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Marketing jobs

5 marketing jobs

4 hrs ago

Senior Social Media Strategist

Balanced Body Inc

Sacramento, CA (Hybrid)Full time$85K/yr – $115K/yr

5 months ago

Email Lifecycle and Retention Specialist

Balanced Body Inc

Sacramento, CA (Hybrid)Full time$75K/yr – $90K/yr

6 months ago

Klaviyo Email Marketing Specialist

Balanced Body Inc

Sacramento, CA (On-site)Full time$75K/yr – $90K/yr

6 months ago

Retention Marketing Specialist (Klaviyo)

Balanced Body Inc

Sacramento, CA (Hybrid)Full time$75K/yr – $90K/yr

6 months ago

Email & Lifecycle Marketing Manager

Balanced Body Inc

Sacramento, CA (On-site)Full time$75K/yr – $900K/yr

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Balanced Body Inc

Senior Social Media Strategist

Sacramento, CA (Hybrid)

$85K/yr – $115K/yrSenior Level6+ years expFull time

Posted 4 hrs ago

Job Summary

Own Balanced Body’s cross-platform social media strategy and content program, leading strategy, publishing, influencer partnerships, paid campaigns, analytics, and team mentorship across platforms.

Own and evolve social strategy aligned with brand objectives and product launches
Lead content creation, calendar planning, and performance reporting
Manage influencer collaborations, paid social, and junior team growth

Job Description

Responsibilities

Own and evolve Balanced Body’s cross-platform social media strategy, aligning it with brand objectives, product launches, and growth targets.
Lead audience analysis, competitive audits, and platform performance reviews to inform strategy and content direction.
Develop and curate high-performing, on-brand content (video, photo, copy, UGC, graphics) across current and emerging platforms, including Instagram, Facebook, LinkedIn, and future channels like TikTok, YouTube, Pinterest, and X.
Oversee day-to-day publishing and community management, ensuring an engaging and authentic brand voice.
Design and manage a strategic content calendar in partnership with internal stakeholders, aligning social media with product cycles, events, and campaigns.
Lead influencer and creator collaboration strategy, identifying high-impact partnerships to extend brand reach and trust.
Define KPIs, track performance across platforms using tools like Sprout Social and Google Analytics, and provide actionable insights through monthly reporting and presentations to leadership.
Plan and manage paid social campaigns from strategy through execution and optimization.
Stay ahead of trends and emerging technologies, evaluating new platforms and tools for potential brand use.
Mentor or manage junior team members and freelancers as the social team scales.

Requirements

6+ years of progressive experience in social media, including senior-level ownership of strategy, execution, and reporting.
Bachelor’s degree in Marketing, Communications, or a related field.
Proven success in developing and scaling brand social strategy across multiple channels.
Experience managing social media advertising campaigns and influencer partnerships.
Expertise with tools including Sprout Social, Google Analytics, Meta Ads Manager, Canva, Adobe Suite, and video editing platforms.
Exceptional copywriting, storytelling, and content planning skills.
Strong project management skills and cross-functional collaboration experience; Familiarity with Wrike or other project management tools like Asana or Basecamp.
Data-Driven mindset with the ability to translate insights into actionable strategy.
Self-starter with strong strategic thinking, leadership, and creative problem-solving skills.
Experience in the wellness, fitness, or Pilates industry.

Benefits

Medical, Dental & Vision
Life and Long-Term Disability Insurance - Employer Paid!
401k Plan + Match!
Paid time off and holidays

