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Marketing jobs

12 marketing jobs

3 weeks ago

Retail Marketing Manager, Food Drug Mass Channel (FDMC)

Boehringer Ingelheim

Duluth, GA (On-site)Contract

4 weeks ago

Retail Marketing Manager, Food Drug Mass Channel (FDMC)

Boehringer Ingelheim

Duluth, GA (On-site)Part time

4 weeks ago

AD, Digital Communications Advisor

Boehringer Ingelheim

Ridgefield, CT (On-site)Full time$140K/yr – $222K/yr

2 months ago

Sr. AD, Regional Marketing, nerandomilast - Rheumatology (Remote)

Boehringer Ingelheim

Boston, MA (Remote)Full time$170K/yr – $269K/yr

3 months ago

AD/Sr. AD, Health Systems Marketing (CRM)

Boehringer Ingelheim

Ridgefield, CT (Hybrid)Full time$140K/yr – $222K/yr

3 months ago

AD/Sr. AD, Health Systems Marketing (CRM)

Boehringer Ingelheim

Ridgefield, CT (Hybrid)Full time

3 months ago

Associate Marketing Manager

Boehringer Ingelheim

Duluth, GA (Hybrid)Contract

5 months ago

AH Communications & PR Manager

Boehringer Ingelheim

Duluth, GA (On-site)Full time

6 months ago

ED, Consumer Health Hub GTM Strategy Lead

Boehringer Ingelheim

Ridgefield, CT (Unknown)Full time

6 months ago

SR Director, Marketing - Pet Preventative Care

Boehringer Ingelheim

Duluth, GA (On-site)Full time

6 months ago

Campaign & Lifecycle Engagement Manager

Boehringer Ingelheim

Duluth, GA (On-site)Full time

6 months ago

Social Media & Media Planning Manager

Boehringer Ingelheim

Duluth, GA (On-site)Full time

All marketing roles in the US

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All marketing roles in the US

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12 jobs

Retail Marketing Manager, Food Drug Mass Channel (FDMC)

Boehringer Ingelheim

Duluth, GA (On-site)

In-houseContractMid level7+ years exp.

3 weeks ago

Retail Marketing Manager, Food Drug Mass Channel (FDMC)

Boehringer Ingelheim

Duluth, GA (On-site)

In-housePart-timeMid level5+ years exp.

4 weeks ago

AD, Digital Communications Advisor

Boehringer Ingelheim

Ridgefield, CT (On-site)

$140K/yr - $222K/yrIn-houseFull-timeSenior level7+ years exp.

4 weeks ago

Sr. AD, Regional Marketing, nerandomilast - Rheumatology (Remote)

Boehringer Ingelheim

Boston, MA (Remote)

$170K/yr - $269K/yrIn-houseFull-timeSenior level8+ years exp.

2 months ago

AD/Sr. AD, Health Systems Marketing (CRM)

Boehringer Ingelheim

Ridgefield, CT (Hybrid)

$140K/yr - $222K/yrIn-houseFull-timeSenior level7+ years exp.

3 months ago

AD/Sr. AD, Health Systems Marketing (CRM)

Boehringer Ingelheim

Ridgefield, CT (Hybrid)

In-houseFull-timeSenior level8+ years exp.

3 months ago

Associate Marketing Manager

Boehringer Ingelheim

Duluth, GA (Hybrid)

In-houseContractMid level3+ years exp.

3 months ago

AH Communications & PR Manager

Boehringer Ingelheim

Duluth, GA (On-site)

In-houseFull-timeMid level5+ years exp.

5 months ago

ED, Consumer Health Hub GTM Strategy Lead

Boehringer Ingelheim

Ridgefield, CT (Unknown)

In-houseFull-timeSenior level7+ years exp.

6 months ago

SR Director, Marketing - Pet Preventative Care

Boehringer Ingelheim

Duluth, GA (On-site)

In-houseFull-timeSenior level8+ years exp.

6 months ago

Campaign & Lifecycle Engagement Manager

Boehringer Ingelheim

Duluth, GA (On-site)

In-houseFull-timeMid level5+ years exp.

6 months ago

Social Media & Media Planning Manager

Boehringer Ingelheim

Duluth, GA (On-site)

In-houseFull-timeManager5+ years exp.

6 months ago

Boehringer Ingelheim

Retail Marketing Manager, Food Drug Mass Channel (FDMC)

Duluth, GA (On-site)

Salary Not AvailableMid Level7+ years expContract

Posted 3 weeks ago

Job Summary

Own the omnichannel content execution for major retail partners while shaping AI discoverability and content optimization across SEO, social, and digital ecosystems.

