit Over Stripe Design
May 22, 2025 • SGB Media Online
Steve Madden Claims ‘Adidas Does Not Own All Stripes’ in New Lawsuit
May 22, 2025 • WWD
Steve Madden says Trump tariffs are ‘destroying’ the economy that brands like his created
May 22, 2025 • MarketWatch
Steve Madden says Trump tariffs are 'destroying' the economy that brands like his created
May 22, 2025 • Morningstar.com
Nordstrom Half-Yearly Sale takes up to 60% off Nike, HOKA, On, Steve Madden, Cole Haan, more
May 21, 2025 • 9to5Toys
Steve Madden opens store at American Dream
May 20, 2025 • NJBIZ
FDRA, AAFA, NRF, RILA: U.S.-China Tariff Pause A Welcome Start, But More Needs To Be Done
May 12, 2025 • Footwear News
Steve Madden, Foot Locker and More Shoe Stocks Soar on Trump’s Latest 90-Day Tariff Deal With China
May 12, 2025 • Footwear News
Steve Madden Partners With Glamear On China Expansion
May 9, 2025 • WWD
Steve Madden posts modest first quarter and signals cautious approach to the year
May 9, 2025 • World Footwear
Ringo Studio sculpts Steve Madden’s Times Square store with poppy, contrasting materials
May 8, 2025 • The Architect’s Newspaper
Steve Madden Pulls Annual Guidance on Trump Tariff Uncertainty
May 7, 2025 • Bloomberg.com
Steven Madden Pulls Outlook of Nearly 20% Growth Amid Trade War
May 7, 2025 • The Business of Fashion
Steve Madden Closes Kurt Geiger Deal — But Tariffs Remain a Headwind as Q1 Sales Miss Expectations
May 7, 2025 • WWD
Steve Madden Closes Kurt Geiger Deal — But Tariffs Remain a Headwind as Q1 Sales Miss Expectations
May 7, 2025 • Yahoo News
Steve Madden Has Moved Nearly All Fall ’25 Shoe Production for Its Core Brands Out of China Amid Trump Tariff War
May 7, 2025 • Footwear News
Why Is Steve Madden's Stock Surging Today?
May 7, 2025 • Benzinga.com
Steve Madden Announces First Quarter 2025 Results
May 7, 2025 • Steve Madden
New York City Is the Star of Steve Madden's Fall 2024 Campaign
May 1, 2025 • DesignRush
Step Into Shoe Heaven At The Steve Madden Times Square Flagship
Apr 25, 2025 • Interior Design Magazine
I Walked 12k Steps in the Steve Madden Jones Boots & Got Zero Blisters
Apr 24, 2025 • PureWow
Steven Madden (NASDAQ:SHOO) Reaches New 1-Year Low - Time to Sell?
Apr 15, 2025 • MarketBeat
Kelsea Ballerini’s Custom Steve Madden Boots Can Now Be Yours: Shop Here
Apr 14, 2025 • Billboard
Lady Gaga Shows Off Over-the-Knee Steve Madden Boots While Headlining Coachella
Apr 14, 2025 • Footwear News
JPMorgan Chase & Co. Acquires 121,972 Shares of Steven Madden, Ltd. (NASDAQ:SHOO)
Apr 14, 2025 • MarketBeat
Steven Madden, Ltd. (NASDAQ:SHOO) Given Consensus Recommendation of "Hold" by Brokerages
Apr 14, 2025 • MarketBeat

Links

www.stevemadden.comLinkedInX (Twitter)Crunchbase

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