Balanced Body Inc

4.1 Glassdoor

Balanced Body® believes that movement can change people’s lives. We are the leading resource for Pilates equipment, information and education for fitness centers, studios, rehabilitation facilities and home enthusiasts. Founded in 1976, the company was the first to substantially update Joseph Pilates' equipment with state-of-the-art engineering, materials and technology. Ken Endelman, the company's CEO and founder, has been awarded 26 U.S. patents for his inventions. Headquartered in Sacramento, Calif., where all its equipment is designed and manufactured, the company actively promotes Pilates to the fitness industry, the medical profession and the media. The company established the 1-800-PILATES service and online Studio Finder to help the public locate instructors and studios in their area. This free service refers more than 1,000 clients a month to instructors and studios internationally. In addition to equipment, Balanced Body offers instructor training and continuing education for Pilates, CoreAlign®, Anatomy in Three DimensionsTM, Bodhi Suspension SystemTM, Balanced Body BarreTM, MOTRTM and other mind-body instructor training programs. We also carry an extensive line of accessories, books, and videos for professionals and home enthusiasts. Visit pilates.com or call 1-800-PILATES for the world's largest selection of Pilates and other mind-body products, for inspiring educational opportunities, and to learn about the benefits of Pilates.

Founded in 1976

Sacramento, California, USA

538 employees (22 in marketing)

www.pilates.com

78% recommend to a friend

93% CEO approval

Salaries

Posted range

$85K/yr – $115K/yr

Taken straight from the job posting.

See all Balanced Body Inc salaries

Marketing Team

Marketing Team Size

12 (2% of company)

Marketing Roles Posted (Last 30 Days)

Traffic Signals

Monthly Visitors

196.3K

Monthly Google Ads Budget

$8K

Traffic Source Mix

44.2%

Direct

46.9%

Referral

5.7%

Social

2.4%

Paid

0.5%

Headcount Trend

Current headcount: ~538

Recent News

Balanced Body celebrates 25 years of innovation with launch of Allegro Nextgen Reformer

Sep 23, 2025 • spabusiness.com

Balanced Body Hits Pilates Studio With Patent Suit After ITC Win

Sep 17, 2025 • Bloomberg Law News

Balanced Body Launches New Version of Famous Pilates Reformer

Sep 17, 2025 • Athletech News

Links

www.pilates.com

X (Twitter)

Crunchbase

This role is listed on SalaryGuide for informational purposes. SalaryGuide is not the employer, recruitment agency, or hiring representative for this position. Hiring decisions and the application process are managed by the employer. SalaryGuide will never ask candidates to pay to apply for a job or request bank details or identification documents as part of an application.

Responsibilities

Own and evolve Balanced Body’s cross-platform social media strategy, aligning it with brand objectives, product launches, and growth targets.
Lead audience analysis, competitive audits, and platform performance reviews to inform strategy and content direction.
Develop and curate high-performing, on-brand content (video, photo, copy, UGC, graphics) across current and emerging platforms, including Instagram, Facebook, LinkedIn, and future channels like TikTok, YouTube, Pinterest, and X.
Oversee day-to-day publishing and community management, ensuring an engaging and authentic brand voice.
Design and manage a strategic content calendar in partnership with internal stakeholders, aligning social media with product cycles, events, and campaigns.
Lead influencer and creator collaboration strategy, identifying high-impact partnerships to extend brand reach and trust.
Define KPIs, track performance across platforms using tools like Sprout Social and Google Analytics, and provide actionable insights through monthly reporting and presentations to leadership.
Plan and manage paid social campaigns from strategy through execution and optimization.
Stay ahead of trends and emerging technologies, evaluating new platforms and tools for potential brand use.
Mentor or manage junior team members and freelancers as the social team scales.

Requirements

6+ years of progressive experience in social media, including senior-level ownership of strategy, execution, and reporting.
Bachelor’s degree in Marketing, Communications, or a related field.
Proven success in developing and scaling brand social strategy across multiple channels.
Experience managing social media advertising campaigns and influencer partnerships.
Expertise with tools including Sprout Social, Google Analytics, Meta Ads Manager, Canva, Adobe Suite, and video editing platforms.
Exceptional copywriting, storytelling, and content planning skills.
Strong project management skills and cross-functional collaboration experience; Familiarity with Wrike or other project management tools like Asana or Basecamp.
Data-Driven mindset with the ability to translate insights into actionable strategy.
Self-starter with strong strategic thinking, leadership, and creative problem-solving skills.
Experience in the wellness, fitness, or Pilates industry.

Benefits

Medical, Dental & Vision
Life and Long-Term Disability Insurance - Employer Paid!
401k Plan + Match!
Paid time off and holidays