Lead retail content deployment and brand asset management
Own creation and syndication of machine-readable content for agentic AI

Job Description

Responsibilities

Owns the execution of omnichannel content across leading US retail partners such as Walmart, Costco, Sams, and Target. This individual will ensure our pet products are represented with compelling and compliant content both online and in-store. This individual will also build and scale foundational strategies to grow three core audiences: consumers, search engines, and emerging agentic AI platforms. This new role will work within the Retail Marketing Team to establish the foundation for AI discoverability while advancing existing efforts across traditional SEO, social media, and digital content ecosystems. This position will collaborate with external creative agencies while maintaining hands-on capabilities, including baseline knowledge of website HTML and design language.
- Retail Content: deploy brand content assets (imagery, on-site banners, copy, etc) to be placed on key omnichannel customer sites
- Agentic AI optimization: own the creation and syndication of machine-readable content
- Social media: build social media calendars in conjunction with internal marketing teams
- Digital content: liaise internally in regard to external articles (PetMD, Business Insider), and our agency regarding retailer agnostic articles, and Retailer Sales Force materials
- Internal liaison: omnichannel teams including web ecosystem and digital experiences

Requirements

Minimum of 5-7 years with content strategy and management experience, with CPG experience preferred, knowledge of SEO and web traffic metrics or relevant experience.
Experience in retail with a large to mid-sized corporate customer a key requirement
Baseline knowledge or willingness to understand/learn website development/HTML language (crawling and indexation, robots.txt, sitemaps, canonicals, semantic clustering, internal linking, structured data, semantic HTML, image alt-text, external linking, metadata tags). Do not need to code but need to understand why all this is important.
Bachelor’s Degree Required, Marketing Or Relevant Field Preferred.
Proficiency in Microsoft Word, Excel, Internet, SharePoint, and Outlook.
Limited, but occasional travel required (may include overnight travel).

Preferred

Digital & Shopper Marketing, Social Media, or e-retail experience preferred.
Project Management certifications a plus.

Boehringer Ingelheim

Our people are our strength. And together with over 54,000 colleagues, we're creating the next breakthrough in the world of healthcare and innovation for both humans and animals. Are you ready to join us? #LifeForwardPrivacy Notice: https://www.boehringer-ingelheim.com/privacy-noticeImprint: https://www.boehringer-ingelheim.com/imprint

Founded in 1900

Ingelheim am Rhein, Rhineland-Palatinate, DEU

40K employees (2,507 in marketing)

www.boehringer-ingelheim.com

Marketing Team

Marketing Team Size

2,162 (5% of company)

Marketing Roles Posted (Last 30 Days)

Traffic Signals

Monthly Visitors

1.7M

Traffic Source Mix

53.6%

Direct

32.5%

Referral

8.5%

Social

3.8%

Paid

1.5%

Headcount Trend

Current headcount: ~40.2K

Links

www.boehringer-ingelheim.com

X (Twitter)

Crunchbase

Responsibilities

Owns the execution of omnichannel content across leading US retail partners such as Walmart, Costco, Sams, and Target. This individual will ensure our pet products are represented with compelling and compliant content both online and in-store. This individual will also build and scale foundational strategies to grow three core audiences: consumers, search engines, and emerging agentic AI platforms. This new role will work within the Retail Marketing Team to establish the foundation for AI discoverability while advancing existing efforts across traditional SEO, social media, and digital content ecosystems. This position will collaborate with external creative agencies while maintaining hands-on capabilities, including baseline knowledge of website HTML and design language.
- Retail Content: deploy brand content assets (imagery, on-site banners, copy, etc) to be placed on key omnichannel customer sites
- Agentic AI optimization: own the creation and syndication of machine-readable content
- Social media: build social media calendars in conjunction with internal marketing teams
- Digital content: liaise internally in regard to external articles (PetMD, Business Insider), and our agency regarding retailer agnostic articles, and Retailer Sales Force materials
- Internal liaison: omnichannel teams including web ecosystem and digital experiences

Requirements

Minimum of 5-7 years with content strategy and management experience, with CPG experience preferred, knowledge of SEO and web traffic metrics or relevant experience.
Experience in retail with a large to mid-sized corporate customer a key requirement
Baseline knowledge or willingness to understand/learn website development/HTML language (crawling and indexation, robots.txt, sitemaps, canonicals, semantic clustering, internal linking, structured data, semantic HTML, image alt-text, external linking, metadata tags). Do not need to code but need to understand why all this is important.
Bachelor’s Degree Required, Marketing Or Relevant Field Preferred.
Proficiency in Microsoft Word, Excel, Internet, SharePoint, and Outlook.
Limited, but occasional travel required (may include overnight travel).

Preferred

Digital & Shopper Marketing, Social Media, or e-retail experience preferred.
Project Management certifications a plus.